MICROSOFT CONFIDENTIAL Windows Server 2008 SPLA Product Lineup and Licensing Changes

MICROSOFT CONFIDENTIAL Agenda WS08 SPLA licensing changes in an overview Transition from WS03 to WS08 Windows Server Web 2008 Windows Server Datacenter 2008 Activation Process Call to Action 2

MICROSOFT CONFIDENTIAL Windows Server 2008 Launch March Price List – License SKUs April Price List – Fulfillment SKUs Removed: External Connectors Did not really fit into the SPLA licensing model Anonymous Standard / Enterprise –Datacenter anonymous remains 3

MICROSOFT CONFIDENTIAL Windows Server 2008 Launch (ct’ed) Added: OEM PL (for OEM version of WS08 pre-installed on the server) –Was often requested to complete the OEM SAL offer Non-Virtualization offer for Standard/Enterprise/DataCenter –Hyper-V technology removed –Lower price Changed: Web Enhanced remains –Use rights changes New Activation process 4

MICROSOFT CONFIDENTIAL Transition from Windows 2003 to 2008 You can keep licensing/reporting 2003 SKUs if you still deploy WS Windows Standard Anonymous 21 € Windows Enterprise Anonymous 28 € 2008 Windows Server Standard160 € Windows Server Enterprise215 € Windows Web Server 12 € Windows DataCenter 55 €

MICROSOFT CONFIDENTIAL Windows Server Web 2008 Processor License 12 € SKU Front end web server Internet facing web pages, web applications, web services POP3 mail Can run biz apps (CRM, ERP) & internal collaboration and portal software on same server No limit on number of users Can run management agents (such as MOM agent) and database engines to support apps running in the same OS environment (such as SQL Server Standard) New product build Includes standard bits, excludes code not needed for web serving no AD/DNS, DHCP 6

MICROSOFT CONFIDENTIAL Windows Server Datacenter 2008 Anonymous Processor License 55 € SKU Unlimited Virtualization In virtual OS environments you can run Datacenter/Enterprise/Standard/Web edition Increased scalability and increased memory and clustering make it a great choice for service providers that were previously licensing Standard / Enterprise Anonymous 7

MICROSOFT CONFIDENTIAL 8 Windows Standard 2003 Anonymous SQL Server or Propriatary App Windows Standard 2003 Anonymous Internet 21€ 2003

MICROSOFT CONFIDENTIAL 9 Windows DataCenter Anonymous SQL Server or Propriatary App Windows Web Server 2008 Internet € 12 €

MICROSOFT CONFIDENTIAL 2 Windows Activation Options MAK Keys One time activation with Microsoft Predetermined number of activations –Independent Activation: each machine connects/activates with Microsoft (online or phone) –Proxy Activation: one central activation on behalf of multiple machines; one connection to Microsoft KMS Keys Activate in partner environment against host machine Must reactivate every 6 months –All machines must be networked 10

MICROSOFT CONFIDENTIAL Activation Process Partner calls Activation Call Center to get key(s) Must provide SPLA agreement number Advise MAK/KMS or both If they don’t specify will get KMS reactivate every 180 days & must be connected to network Keys are provided over the phone or via One Key works for all WS08 products Phone numbers for Activation Call Centers:

MICROSOFT CONFIDENTIAL Call to Action Talk to your customers about WS08 Web and Anonymous SKU!!! Make sure they are not using Standard when they should be using Web 12

MICROSOFT CONFIDENTIAL Windows Server 2008 Questions?

MICROSOFT CONFIDENTIAL