Created based upon the Knowledge Innovation Assessment Methodology © ENTOVATION International Ltd. A Knowledge Innovation TM Project Proposal for The General Organization For Research Development

Created based upon the Knowledge Innovation Assessment Methodology © ENTOVATION International Ltd. Thank you The following course work and project proposal was created as part of the „KEN Practitioner Certification Course“ delivered at RITSEC, Cairo in April and May 2005 in collaboration with Entovation Internation Ltd. The Knowledge Innovation Assessment Methodology was developed and is copyrighted by Debra M. Amidon ( A special thank you for their support is given to (alphabetically listed by given name): The Egyptian Ministry of Administrative Development RITSEC Management Effat El-Shooky Hisham Sherif Mahmood Rezk RITSEC Staff Amin Lotfy (Local project management and facilitation) Ahmed Sobky (Local project management and facilitation) Neven Noshy (Local IT support) Sophia Korayem (Local project management) International supporters Debra Amidon, Entovation International Ltd (Content expert) Oliver Schwabe, Eurofocus International Consultants Ltd, focus.com (Facilitator) focus.com and the whole participant group

Created based upon the Knowledge Innovation Assessment Methodology © ENTOVATION International Ltd. Participant Nermeen Salah El-Din A statstical resracher in the general organization for industeralization.

Executive Summary It is going to be an organization that is responsible for research and development in the industrial field as it will be a part of “the general organization for industrialization” (GOFI) It is going to be an organization that is responsible for research and development in the industrial field as it will be a part of “the general organization for industrialization” (GOFI)

Created based upon the Knowledge Innovation Assessment Methodology © ENTOVATION International Ltd. Project Description It is going to communicate with the research organizations in Egypt, as it is going to provide feasibility studies and analysis about those researches and find means to make those researches marketable. It is going to communicate with the research organizations in Egypt, as it is going to provide feasibility studies and analysis about those researches and find means to make those researches marketable. The organization is going to ask those research organizations to provide it with the data required in some industrial fields and that will make the data given more accurate and of course more useful and that will make the feasibility studies done in the GOFI more accurate and more real..

Created based upon the Knowledge Innovation Assessment Methodology © ENTOVATION International Ltd. Expected Financial Value If the researches done were accurate enough that will make the work done by the (GOFI) more efficient and that will reduce the time, costs and efforts exerted by the employees. If the researches done were accurate enough that will make the work done by the (GOFI) more efficient and that will reduce the time, costs and efforts exerted by the employees.

Created based upon the Knowledge Innovation Assessment Methodology © ENTOVATION International Ltd. Expected Non-Financial Value The quality of the work will be improved The quality of the work will be improved The organization can gain the market leader ship The idea of the organization may be sponsored if it was marketed correctly The organization can influence the other organizations to undertake its actions. Crediability will be created as the researches done will be very connected to the real needs of the market

Created based upon the Knowledge Innovation Assessment Methodology © ENTOVATION International Ltd. Measurement of non- financial value If the researches done more accurately and the customers are more satisfied with the service presented to them we can then say that we are on the right track If the researches done more accurately and the customers are more satisfied with the service presented to them we can then say that we are on the right track

Created based upon the Knowledge Innovation Assessment Methodology © ENTOVATION International Ltd. Key Proposed Activities It is going to communicate with the research organizations in Egypt as it is going to provide feasibility studies and analysis about those researches and find means to make those researches marketable. It is going to communicate with the research organizations in Egypt as it is going to provide feasibility studies and analysis about those researches and find means to make those researches marketable. The organization is going to ask those research organizations to provide it with the data required in some industrial fields and that will make the data given more accurate and of course more useful and that will make the feasibility studies done more accurately and more real.

Created based upon the Knowledge Innovation Assessment Methodology © ENTOVATION International Ltd. Resources Required Qualified researchers that can undertake the research process correctly Qualified researchers that can undertake the research process correctly New means of technology needed for the reseach (computers connected to the internet) Networks must be created within the organization and across to ensure an accurate and quick flow of data. Trainning courses to qualify more employees.

Created based upon the Knowledge Innovation Assessment Methodology © ENTOVATION International Ltd. Time Required 2 years are needed to have the project working at its full capacity. 2 years are needed to have the project working at its full capacity.

