The New Era of Marketing Social Networking Dahiana Pena.

Slides:

Advertisements

Similar presentations

Promotion Chap Advertising. Ads. vs PR Advertising is paid for by a company. See Inspiration diagram. Advertising is paid for by a company. See.

Advertisements

 A significant 90% of marketers indicate that social media is important for their business  Video marketing on the rise: A significant 77% of marketers.

Offline & Online Marketing Go Hand in Hand. What?! Not Everything Involves the Web??

Citation Format for PowerPoint Slides Cite your sources for credibility and to avoid plagiarism. When citing sources on slides, keep it simple. On the.

What is marketing? Marketing is the management process that identifies, anticipates and satisfies customer requirements profitably. Marketing focuses.

Intelligent Online Marketing Local Digital Advertising Specific To Your Business Presented by: Dexter Nelson Live Minder Trend Analysis & Marketing.

THE NEW RULES OF MARKETING & PR By: David Meerman Scott Presentation By: Emily Byrne How to use News Releases, Blogs, podcasting, Viral Marketing, and.

M ARY L OU R OBERTS April 2009 WHAT I’VE LEARNED ABOUT SOCIAL MEDIA MARKETING SPRING 2009.

Incorporating Social Media into Your Marketing Strategy.

What’s Happening? - critics http://msn.foxsports.com/golf/story/nike-tiger-woods-ad-draws-

Jennifer Ford.  Blog – A type of website or online journal that allows you to publish articles and updates that visitors.

Artur Strzelecki.  10 teams  10 non-profit organizations  6 students per team  2 weeks of developing campaigns  ~50€

CONCRETE SOFTWARE SOLUTIONS PVT. LTD. A leading Digital Marketing Firm In India.

24x7Social.com 24x7Social Presents: Winning with Inbound Marketing.

Reviewed by: Shannon McCloud PRCA About the author  David Meerman Scott is a marketing strategist, keynote speaker, seminar leader, and the author.

Mary Lai MBA, BSc(Hon) Jack Lam MSc(E-Commerce), BEng(Hon), Chartered Certified E-Commerce Consultant,

Toyota Goes Social For Advertising and Market Research

7-1 Developing Market Strategies I don’t like the chapter I don’t like the chapter Let’s do something different Let’s do something different Chapter 7.

ELECTRONIC COMMERCE MIS E MARKETING LECTURER INCHARGE- ALM AYOOBKHAN

Linda Hollander New Clients Now. Wealthy Bag Lady Story Started with custom printed shopping bags.

TECHNOLOGY + ADVERTISING Modern Ad Campaigns. Technology Behind Digital Marketing New Technology Emerges Technology Gains Popularity; Appears in Marketing.

Social Media As Part Of The Marketing Mix Ian Crockett.

Meg Swecker  Evaluate Social Media Sites  Develop CRM Strategies ◦ Inbound Marketing  Create an online presence ◦ Content creation.

+ Content Rich Websites Katie Tomaino. + What is a Content-Rich Website? “Organizes the online personality of your organization to delight, entertain,

Ad Type I chose to run Page Likes ad Ad Design I chose six rotating images for the ad with the ad headline being my presence name GrinToronto and the.

SignTechVision Giving Wings to Your Business.

Promotion & The Promotional Mix.  Promotion is persuasive communication.  Informs people of products & services.  Enhances public image and reputation.

Four Ways to Leverage Social Media in Your Marketing.

Portfolio. Your Company´s Strategy Your Client´s Experience.

Client Presentation. Agenda  Search Engine Optimization (SEO)  Social Media  Facebook Ad Test  Key Digital Strategies & Tactics  Suggested Plan.

CHALLENGES AND OPPORTUNITIES OF ONLINE JOURNALISM BY ABER MAURINE 11/U/7930/PS.

 Digital PR combines traditional PR with content marketing, social media and search engine optimization  Converts static news into conversations by.

Chapter 17 promotional concepts and strategies Section 17.1

SESSION OVERVIEW. SESSION OVERVIEW Understanding Social Media Notes from Topics 1-10 in Perspectives on Social Media Marketing Social Media and the Evolution.

Promotion -- Marketing Communication Chapter 15 Marketing Communication.

6 - 0 Reaching the Customer HP Survey According to an HP survey: 64% of small businesses lack confidence in their marketing decisions, 60% felt.

ESPN. Introduction This paper discusses about a virtual organization The virtual organization which I had selected was ESPN. The ESPN was a channel which.

why use digital marketing? what is ‘digital marketing’ Digital marketing, also know as online marketing, web marketing and e- marketing, is in its simplest.

COMPANY PROFILE. ABOUT YELKOTECH We are a team of young, ambitious and deeply inspired professionals with endless creative energy and passion. Our innovative.

Online Marketing Tim Rose - ZingPR. Overview  Introduction & Overview  What is online marketing?  Some do’s and don’t  Social Media – what’s the fuss.

