M-COMMERCE M-Commerce & E-Commerce BY JYOTINDRA ZAVERI W-www Consultant M-Commerce & E-Commerce BY JYOTINDRA ZAVERI W-www Consultant

2 M-Commerce  Definition "Mobile Commerce is any business transaction, which is initiated by using a mobile device, such as mobile phone”. It is the buying and selling of goods and services through wireless handheld devices such as cellular telephone or Personal Digital Assistants (PDAs) or palmtop or a pocket PC.  Wwww  Add one more w = Wireless World Wide Web  Mobility is one of the key factors which help business thrive. Wired world will become wireless world M-Commerce

3 How it applies to consumers  Mobile commerce or ‘m-commerce’ is part of the shift of technology into mainstream business and everyday life. It is the use of handheld wireless devices such as mobile phones and palm pilots to communicate, interact and transact via high-speed connection to the internet.  Consumers will be able to access the wireless World Wide Web (wWWW) via a mobile ‘always on’ connection facilitating access to valuable information and the entry into fast and efficient commercial transactions. M-Commerce

4 M-Commerce  M-Commerce is next generation of e- commerce  e.g. Buying a ticket using a cell phone Selecting the required ticket (of say airline) Payment Downloading the ticket details on the cell phone M-Commerce

5 M-commerce will overtake wired lines  As content delivery over wireless devices becomes faster, more secure, and scalable, there is a possibility that m-commerce will surpass wire-line e-commerce as the method of choice for digital commerce transactions E.g. Financial services  E-Banking  Equity shares – buying and selling M-Commerce

6 Sales cycle management using mobile M-Commerce

7 Sales cycle management using mobile  BENEFITS Improve productivity and effectiveness of field sales team Lower cost of sales by eliminating inefficient paper- based processes Ability to analyze individual and team performance within and across sales teams M-Commerce

8 Inventory & warehouse management using mobile M-Commerce

M-Commerce 9 Launched in April 2006

10 WHY GO MOBILE?  Mobile device and ERP system provides stores managers with a real-time view on their existing stock status.  Ability to receive and issue goods in an integrated fashion  Ability to transfer stocks between locations  Extends the reach of Material Management system anywhere anytime  Improved MIS (information system ) for manufacturing and inventory visibility M-Commerce

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 India's Fastest Growing Mall...on your mobile.  'MobileBanking' is a service that allows you to do banking transactions on your mobile phone, using ngpay  IRCTC stands for Indian Railway Catering and Tourism Corporation Limited. M-Commerce

13 Shopping  A new online shopping trend of "booking on the web for pickup later in stores" is evolving into a new concept: Just In Time (JIT) pickup for mobile shopping behind the wheel. This JIT pickup for mobile shopping indicates a "real-time bridge between the virtual world and the real world". M-Commerce

14 Challenges  The memory and screen size limitations of mobile devices using wireless application protocol  Disclosure and disclaimers User may be unaware about terms & conditions of purchase due to small screen and may not read all details  The limited bandwidth and smaller storage capacity of the mobile platform is a problem that needs urgent attention  Privacy Issues: Ability to collect location information about consumers M-Commerce

 We specialize in providing Complete hand held wireless payment processing solutions. M-Commerce 15

16 EPAYWireless "Swipe Only"  Hassle-Free, Cellular payment Processing Solution  The program runs Point-Of-Sale software on MOBILE phones and processes through a wireless payment gateway, transforming the cellular phone into a full- feature credit card processing terminal. M-Commerce

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 mCheck has shown the way – the cashless society is here and it is gone mobile M-Commerce

Change of Game “Without changing our pattern of thought, we will not be able to solve the problems we have created with our current pattern of thought” Albert Einstein

M-Commerce also means commerce on the move PRESENTATION BY JYOTINDRA ZAVERI W-www Consultant THANKS