Created based upon the Knowledge Innovation Assessment Methodology © ENTOVATION International Ltd. Organizational Readiness The governmental organizations can provide the required resources

Created based upon the Knowledge Innovation Assessment Methodology © ENTOVATION International Ltd. Success Criteria This project is going to succeed if: This project is going to succeed if: - The required resources of doing the research were available - The required resources of doing the research were available - Qualified personnel were responsible for the implementation of the research process - Qualified personnel were responsible for the implementation of the research process -The idae of research development was set as a priority by the high managers

Created based upon the Knowledge Innovation Assessment Methodology © ENTOVATION International Ltd. Projected Start Date This project can start within 6 months, and can be efficiently implemented within 1 year.

Created based upon the Knowledge Innovation Assessment Methodology © ENTOVATION International Ltd. The assessment results

Created based upon the Knowledge Innovation Assessment Methodology © ENTOVATION International Ltd. The Detailed Results Collaborative Process: (4.56 / 8.56) Collaborative Process: (4.56 / 8.56) Performance Measures: (4.20 / 8.00) Education / Development: (4.33/8.67) Learning Network: (2.67 / 6.44) Market Positioning: (2.44 / 6.44) Products/Services: (2.80 / 6.70) Market Penetration: (3.80 / 6.70) Market Image: (2.90 / 6.50) Leadership / Leverage: (5.21/8.79) Technology / Internet: (4.44/9.19)

Created based upon the Knowledge Innovation Assessment Methodology © ENTOVATION International Ltd. Activities: Collaborative Process Urgent Urgent - An explicit innovation process must exists within the organization. - The organization’s innovation process must be capable of supporting the development of innovation from idea creation through commercialization Important -All of the organization’s stakeholders (investors, customers, suppliers) must be involved in the innovation process. -The criteria for measuring the success of innovations within the organization must be clearly defined. Continue -The organization’s business strategies should be aligned to maximize results of a successful innovation process.

Created based upon the Knowledge Innovation Assessment Methodology © ENTOVATION International Ltd. The activities of the collaborative process We are going to define a certain person in the organization that will take the responsibility of the innovation process. That person will be responsible for taking the ideas from the employees in the organization, and then he will decide which of those ideas have a potential to be commercialized, then he will create a certain market strategy for this idea to be represented and applied.

Created based upon the Knowledge Innovation Assessment Methodology © ENTOVATION International Ltd. Activities: performance measures Urgent -There should be an identified person who is responsible for performing the Assessment of Knowledge Innovation within the organization. -The business strategy must be clearly communicated within all levels of the organization. - Incentives should be in place within the organization in order to promote idea creation, responsible risk-taking, and application of inventions or concepts into development of products/services. Important - The organization’s measurement systems should provide a means to promote value in the eyes of customers and stakeholders. Continue - The organization’s business strategy should be clearly defined.

Created based upon the Knowledge Innovation Assessment Methodology © ENTOVATION International Ltd. The activities of the performance measures There must be a certain mechanism in the organization that can deal with the employees in a way that can make those employees successful in their jobs, to start applying this mechanism we must have a defined office or unit in the organization that will be responsible for receiving the ideas from different levels of personnel in the organization and that unit will then see the ability of applying those ideas.

Created based upon the Knowledge Innovation Assessment Methodology © ENTOVATION International Ltd. Activities: Education / Development Urgent Urgent -The location / locations where knowledge is created within the organization should has / have been identified. -Mechanisms should exist within the organization to capture “fugitive” or “tacit” knowledge. -Mechanisms must exist within the organization to evaluate the usefulness of “fugitive” / “tacit” knowledge to the organization. - Systems should be in place within the organization to capture knowledge. -Systems should be in place within the organization to track the flow of knowledge. -The expanding global community should be utilized as a learning resource for personnel within the organization.

Created based upon the Knowledge Innovation Assessment Methodology © ENTOVATION International Ltd. Important -Educational programs and processes within the organization must be learner-centered. - Systems should be in place within the organization to incorporate knowledge in planning business strategy. Continue -The organization’s educational programs should be designed to include a variety of teaching strategies.

