Website Intelligence Platform “It’s Like Caller-ID for your Website” Proprietary and Confidential

Complete Solution for SMB / SME Proprietary and Confidential

13M SMBs ineffective (and it is getting worse……….) Proprietary and Confidential Why Marketers Need ?

Proprietary and Confidential No SMB Alternatives to Google 77% SMB using Google Source: BtoB Online “Web Analytics: Practices and Trends from the Field” July 2011

Proprietary and Confidential Ineffective Use of Data Source: BtoB Online “Web Analytics: Practices and Trends from the Field”. July 2011 >50% of market ineffective

Proprietary and Confidential Problem is Getting Worse Source: BtoB Online “Web Analytics: Practices and Trends from the Field” July Less Effective then 2010

Integrated Approach Proprietary and Confidential Insights / Predictive Analytics Marketing Automation Online Store/ Shopping Cart Social Media Measurement Marketing Attribution Measurement Web Analytics / Conversation Analysis SEO/SEMAdvertising Lead Capture/Managemen t CRM / Business Contact Database Customer Intelligence Ecosystem Demand Generation Social Media Applications Website Intelligence

Demo Proprietary and Confidential

Selected Customers/Partners Proprietary and Confidential Resellers/OEMs Partners Resellers/OEMs Partners Enterprise SMB

What Do Customers Say? Proprietary and Confidential “I have been a loyal customer for years. I actually keep it open at all times to monitor everything.” “Love your service. Fun to use and totally comprehensive.” “You guys rock! Simple, Powerful and just the right mix of depth. And yes, you can quote me on that.” “You have an amazing product and nothing compares.” “I just wish you guys had an affiliation program as I have a ton of colleges that would use this.”

Direct Sales Strategy Target SMB companies typically >100 employees Markets Real Estate Trucking Automotive Technology Tourism Lead Generation Campaigns Thought leadership Webinars Whitepaper blasts Targeted tradeshows AdWords Sales Cycle Trial to close 45 Days Customer Trial Demo customer data Customer internal use Close Interactive training Proprietary and Confidential Recent investments in direct sales establishing market presence

Competitive View Marketing Automation Online Store/ Shopping Cart SEO/ SEM Advertising CRM / Business Contact Database Social Media Applications Web Analytics

Distributed and Scalable Architecture Proprietary and Confidential Distributed network can scale to thousands of sites instantly and seamlessly

Built up open source LAMP stack Designed to handle unlimited accounts up to 20M page views each, per month Data Segmented, redundant with fail- overs to ensure maximum up-time Operates on standard, everyday, affordable hardware SSAE 16 Type II Datacenter (we utilize the same floor space and services as Facebook) Entirely real-time, to a 10 th of 1-second Rapid and Real-time Deployment Architecture enables rapid deployment offering real-time customer intelligence and reporting in a matter of minutes

Dynamic Site Platform Proprietary and Confidential Insights / Predictive Analytics Social Media Measurement Marketing Attribution Measurement Web Analytics / Conversation Analysis Lead Capture/Manag ement Customer Intelligence Ecosystem Website Intelligence

Website Marketing Acceleration Proprietary and Confidential LeadCaster

Mobile Tracking VisiStat Proprietary and Confidential

Pulse Provides in-depth analysis of website health and effectiveness Delivers the result in an ultra- simple ‘score’ (like a credit score) 24/7 “consultant” for your site

Backend: Distributed & Scalable Distributed network can scale to millions of sites rapidly

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