1. The right App for the Job
Branding using a Website
BCOM 25

2. Branding and Your Website
Provide a singular place where interested parties can learn more about your brand.
Social network. Free advertising. Link your networks to promote your brand.
Establish full control over your online reputation and create a positive image.
Blog. Add content and do it regularly.
Blogs are indexed by search engines, thus providing new interaction points for your customers.
Reviews. Follow all reviews about your brand.
Respond to both positive and negative comments
Focus your audience. Control your brand and your audience’s interaction with your information

3. About.me About.Me gives users ability to set-up a simple profile
tell the world what you do
how to get in touch with you.  
Post a picture, write about yourself and your expertise, list your website and blogs, and let people know how to find you on social media sites like Linkedin, Twitter, Facebook, and Instagram.  
Choose the message you want to send about yourself using a simplified web template!

4. Wix.com
Provides templates that include layouts, themes, images and color combinations
No coding skills needed
Add multiple pages
Highlight specialties
Add Page for projects
Showcase what makes you unique
Templates for several categories

5. WordPress.com
WordPress provides free templates with multiple layouts Add pages Add logos, links, images and any other object! Get analytics Allow viewers to subscribe to updates
WordPress started in 2003 with a single bit of code to enhance the typography of everyday writing and with fewer users than you can count on your fingers and toes. Since then it has grown to be the largest self-hosted blogging tool in the world, used on millions of sites and seen by tens of millions of people every day.
WordPress is an Open Source project, which means there are hundreds of people all over the world working on it.

6. BrandedMe BrandedMe Professional Templates w/ many layouts!
Designed for any device
Offers some of the same categories as LinkedIn
Add Skills
Add resume
What makes you stand out?

7. Final project instructions
You have learned about the importance of branding yourself.  You’ve also created a personal Linkedin page and a Facebook page for a company or organization that both show your understanding of personal and professional branding.
For your final project, you will create a web page that illustrates who you are (or who you want to be).  The web page will showcase your findings from your personal brand workbook and will point viewers to the web platforms you want them to see.
Use one of these websites to brand yourself and present yourself to the class in our last meeting.
About me -
Wix -
Wordpress -
Branded.Me -
 Use the information you gathered in your branding workbook to include information.