1. Bell Ringer What does it mean to be a man in our society?
What does it mean to be a woman in our society?
What are some ways gender roles are established in the United States? List as many as you can think of!
The students will continue to study and explore social inequality specifically how it pertains to and impacts gender and the elderly as they identify and define gender, sexism, and ageism.

2. Bell Ringer
Does the GWG even matter (to society— obviously, it matters to working women!)
What long-term societal implications could arise if the wage gap persists?
The students will continue to study and explore social inequality specifically how it pertains to and impacts gender and the elderly as they identify and define gender, sexism, and ageism.

3. Take a stand—there’s no in between with this game!!!
THIS or THAT?!?!?!
Take a stand—there’s no in between with this game!!!
If you think race is an issue that significantly impacts people’s lives in the United States, move to the…
RIGHT!
If you think racism is NOT a major issue in the United States, move to the…
LEFT!
WWYD

4. Definition of feminism
What is feminism?
Merriam-Webster: The theory of the political, economic, and social equality of the sexes.

5. The Architecture of Inequality Sex and Gender

6. Gender in the Media
(gender roles as adults)
(gender ads)

7. Biology, Culture, and Behavior
Biological Determinism – Theory that behavior is the result of inherited physical characteristics
Sex: Male and Female
Gender: Attributes and dispositions that cultures attribute to each sex
Awareness of being masculine (male) or feminine (female) based on learned cultural values and social expectations
Bio Det—Basis for ideas of racial supremacy, eugenics. Idea that certain types of people are born with superior qualities—intelligence,

8. Biology, Culture, and Behavior
Gender socialization: How we learn to be male or female through social interaction.

9. Biology, Culture, and Behavior
How do sociologists view behavior?
The majority of sociologists argue that gender-related behavior is not primarily the result of biology. They believe it has both biological and cultural causes.

10. Perspectives on Gender
Functionalist, Interactionism, and Conflict Theory
Functionalists focus on the origins of gender differences
Conflict theorists look at the reasons gender differences exist
Interactionism focuses on how boys and girls are supposed to act, referred to as Gender Socialization
Discussion Questions
How do parents contribute to gender socialization?
Do schools reinforce gender socialization? If so, how?
How do peers contribute to gender socialization?

11. Occupational Gender/Sex Segregation
Gender Inequality
Occupational Gender/Sex Segregation
There are more women in lower status positions across the globe. Varies from culture to culture.

12. Sexism
Sexism – A system of beliefs that asserts the inferiority of one sex and justifies discrimination based on gender
Patriarchy – Society in which males have higher prestige
Matriarchy – Society in which females have higher prestige (Rarer around the world)
How do female and male sexism function differently in a patriarchal society (such as ours)
Women perceived as more passive, emotional, easily influenced, dependent
Sexism toward women can be hostile or benevolent (women need help from men)
Sexism exists toward men, too, but the consequences are different because of who has power in the society. Male sexism toward women has more social legitimacy

13. Gender Inequality and the Economy
Women have less earning power than men, even though almost half of all United States workers are women
Work segregation and wage gaps are still common
92% of nurses are women, but 32.2% of doctors
96.6% of dental hygienists, but 30% of dentists
Every $1 a man earns, a woman earns 77 cents
Women ages earn only 73% of men’s wages
Global Phenomenon
Women tend to have lower paying jobs even within professions
U.S. women have made remarkable progress in overcoming traditional obstacles to employment. In 1950, a little over 30% of adult women were employed in the paid labor force; today, that figure is almost 60%, and it increases to 69.8% for married mothers, 72% for single mothers, and 79.2% for widowed, separated, and divorced mothers (U.S. Bureau of the Census, 2011b). Over half of all U.S. workers today are female.

14. Good news, ladies!

16. Femininity and Masculinity
What does it mean to behave in a feminine or masculine way?
Body Movements
Communication Patterns
Patterns of dress, hair, and physical presentation
Media Stereotypes
Men – expansive movements, legs crossed in a 4 with knees apart, louder voices, authoritative speech, pants
Women – take up less space, cross legs at the knee or ankle with legs together, soft voices, use question tags like, “don’t you think?” wear skirts or frilly clothes more like a child

17. Gender Inequality in the Media
Double-edged sword for gender ads
Perfect wife/mother/career woman
Reduces Customer Base?
Seductive Sex Object
Women hold only about 3% of key decision making positions in mainstream media (The Women’s Media Center, 2011). In key behind-the-scenes roles like creators, producers, directors, writers, editors, and directors of photography, men outnumber women four to one (Media Report to Women, 2003). It wasn’t until 2009 that a woman received an Academy Award for Best Director (Kathryn Bigelow for the film The Hurt Locker). Such an imbalance in productive and creative control means that what we see in theaters and on television is likely to reflect men’s perspectives.
Mad Men celebrates a time when women had far less equality in the home and workplace, makes it look romantic
But because the blatant sexual exploitation of female television characters is frowned upon these days, networks are setting their shows in earlier period when attitudes were quite different. For instance, one of the most popular and critically-acclaimed television shows in recent years, Mad Men, chronicles the sexual escapades of men working in an early 1960s ad agency. Because the show takes place half a century ago, its male characters can unabashedly express attitudes that would not be tolerated in a more contemporary setting: “We see sexist jokes, chronic philandering, and office parties in which executives tackle secretaries in order to see what color their panties are” (Doyle, 2010, p. 1). Sensing a lucrative market for such shows, in 2011 NBC began airing The Playboy Club, a drama set in 1960s Chicago that chronicles the lives of voluptuous Playboy bunnies with names like “Bunny Janie” and “Bunny Alice.” That same year, ABC trotted out Pan Am, another 60s-era show that was advertised as “a drama full of sexy entanglements” between male pilots and their female “stewardesses.” An ad for this show said, “They do it all—and they do it at 30,000 feet.” As one columnist put it, “Jiggle TV is back” (Dowd, 2011, p. 8).

19. Deodorant

20. Razors

21. Ear Plugs

22. Easy Bake Oven

23. Legos

24. Magazine Covers