Presentation on theme: "Deferred Giving Future Trends of Younger Generations How to Get Them to Give Annimac Futurist Trend Forecaster annimac.com.au New Frontiers FIA 31 st International."— Presentation transcript:
Deferred Giving Future Trends of Younger Generations How to Get Them to Give Annimac Futurist Trend Forecaster annimac.com.au New Frontiers FIA 31 st International Conference Perth Western Australia 25 th February 2008
25 February Big Picture of Gen Diffs Two key factors
25 February Two key factors 1. Speed
25 February Speed Younger means faster
25 February I’m never having kids. I hear they take nine months to download.
25 February Speed faster linear lateral multiple depth immediate
25 February Two key factors 1. Speed 2. Relationships
25 February Relationships Two kinds 3 D world Virtual world
25 February Relationships Younger Virtual world 3 D world
25 February Big Picture of Gen Diffs Specifics of Gen Diffs
25 February Generations Baby Boomers 1945 – 60 age 45 – 60 Generation X 1960 – DotComs ( Y ) 1975 – Ferals 1990 – now to 15 Wikipedia Generation X 1960 – Generation Y 1980 –
25 February Baby Boomers
25 February Baby Boomers Downsizing their lives Empty nesters Planning retirement / p-t work Will give back - volunteer Sense of community - donate ! Materialism Set relationships - familiarity
25 February Baby Boomers 45 – 60 contd Security conscious Health conscious Aware mortality Plan wills Defer to authority Respect experts.
25 February Uniquely Split Generation 50 : 50 Brand X Clones of BB BB values goals ideals Marriage Family Suburbs Set relationships Volunteer Donate Expect to bequeath Generation X
25 February Gen Xers 30-45
25 February Me Generation Most challenging for FR Different world Relate to Dot Coms / Gen Y More Virtual Faster Shorter term planning Generation X Split 50:50
25 February Personal journey Faster decisions Risk takers No obvious social commitment Global environmental values Help in virtual world Generation X Me
25 February Mobile Single Childless Net Dating Multi careers SOHO Renters Identity Varies Materialism assumed Changing Lifestyles Generation X Me
25 February Gen X Lifestyle Dog
25 February Defer to Heroes Doers Walk the talk Deferred Giving Aim at BB Gen Xers Like BBs but faster & leaner Me Gen X : tie to Heroes now Generation X Me
25 February DotComs
25 February DotComs Faster on Own journey In two worlds Conservative Care Committed to saving planet Creating new paradigm Under radar of establishment
25 February Parallel Universes Young live them.
25 February DotComs 15 – 30 contd Virtual World relationships Wired Immediacy Gaining importance Temporary pairing Groups & single socialising I.d. from activity
25 February DotComs 15 – 30 contd Multi channeled Multi actions action oriented Act now forget researching Do what can with what got Defer as per useful Temporary deference No status except earned now
25 February DotComs 15 – 30 contd Globally networked Global citizens World is neighbourhood New relationships Gen Y expert : Peter Sheahan Cluetrain Manifesto
25 February Japanese Robanoid 2006 Future Fundraiser ?
25 February DotComs 15 – 30 contd Deferred Giving Go to their world Short fast specific communications No Spin What why for whom when Actions In the Now Expect intuitive response Ask them to network
25 February Facing the future in Deferred Giving :