1. Fundraising Worldwide Building Relationships for Your Programs "We make a living by what we get. We make a life by what we give." – Winston Churchill

2. They are inherently generous They want to make a difference People give to positive enthusiastic people To share a joy or loss To be to part of a community or organization To receive peer approval and recognition To gain tax and financial planning benefits They are specifically asked

3.  They don’t see how their donation will make a difference  They don’t feel wanted or needed  They received no personalized appeal  A past gift went unacknowledged  Timing wasn’t right  The organization’s mission wasn’t compelling for them  They weren’t asked

4. “People give to people” Successful fundraising goes hand-in-hand with building relationships with prospective donors. Identify Inform Interest Involve  Invest

5. Special Appeals Major Gifts Board Giving Special Events Bequests Workplace Campaigns In-kind Gifts Government Grants Foundation Grants Monthly Pledge Programs Sales of t-shirts, books, etc. Corporate Memberships Individual Memberships Donations from Civic & Religious Organizations Corporate Sponsorships Matching Gifts Fee For Service Endowment Income

6. Source: www.gailperry.com. Reprinted with permission of Gail Perry Associates.www.gailperry.com

7. Example: The mission of the Diabetic Youth Foundation is to improve the quality of life for children, teens and families affected by diabetes. The Foundation provides education and recreation within a supportive community, encouraging personal growth, knowledge and independence. A clear Mission and Long Term Purpose

8. WHO ? WHAT? WHY? HOW ? HOW MUCH? A case statement which explains

9. 1.No one is waiting around to give 2.Fundraising is a conversation 3.Effective fundraising is passionately telling your story 4.People give to people 5.You must ask to receive 6.You cannot thank enough 7.Donors are developed, not born 8.People will do what they please Principles of Fundraising

11. What does charitable giving look like worldwide?

13. Individual Noncash Charitable Contributions, 2007 (Money amounts are in the thousands of dollars) Type of DonationNumber of DonationsAmount All donations18,599,21552,827,286 Corporate stock450,824237,728,784 Mutual funds23,3951,418,878 Other investments7,6391,946,378 Real estate9,9321,896,978 Land8,2714,047,464 Conservation Easement2,4051,954,122 Façade Easement242222,269 Art and collectibles108,556997,996 Food387,16098,698 Clothing11,141,8917,613,709 Accessories69,574103,577 Electronics580,759372,087 Household items4,183,2283,920,893 Cars331,979578,113 Other Vehicles11,223116,514 Services34,18356,546 Airline tickets/miles1,8513,712 Other1,246,1033,750,570

14. 1)¼ high net worth individuals globally say charity is a top spending priority; 2)US, Ireland, South Africa and India lead the way in donating both money and time; 3)UK and Qatar emerge as ‘Volunteer’ donors, donating time rather than money; 4)Philanthropy has a bright future, with 44% of respondents saying they will give when they retire 5)Men are more active philanthropists in developed countries, but in emerging countries, women take the lead; 6)After North America, developing countries are the second most likely group to give money to charity-why is this? Bill & Melinda Gates Foundation Study

15. The report notes that in India, poverty is ever- present and many Indians do not trust the government to provide adequate solutions, so people feel the need to do something on their own to address the multitude of problems. Similarly in South Africa, wide rich/poor divide is considered a driver for wealthy individuals to give, in addition to the resurgence of the Ubuntuism. (Ubuntuism means to care about one’s fellow human beings and is based on generosity and altruism.)

16. Charitable Giving as a % of Gross Domestic Product by country: USA 2.2 UK 1.3 Canada 1.2 India.6 Brazil.3 China.1 http://www.globalization101.org/news1/Gl obalization-of-Philanthropy

17. 75% of charitable giving in US is by individuals 10 % percent of charitable giving in India is by individuals with balance by foreign corporations and government Use your time wisely

18. Do your research – on giving in your country, on potential donors, on giving history in your communities Be knowledgeable about your product Mission, case statement, goals & objectives, outcomes, evaluation process, budget, etc. Display your passion everywhere you go Cultivate your volunteers and donors Ask them for support – both of money, goods and/or resources Acknowledge them – well and often Involve, encourage their investment in you

19. In the end, fundraising is about doing your homework and building successful relationships