Online Marketing & Donations Some thoughts from KKL Sweden WMC Israel 2015-01-12.

Slides:

Advertisements

Similar presentations

And It Begins… So, you want to start using social media for your business? Sounds like a plan… We will focus on two platforms today, Facebook and Twitter.

Advertisements

| | ZAP Social Overview Fall 2011.

Social Media Webinar. 3 Main Social Media Platforms * Twitter * Facebook * YouTube.

Constituent Relationship Management How to turn your followers into your supporters.

By Lee Betancourt Director of Communications and Public Relations Jane Myers Public Relations, Communications and Social Media Coordinator Social Media.

What Is Mobile Text & SMS Marketing & How Can It Help My Local Business.

SocialCRM for Nonprofits Wednesday, February 13, 2013 Chris Hanson, CEO - thedatabank, inc.

The Interweb, Google and that Facebook thing Making sense of it all.

SOCIAL MEDIA TECHNOLOGY. ENGAGEMENT PLATFORM 2 Engagement Fans and Followers are your community. Social Media offers a great opportunity to provide personalized.

Marketing Turning Prospects into Customers through Marketing Ivan Surjanovic, Copyright 2014 by iPower.

The Power of and Social Media Marketing to Boost your Business presented by:

Impact of Social Media. Today’s Agenda Overview of Social Media Who’s on Social Media? Developing a Social Media Strategy Tips, Basics and Best Practices.

#1 Google #2 Facebook #3 Youtube #7 Ebay #8 Twitter #9 Craigslist.

Elevator Pitch For both commercial and residential clients looking for fun, fresh and unique mid to high end range interiors furnishings. Sparkk is a.

A campaign from ‘beginning to end’ Ghazal Vaghedi February 21, 2012 Toronto, Canada.

Online Presence for SAIPs What’s Online Presence?

Converting campaigners to donors Tony Fawcett, Web Manager Campaign to Protect Rural England.

Facebook 102: Customizing Your Dance Studio’s Facebook Page Presented By: Jill Tirone facebook.com/dancefitmarketing

1 OCMu Tracking Ads and more The Office of Communications & Marketing (OCM) louisville.edu/ocm.

Social Media Strategy Non-profit Organization. Platforms to Establish Facebook Blog Twitter YouTube Linked-In.

Digital Media Incorporating Digital Media into Political Campaigns. The Leadership InstituteDigital Activism.

Understanding & Leveraging Social Media. Social Network Noun A social network focuses on building online communities of people who share interests and.

Meg Swecker  Evaluate Social Media Sites  Develop CRM Strategies ◦ Inbound Marketing  Create an online presence ◦ Content creation.

TOGETHER, WE CAN FIND BETTER. DIGITAL. AGENDA  The Bismarck Tribune and bismarcktribune.com readership  Bismarcktribune.com Advertising Options  Advanced.

What’s Your Digital Marketing Strategy?. What is Digital Marketing? Computers Tablets Phones Social networks Traditional (Radio, TV) Ease of use.

+ Cool Tools, New Rules Don Blake, PR State Relations National Education Association 2010 Membership Best Practices Summit.

WEB ANALYTICS ECOMMERCE SOCIAL MEDIA SEARCH ENGINE OPTIMIZATIO PAY PER CLICK MANAGEMENT EFFECTIVE WEBSITE COPY.

Strategic Marketing For The Web Professional Web Services Internet Growth Amount of Information Technology Improvements Customer Relationship Management.

22 Social Media Marketing Trends for 2010 Dreamgrow Digital

Workshop: Measuring Marketing Performance By Better Marketing for POCC Unmana Datta Nilesh Bhojani.

Marketing and Fundraising The Green Girls, Team /12/15 10: :45.

Client Presentation. Agenda  Search Engine Optimization (SEO)  Social Media  Facebook Ad Test  Key Digital Strategies & Tactics  Suggested Plan.

Using Engaging Networks software to maximise online donations PETA and its international affiliates.

Facebook. The goal is not to be good at FB Good at business Why are we doing this Who is our audience What do we want them to do How do we know it is.

