1. Guidelines (This page is to be removed):
This presentation is only for your guideline.
Please use the format based on your own brand. But try to respect the same slide topics.
The (online) pitching time is 5 minutes + 10 minutes of Questions & Answers. (We are quite strict with the timing due to other candidates waiting… So do practise before.)
You may send your slides before hand in case of problem with the online systems.
The 1-slider company summary is good to have but you don’t need to spend time on it during the pitching session.
The following sections must be present and clear for evaluators.
-The Problems and needs you are going to solve. (1 slide)
-Your solution to solve these problems (technological approach, product, services)- 1 slide
-Who are the targeted users/user groups. Why they have the interest to buy from you. – 1 slide
-How are you better than existing or competing solutions (benefits, impacts, IPR etc.) – 1 slide
-The team presentation. Relevant background and expertise and role in the project. 1 slide
-Project implementation plan: The activities, budget and timeline. You may use the example table (or from your excel sheet for the cost estimate). 1 slide
NB: During the pitch, we will evaluate on your capacity to execute as well as the quality of the results to be delivered during the time of the grant. Thus, try to spend more time explaining the implementation plan than explaining too much the technology. NB: The project is 6 months.

2. Booster Pitch Template
By XXX
Date
Sep 4, 2017

3. Example of 1-slide Company Summary (not presented)
Team & Advisors
Pilot Customers/Partners
Achievement so far:
Anna Mary, CXO
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E.g. Fund raised:
[ XX M€ from Investors
Other sources of income etc.].
Robin Robinson, CXO
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Growth expectation:
e..g The market is worth XX B$, with 10% CAGR until 2025
What it does
Status
Logos or Other Proof of Early Traction
ExampleCo is a [zero-jargon description of product] used by [large but addressable market] to [benefits].
We are focused on the [€X billion target niche] market.
Founded in 2016
Based in: Country
#Employ.:
At [company stage, e.g. pre-revenue, pre-launch, etc.].
Contact Info:
Name, Title
Tel
Mail:

4. 1- The problems you are solving
What problems will your idea/technology solve?
Describe the users’ unmet needs and drawbacks of the existing solutions
How big is the solution (market opportunities, costs of the problems etc.)?

5. 2- Your solution What is the concept?
Pls, provide picture or concept diagram of your product or service.
What it does?
What stage of development is the technology
What is the likely time and cost to develop until a commercial product? What is the time to market?

6. Your innovation features
What is the value that customers are ready to buy?
Feature
Benefit
Value
Weight only 1 kg
Easy to carry
Save efforts
Resistant to erosion
Last longer
Save money and time

7. 3- Targeted customers/users
Potential Market
Available Market
Target Market
Penetrated Market
Who are the customers?
What are the segments?

8. 4- Competitive advantage
strong
weak
Product Performance (F.A.B.)
Product Quality (consistency)
Unit Cost (pricing)
Product Delivery (service)
Total Cost of Ownership
Marketing and Sales
Customer Support (service)
Ease of Use (ergonomics)
Product Styling
You
Competitor1
Competitor2
Your unique Value proposition
Write here in one setence

9. 5- Your team
What are the backgrounds of the founders? Education, relevant past experiences, major skills
What are the competence gaps to be filled?
Include the consultants and subcontractors to be involved in the project
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10. Work Plan structure Business Activities Technical Activities
Who is doing the work
Feasibility studies (Market/customer analysis)
Go to market strategy
IP, regulations, standards
Budget with justification
Customer Readiness Level to be reached
Technical Activities
Who is doing what?
Testing, piloting with customer
What are the deliverables?
What are the milestones?
TRL to be reached
Outputs/Deliverables
Advanced market analysis
Feasibility (Go/No-Go)
Go to market strategy
Outputs/KPIs
Results of the activities
EIT Core KPIs and KIC KPIS
Relevant and realistic values

11. Summary: Why should we fund your business?
Summary of your compelling value proposition

12. Contact information here

13. 6- Project plan List of activities and cost items Start date- End date
Deliverables / Milestones
Delivery month
Name of person/consultant executing the task
Costs (€)
  Task 1
  Task 2
  Task 3
  Task 4
Consumables
Where
For what outcome
when
Estimate costs
Item 1
Item 2
Item 3
Equipment
When
For what purpose
Period of use
Provider
Estimate depreciation costs
Equipment 1
Equipment 2
Equipment 3
Travels
Travel 1
Travel 2
Travel 3
 TOTAL