Personality & Travel.

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Presentation transcript:

Personality & Travel

Psychocentric Travellers Psychocentric travellers prefer familiar travel, where activities, schedules and surroundings are consistent and lack surprises. Examples: Canada’s Wonderland Niagara Falls Rogers Centre

Psychocentric cont. Characterized by Prefer the tour package Not highly active Prefer common place activities (ie sun, sand and surf) Drive rather than fly Prefer a familiar tourist destination with accommodations, shops etc similar to those at home Don’t want a ‘foreign’ atmosphere Comfortable being around other tourists Prefer to have all tall the travel arrangements made for them Non-risk takers

Psychocentric cont. What types of Tourism do you think psychocentric travelers prefer? Social Recreation Sports Business

Midcentric Travellers Midcentric travellers travel to obtain a break in routine. They usually like variety without being too exotic. Examples Florida Hawaii Europe South Africa

Plog

Midcentric cont. Characterized by: Preference for controlled environments Willing to take risks Curiosity about new surroundings yet require some planned activities

Midcentric cont What type of tourism do you think Midcentric travellers prefer? Recreation Sports Social Nature religious

Allocentric Travelers Allocentric travelers view travel as a way of expressing inquisitiveness and curiousity. They want to see and do new things and explore the world to the best of their ability. They enjoy adventure and risk taking. Examples India Mainland Africa Middle East Antartictica South East Asia

Allocentric Travelers Characterized by: Adventuresome and like to explore alone or in small groups Enjoys new experiences and discovery Seeks different destinations before others have been there High activity levels Prefer areas that are not ‘touristy’ Will accept basic conveniences in accommodations and food Enjoy meeting and dealing with people from another country or culture

Allocentric Travellers What types of Tourism do you think Allocentric Travellers prefer? Active Adventure Wilderness Nature Cultural Ecotourism