Created based upon the Knowledge Innovation Assessment Methodology © ENTOVATION International Ltd. The activities of education development This project is about making knowledge one of the main element needed for planning in the organization, as when the plan of the organization is done without giving consideration to knowledge the plan given will not be so accurate. So this project wants to emphasize the importance of knowledge in the planning process.

Created based upon the Knowledge Innovation Assessment Methodology © ENTOVATION International Ltd. Activities: Learning Network Urgent Urgent -The geographic centers should provide opportunities for dialogue and learning. -Communication systems should be in place to effectively promote cross-fertilization of knowledge between centers. -All participants in the “network” should share a common vision. Important -All participants in the “network” have to have a shared purpose. -There must be incentives in place which encourage participation in the network. -There should exist mechanisms in place to document the economic wealth of the network. -Communication within the network should be facilitated by computer/communications technology. -Centers of Excellence which recognize and leverage complementary competencies should be established within the network.

Created based upon the Knowledge Innovation Assessment Methodology © ENTOVATION International Ltd. The activities of the learning network As the organization or the unit that I need to establish is mainly concerned with the research development, I need to create and promote the concept of learning network, so I need to show the managers or the ones who have the responsibility the benefits that will be generated from this learning network, and I will provide some good examples of the other organizations that have established a powerful learning network and how they did have valuable financial and non-financial values due to this learning network. Also for any research to be accurate and reliable it must make use of the knowledge provided by the learning network.

Created based upon the Knowledge Innovation Assessment Methodology © ENTOVATION International Ltd. Market positioning Urgent -The organization’s intelligence-gathering mechanisms should be sufficiently sensitive to capture critical information from non-traditional sources. -The organization’s intelligence-gathering system must be linked to the corporate library / information system. -Data obtained by the organization’s intelligence-gathering system should be quickly integrated (fed-forward) into the day-to-day operations of all personnel who have a need to know. Important -These mechanisms and/or systems should be integrated into organizational strategies and policies. -Techniques should be developed within the organization to prioritize new business opportunities within the context of current strategy. Continue -The organization should have mechanisms and/or systems in place to align the internal environment with the external environment.

Created based upon the Knowledge Innovation Assessment Methodology © ENTOVATION International Ltd. The activities of the market positioning In my point of view the most important task that should be implemented for the organization to be successful is to correctly set and define its priorities in doing the business. And for the set of priorities to be done accurately and correctly the organization must deal correctly with the new means of information technology. And I think that all the levels of personnel must contribute to the process of setting the business priorities each in his or her point of view and then the top manager should take the responsibility to put the final set of priorities.

Created based upon the Knowledge Innovation Assessment Methodology © ENTOVATION International Ltd. Activities: Product services Urgent Urgent The organization must set aside investment capital to fund and nurture a sufficient percentage of new ideas to stay ahead of the competition. -The organization should develop a sufficient percentage of new products and services each year to stay ahead of the competition. Important -The organization should be able to create products and services to meet the un-served needs of the marketplace. -The organization should create products and services to meet the un-served needs of the marketplace ahead of the competition. - The organization should follow product design principles and processes which emphasize the development of products and services which have embedded knowledge support.

Created based upon the Knowledge Innovation Assessment Methodology © ENTOVATION International Ltd. The activities of the product services Sometimes the governmental sites do represent their services and they don’t care if the service was correctly served or if the citizen is satisfied with the that service, so a unit must be created to measure the level of satisfaction and to find out what is good and what is bad in the presentation of the services. This unit will be responsible for hearing what the citizens need and this will be a small unit that will exist in each governmental organization This unit will be responsible for hearing what the citizens need and this will be a small unit that will exist in each governmental organization

Created based upon the Knowledge Innovation Assessment Methodology © ENTOVATION International Ltd. Activities: Market Penetration Urgent Urgent - The organization should use alternative channels of distribution for its products and services. - The organization should have strategies in place for capturing learning from partner interactions, in addition to reaping the traditional return on investment Important - The organization’s view of the “enterprise” must includes stakeholders, partners, and customers. -The organization’s strategic alliance process should defines new rules of participation. - The organization should be able to defined its plans for future evolution. - The organization should set strategies in place to monitor the strategic alliances of its partners.

