1. Social Branding Your Future
June 2017

2. Make Yourself ‘Special’
Research (Social) & Preparation
Experience – ALL OF IT!
Social Media - Linkedin
Presentation Technique
Interview Technique
Feedback
Be Relentless – its all about ‘options’

3. Sourcing Talent

4. Sourcing Talent

5. Sourcing Talent

6. Sourcing Talent

7. Sourcing Talent

8. Sourcing Talent

9. Sourcing Talent

10. LinkedIn Statistics
More than 40 million students and recent college graduates now use the website.
Updates containing links get up to 45% higher follower engagement.
Images get a whopping 98% more comments.
Nearly 3 out of every 100 visitors to your LinkedIn profile will be converted into leads.
Two connections every second.
LinkedIn users are four times more likely to visit your website than Facebook users.
Traffic from LinkedIn generated the highest visitor-to-lead conversion rate at 2.74%, which was 277% higher than Twitter (0.69%) and Facebook (0.77%).
Sourcing Talent

11. Impact – Clean, Simple Direct.
Sourcing Talent

12. Sourcing Talent

13. Image – Use Your Head
Sourcing Talent

14. Image – Use Your Head
Sourcing Talent

15. Image – Use Your Head
Sourcing Talent

16. Image – Use Your Head
Sourcing Talent

17. Sourcing Talent

18. Sourcing Talent

19. Sourcing Talent

20. Image – Use Your Head
Sourcing Talent

21. Image – Use Your Head
Sourcing Talent

22. Image – Use Your Head
Sourcing Talent

23. Look at this Guy… Dreamboat.
Smile (with Teeth)
ABS: Always Be Squinting
Increases the perception of competence and influence.
Accentuate Your Jawline
Dress To Impress  
Sourcing Talent

24. Look at this Lady… BFF. Make Eye Contact With The Camera
Stick with a bust (head and shoulders) or torso (head to waist) shot
Avoid dark photos or high colour saturation
Sourcing Talent

25. Having a really cool
idea is not enough…. 25 25 25

29. Interview Technique Research & Preparation
‘Construct’ is more important than ‘Content’
Context – What was it
What was your role in it
There is no ‘we’
What was the challenge, problem or opportunity
What was the quantifiable outcomes/results
‘KIS’ - Keep it Simple!

30. Presentation Technique
Research & Preparation – unseen or seen?
‘Unseen’ – ‘tricks and structure’
Probable topics based on job type/competency
‘KIS’ Keep it Simple!
Flipchart/Powerpoint/NoPoint? Ask!
Simple clean slides with basic SmartArt
Results Process & Relationships
Balanced Scorecard

31. Presentation Technique
Research & Preparation – unseen or seen?
‘Seen’ – there is no excuse
Get some graphic support
Follow guidelines and time restraints to the letter
Clean, simple diagrams are much better than bullets
Rehearse to death – in front of critical audience… not the friendly face
Test the likely questions