WHY I BUY, WHAT I BUY, WHERE I BUY- TO MEET OUR CUSTOMERS’ NEEDS Toshihiro Shinohara, Director of Soybean Department Sanko Food, Japan
WHO?
SANKO FOOD Found: 1948 Headquarter: Tokyo, Japan Business: Imports and Sales of Food Ingredients Products: Starch, Sugar, Vegetables, Oil-and-Fats Foods, Egg, Soybeans, Cereal, Processed Food Soy Team: 9 Members Channels: All Japan
WHY?
3 Million MT 65% 35% JAPAN SOYBEAN CONSUMPTION Source: 2014 Industry Domestic Soy Production 7%
JAPAN FOOD BEAN IMPORT SHARE BY COUNTRY Unit: % Source: 2014 Industry Data 2014 Total Import 767,000 MT
JAPAN FOOD BEAN USE NATTO TOFU MISO SOY MILK OTHER 1,000,000 MT 50% 15% 5%5% ★ Additional + 200,000 MT Soy Equivalent of non-GMO soybean meal are imported for soy sauce & soy protein process
JAPAN FOOD BEAN TYPE 1,000,000 MT OTHER ALL NON-GMO IP
WHAT?
Non-GMO Through IP Handling Positive List History Delivery Time Price CONDITION OF PURCHASING
NATTO TOFU MISO SOY MILK OTHER Protein > 42 % Small Seed Size White Hilum Low Price Medium Size Balance between Oil/Protein TERMS REQUESTED BY SOYFOOD COMPANY
SHIFT FROM BULK TO CONTEINER FOOD BEAN IMPORT IN JAPAN ■■ ■ Container ■ Bulk
WHERE?
Processing Suitability★★★★★★?★★★★★★ Stable Supply★★★★★★★? ?★★ Logistics & Delivery★★★★★★★★★★★ Price★★★★★★★★★★★★★ Country IP Quality JAPANESE IMPORTER’S VIEW OF NON-GMO FOOD BEAN ORIGIN
U.S. V.S. CANADA FOOD BEAN SHARE
CONCLUSION
U.S.-JAPAN PARTNERSHIP The world top IP food bean producers The world top infrastructure One of the most stable & reliable source of IP food bean to Japan The world largest int’l partner who will continue to support Japanese Food Industry The oldest partner for Japanese Food Bean market U.S. is:
WHAT JAPAN EXPECTS FROM U.S. 1.Stable supply of non-GMO IP food beans 2.New seed development to meet specific needs of the market (i.e. white hilum for miso) 3.Permanent support via USSEC
THANK YOU