National People’s Assembly Algerian Mobile Government Outreach National People’s Assembly Mobile Government Outreach Uses of Mobile Technology/Web 2.0 for the Algerian Government

National People’s Assembly Algerian Mobile Government Outreach Mobile Outreach Agenda Mobile Government Outreach Potential Mobile use and outlook Algeria What is the mobile web and mobile 2.0 Algerian Mobile Outreach Plan sample outline Job creation/economic impact of the Algerian Mobile Outreach plan Next steps

National People’s Assembly Algerian Mobile Government Outreach Algerian Mobile Outreach Potential: Reduce unemployment by creating 100,000+ mobile content/technology related jobs in 3 years Improve health conditions by providing easy, free or low cost access to health resources & information Provide daily opportunities for National People’s Assembly to help and inform constituents Provide economic growth as Algeria becomes one of the world’s primary resources & programming centers for mobile content, technology & consulting

National People’s Assembly Algerian Mobile Government Outreach Mobile Use & Outlook Algeria Wireless penetration level in Algeria will increase from 82.5% to 104.3% from –Can reach high % of population using mobile Total subscribers will increase by 28.6%, from 28 million subscribers to 36 million subscribers Market shares (by subscribers) of Djezzy, Mobilis, and Nedjma (Wataniya) - will remain roughly the same at around 46.6%, 35.7% and 17.7% respectively

National People’s Assembly Algerian Mobile Government Outreach Subscriber Growth Projection To reach 36 million by 2010

National People’s Assembly Algerian Mobile Government Outreach Subscriber Growth Projection To reach 36 million by 2010

National People’s Assembly Algerian Mobile Government Outreach Mobile vs. Internet InternetMobile 7,000 Algerian websitesFew current sites (Outreach would solve) Low penetration 5.5% 1.9 million users High penetration 85% 28 million subscribers High costs: computer, access DZD hr. Low costs: $3-$11 USD per month average Strong government program in place (Internet cafes, etc.) Limited government program in place (Outreach would solve)

National People’s Assembly Algerian Mobile Government Outreach Mobile vs. Internet Challenges with internet: –Low Penetration: 1.9 million or 5.52% access –High costs: DZD per hour –Lack of security control: Lots of spam, viruses etc. –Lack of content: Only ~ 7,000 Algerian websites (however more than mobile) However, a mobile outreach program could immediately reach high % of Algerian population

National People’s Assembly Algerian Mobile Government Outreach Simulated screenshots. Algerian web would be available in Arabic The World Wide Web as accessed from mobile devices such as cell phones and PDAs connected to a public network. Access does not require a desktop computer. NOTE: majority of current web not mobile-browser ready What is the mobile web?

National People’s Assembly Algerian Mobile Government Outreach Mobile Outreach Plan Components

National People’s Assembly Algerian Mobile Government Outreach Mobile Outreach Plan The Algerian Mobile Outreach plan would be the most comprehensive mobile government outreach program in the world Vox Partners Mobile site creator –Easily create mobile websites –Maintain, edit and add pages at will –Would be updated for Arabic language

National People’s Assembly Algerian Mobile Government Outreach Content Overview

National People’s Assembly Algerian Mobile Government Outreach Mobile Outreach Plan Content Health Information –Alerts, Tips, Prevention, Aid locations, etc. Employment Information/Job Postings –From government and private sectors Government Information –Deputy Mandate, Assembly Relations, Assembly Activies, Laws & Sessions, Assembly Blogs, Text Alert Programs, etc. Economic Development –New business programs, micro-loans, training programs, etc. Comprehensive plan would be created with government

National People’s Assembly Algerian Mobile Government Outreach Mobile Provider Participation Government and Mobile Provider (Djezzy, Mobilis, and Nedjma/Wataniya) would have joint initiatives –Reduced-rate access: Government portal sites accessed at a no- cost/low-cost access plan –“On-Deck” portal launch point (meaning easily available from all carriers on all mobile phones) –Commercial content available at standard/metered rates for increased revenue to carriers –Mobile available from commercial partners

National People’s Assembly Algerian Mobile Government Outreach Commercial and Private Content The mobile web initiative would include involvement with the private and commercial sectors –Commercial content available at standard metered or mobile rates Mobile hosting industry created –Vox would work with government and/or government chosen partners to create country-wide standards/training for a new mobile hosting industry Advertising platform created –Vox would work with government and/or government chosen partners to create a mobile advertising technology platform to help private sector to monetize commercial content

National People’s Assembly Algerian Mobile Government Outreach Economic Impact Every step of program includes low-cost job creation Public/Private Jobs created include potential of: –Content editors (private/public) 15K+ jobs –Training/IT jobs (private/public) 15K+ jobs –Mobile Entrepreneurial Activity (public) 30K+ jobs –Mobile Hosting/Domain registration 10K+ jobs –Mobile Advertising Hosting/Sales 40K+ jobs

National People’s Assembly Algerian Mobile Government Outreach Economic Impact, cont. Algeria will be a leader in mobile content which is growing world-wide New Algerian mobile specialists would drive external investment from other countries looking to create similar mobile outreach programs Algerian mobile program would evolve as technology evolves creating long-term economic growth

National People’s Assembly Algerian Mobile Government Outreach Next Steps/Time Frame Meet with Vox Founders to discuss plan in detail Develop extensive content creation plan (45 days) Create Arabic mobile creation tool (90 days) Develop initial portal content (45 days and on- going) Develop mobile carrier partner program (30-90 days) Develop extensive commercial plan (30-45 days)

National People’s Assembly Algerian Mobile Government Outreach Contact Hugh Plautz: (USA): Jeremy Po: (USA)