Incorporating Social Media Into Your Everyday Recruiting Activities It’s about connections not sales! Chicago NPA Meeting August 2010.

Using the Participant Center Southeastern Colorado Susan G. Komen Race for the Cure.

Digital Media Workshop. Craig Burton Burton Business Solutions – Phone –

Social Media Primer. Social Media is Great For: Building awareness and attracting new business Fostering community Providing helpful content and information.

Principles of Marketing

Riverside Nashville Department of Communications Ministry Area Workshop – Marketing Communications SOCIAL MEDIA.

Effective Communication for Ministry through Technology Objective: At least one step you can take in the next three months and another long- term step.

Digital Media and Communications SCON. Craig Burton Burton Business Solutions –

Twitter for Business 140 Character Advertising and Customer Engagement.

Digital Marketing For Small Business Today’s Topic: Social Media Marketing.

Mobile PHONES :-) created by AU MINT SIAN m.6/12.

Strategies for Social Media Marketing. SOCIAL MEDIA & YOUR AUDIENCE Find and engage with current and potential customers online! Social is now the top.

Digital Strategies for Health Communications: Patient Community Websites Alice Miller, July 2015.

New Age of Digital Marketing Social Media Marketing  Many people knows Facebook and Twitter is the p0pular social medium to connect your friends and.

Social Media Social Media Tools Social Media Campaign For IIOE.

Call : Windsor's Trusted Online Marketing Agency.

Social Media Marketing Lecture 1 Final Project Overview.

19-1 McGraw-Hill/Irwin Copyright © 2013 by The McGraw-Hill Companies, Inc. All rights reserved.

Guide To Facebook. Y OUR F ACEBOOK PAGE M AKES Y OUR S ERVICE : o Discoverable – people can search for your service online o Connected – you can have.

Welcome to Brainguru Technologies. SEM Company Brainguru Technologies is a Leading SEM Company in the sector of Noida. SEM stands for Search Engine Marketing.

Retargeting A cookie-based technology that uses simple a Javascript code to “follow” your audience around the Web. Museum $

DIGITAL MARKETING Strategies focused on increasing the reach and visibility for E-commerce Business.

The most powerful tools in the hands of those doing the most good REACH > ENGAGE > ACTIVATE.

Some quick things about Imagine First client (kind of) was a real estate brokerage. Started Imagine in 2004.

INTRODUCTION TO SOCIAL MEDIA. MARKETING TOOL Global Networking 24/7 Building a Following Giving to Others Building Quality Relationships Online Sales.

Social Media Strategy in 2017

Marketing Plan Alexa Bayouk.

Digital Media plan EQ Solution.

FUSIONTOMO Presentation

Discover How Your Business Can Benefit from a Facebook Fanpage

Discover How Your Business Can Benefit from a Facebook Fanpage

Digital Marketing Company in India

What you will learn: A Clear path for face book live broadcast

Digital communications best practice

Social Media Interview

Presentation transcript:

Online Marketing & Donations Some thoughts from KKL Sweden WMC Israel

Going online

Topics Social media platform send out SMS donations Online plan for 2015

Social media

Social Media Strategy - Facebook

Conversion Tracking

Facebook posts

Value and income from Facebook?

Development FB?

Facebook Ads

Ads on Social media

Yearly Donors Amount of active donors / customers: 2014: : : 653

Donor/customer Database Total posts in database 2014: : :3200 Jewish 2965, Christian 724, unknown 4411

How much is a follower worth?

Tracking Mailchimp – Tracking all activites as opens, clicks, links, Facebook

SMS donations

Who is the online donor?

Who is online?

Posts shown to?

Who is active online?

Plan 2015 Integrating all systems, mail, post, database and pay – seamless donations Direct debit/ standing orders One-klick donation Own collection page – Invite friends to donate for ex. birthday.

Plan 2015 New web-based CRM New web page integration Automatisation Norwegian- Swedish cooperation

Vision 2015 In summary: To have a clear strategy and stick to it Post interesting, engaging and meaningful content Online donation and online marketing is developing continuously It has to be connected to the overall marketing strategy - consistency in the brand How to integrate traditional and social marketing and donations