Valerie Harland Head of Development
Why have a development trust?
What is Bristol Museums Development Trust?
DEVELOPMENT ? bringing about change, by encouraging others to invest
It’s all about relationships Whatever the funding source
Funding sources Private individuals Charitable trusts Companies Statutory (ACE/HLF)
Developing your ‘case for support’ Why should I invest in you? Use your FABs: Take one FEATURE of your work (a collection, community activity, learning) Describe its ADVANTAGES Which BENEFITS arise as a result?
Your FABs FEATURES: TNA’s workshops at The National Archives in Kew ADVANTAGES: school students can work directly with real documents BENEFITS: develop research & information processing skills, leading to higher achievement across all subject areas
Private individuals High net worth individuals Need to get to know them – ‘cultivate’ Behind the scenes tours Takes time to build relationships Think of smaller ‘projects’ to attract initial support (conservation)
Private individuals Visitor giving Do you have a donation box? If you are a charity, Gift Aid envelopes? How to build up a database – convert users/visitors in to donors? Show need for fundraising: in newsletters, leaflets
Charitable trusts? Research: trustfunding.org What’s your track record – do you have a database of your previous trust funders? Produce a spreadsheet of your target trusts, with deadlines Match with your list of potential projects Plan ahead: a small grant now might help secure a grant from a larger trust
Companies What can you offer companies: - client entertainment - brand awareness - networking for business to business Is there scope for donations in kind? Benchmark your corporate offer with similar organisations Do you have the capacity to manage corporate relationships?
Getting started How much do you need to raise? Break it down into project ‘chunks’ Think about all of your contacts - Prospects vs champions Research: but not TOO much Start with ‘warm’ leads
Resources Institute of Fundraising NCVO Linked-In Groups Books: Giving is good for you (mindset of philanthropists)
Strategic Approach Raising money takes time Planning is vital Be realistic But be optimistic too!
Questions & Answers