Inbound Marketing 101 Mike Volpe VP Marketing HubSpot March 2009 | ANPI Annual Meeting Preview.

Jo’s Cervical Cancer Trust Rebecca Shoosmith, Services Development Manager Digital Communication WACC International Network Forum,

New Age of Digital Marketing Social Media Marketing  Many people knows Facebook and Twitter is the p0pular social medium to connect your friends and.

Strategies to Build Online Presence for Business.

Online Ad Management & Your New Marketing Secret Weapon.

Best Digital Marketers In the City For the Global Services.

 Full Scale Media is a Public Relation and Social Media firm in New York.  The company primarily works in development of successful PR campaigns for.

SOCIAL MEDIA MARKETING FOR SMALL BUSINESS DISCOVER SEO SYDNEY /

Where Is the Best internet marketing services Miami?

Welcome to Brainguru Technologies. SEM Company Brainguru Technologies is a Leading SEM Company in the sector of Noida. SEM stands for Search Engine Marketing.

Get Affordable Online Marketing Services To Grow Your Online Business –Evirtual Services

Search Engine Marketing (Miami) – Blogs, SEO and Social Media

ITSwastik.com.  Obviously ◦ To increase the sales and revenue of the company by exploring out new bunch of customers and target them on a globally accessible.

Digital Marketing Services – SEO, video marketing and local SEO Visit: SW 75th Ave Miami, Fl.

Online Web Marketing Services

بازاریابی دیجیتال در یک نگاه

24x7Social Presents: Winning with Inbound Marketing

FUSIONTOMO Presentation

Content Marketing.

Remarkable Digital Work  Search Engine Optimisation  Search Engine Marketing  Social Media Optimisation  Social Media Marketing.

Chapter 17 promotional concepts and strategies Section 17.1

Best Social Media Marketing Company in Chennai

INTERNET STRATEGIES.

THINK Public Relations

eNest is a trusted Digital Marketing Company in India, established in the year 2013 enables business to develop by expanding their Sales Funnel through.

Exhibit 22.1 Eight Stages of Effective Listening

Caryn Brown BNI – Centers of Influence 8 August 2013

Online Marketing Strategy – Growth online Business.

Chapter 17 promotional concepts and strategies Section 17.1

Presentation transcript:

The New Era of Marketing Social Networking Dahiana Pena

Marketing Marketing is everything a business does in order to play their products or service in the hands of potential customers.

The Old Era of Marketing

Problems: Customer Response Business Funds Original Intended Use

Social Networking “ Marketers must shift their thinking from mainstream marketing to the masses to a strategy of reaching vast numbers of underserved audiences via the Web” – David Meerman Scott.

Hypertargeting Clara Shih explains that hypertargeting is “the ability on social networking sites to target ads based on very specific criteria, [Hypertargeting] is an important step toward precision performance marketing’’ (82).

Be aware: Balanced Marketing Plan

Take Example Jay Kubassek Pro Elite “The point is, if you have right mind set, the right skill set, marketing the right product to the right people and your able to leverage it with the this technology its pretty hard not to be successful" - Jay Kubassek

Works Cited Flagler, Renee. "Are You Social? Marketing You Business with Facebook and Twitter."New York Amsterdam News (2011): 6-S.6. Academic Search Premier. Web. 18 Oct Scott, David Meerman. The New Rules of Marketing and PR: How to Use News Releases, Blogs, Podcasting, Viral Marketing, & Online Media to Reach Buyers Directly. Hoboken, NJ: John Wiley & Sons, Print. Shih, Clara. The Facebook Era: Tapping Online Social Networks to Build Better Products, Reach New Audiences, and Sell More Stuff. Boston: Prentice Hall, Print "Social Media Marketing – What, How and Why." Social Maximizer Blog. 19 May Web. 01 Nov marketing-its-benefits/. marketing-its-benefits/ Susie. "Knowing the Negative Effects of Social Media Marketing | SEO Blogs & Latest Search Engine Optimization News - SearchEngineOptimization.co.uk." SEO, Search Engine Optimization, SEO Optimisation Company : SearchEngineOptimization.co.uk. Search Engine Optimization, 19 June Web. 01 Nov optimization/knowing-the-negative-effects-of-social-media-marketing.html. optimization/knowing-the-negative-effects-of-social-media-marketing.html "Direct Mail Advertising." KnowThis.com: Marketing Tutorials, News, How-to and More. Web. 03 Nov marketing-tutorials/types-of-advertising-media/direct-mail-advertising/. marketing-tutorials/types-of-advertising-media/direct-mail-advertising/ Owyang, Jeremiah. "What Makes a Successful Marketing Campaign on Social Networks? « Web Strategy by Jeremiah Owyang | Social Media, Web Marketing." Web Strategy By Jeremiah Owyang: Web Marketing, Social Media. Web. 03 Nov