Created based upon the Knowledge Innovation Assessment Methodology © ENTOVATION International Ltd. The activities of the market penetration We have a problem in the ministries that sometimes two or three ministries make useful alliances among each other and they cannot share those alliances among the rest of the ministries. And the other ministries don’t know anything about those alliances, and because all the ministries are considered partners there must be a method to enlarge the level of alliances among them.

Created based upon the Knowledge Innovation Assessment Methodology © ENTOVATION International Ltd. Activities: Market Image Urgent Urgent - The organization’s culture must support its marketing messages. -The organization’s competencies should support its marketing messages. -The organization’s advertising must define its uniqueness in the marketplace. Important - The organization’s image campaign should be sufficiently multifaceted to penetrate existing markets and to create new markets. Continue The organization’s advertising messages are based upon knowledge-based competencies, instead of product attributes....

Created based upon the Knowledge Innovation Assessment Methodology © ENTOVATION International Ltd. The activities of the market image The organization must be able to penetrate the market, and market for its service and it will be useful to attract both the private and the public sector to make use of the services provided by the organization.

Created based upon the Knowledge Innovation Assessment Methodology © ENTOVATION International Ltd. Activities: leadership Urgent: - The organization leader, must can define his sphere of influence within the world community. - The organization leader, should perceive external leadership activities as integral to the business. - -The organization leader, have to put mechanisms in place to legitimize employees’ sharing of knowledge and expertise. Important: -The organization leader, should develop internal mechanisms to codify expertise in ways that enhance the organization’s business performance. -The organization leader, should developed internal mechanisms to feed- forward expertise in ways that enhance the organization’s business performance.

Created based upon the Knowledge Innovation Assessment Methodology © ENTOVATION International Ltd. - As an organization leader, you have developed internal mechanisms to codify expertise in ways that enhance the organization’s business performance. -As an organization leader, you can define your sphere of influence within the industry. -The organization leader, should put mechanisms in place to encourage employee’s sharing of knowledge and expertise.

Created based upon the Knowledge Innovation Assessment Methodology © ENTOVATION International Ltd. Activities of the leadership The leaders face a big challenge which is how to make the best use of the employees’ abilities and skills by providing the atmosphere where they can use their skills so that they don’t go out and use their skills elshere.

Created based upon the Knowledge Innovation Assessment Methodology © ENTOVATION International Ltd. Activities: Internet/ technology Urgent: -The most current advances in information technology should be in use within the organization. -The organization should have sufficient flexibility to capitalize on the benefits of current information technology. -A network of expertise should exist within the organization to provide assistance to employees in the areas of technology, organizational behavior, and general information about the business. -Within the organization, roles should be clearly defined to motivate optimal innovation. -Within the organization, career paths should be develop to motivate optimal innovation. -Collaboration and interaction of employees across organizational boundaries is measured in terms of value- added contributions. -The organization should use cyberspace as a learning tool.

Created based upon the Knowledge Innovation Assessment Methodology © ENTOVATION International Ltd. -Within the organization, incentives/rewards should be built into the system to motivate optimal innovation -Within the organization, innovative ideas should be well-received. -Within the organization, the locus for project initiation should be clearly identified. Important Within the organization, innovative ideas should be well-received. -Within the organization, the locus for project initiation must be clearly identified. Continue Within the organization, there should exist a well-defined technical and managerial infrastructure.

Created based upon the Knowledge Innovation Assessment Methodology © ENTOVATION International Ltd. The activities of internet\ technology In the organization the benefits of new technology must be maximized, and to do that we need a network of expertise that can provide useful solutions. Those expertise will do the following tasks: They will solve any technological problems that will face the employees in the organization. They will find ways to connect the employees in the organization, and across organizations. 3. They should be updated to the new technology and find the availability to apply this new technology to the organization.

Created based upon the Knowledge Innovation Assessment Methodology © ENTOVATION International Ltd. Finally For this project to be implemented successfully we need the decision makers to sponsor this idea of research development. Our country needs the research in many fields to achieve its development, Research is the first step on the way to development.

Created based upon the Knowledge Innovation Assessment Methodology © ENTOVATION International Ltd.