Update – March 2008. Girls Get IT Our Vision - To Educate and Empower young women in the state of Florida to Explore careers in Science, Technology, Engineering.

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Presentation transcript:

Update – March 2008

Girls Get IT Our Vision - To Educate and Empower young women in the state of Florida to Explore careers in Science, Technology, Engineering and Math (STEM)

Year 1 Goal: Educate young women on careers in Information Technology (IT) Impact:

Year 2 Goal: Explore opportunities for girls to participate in the Cisco Networking Academy Program Impact:

Year 3 Goal: Track the percentage of females in pilot sites and increase participation and competition (baseline data) Build a sustainable and scaleable model for recruitment and retention of females in IT Impact:

Q1 06Promo Items/Tool Kits$2,000 Q2 06 Q3 06Training$2,000 Q4 06Promo Items$2,000 Q1 07Printing/Catering$6,000 Q2 07 Q3 07Logo and Printing of Posters $2,000 Q1 08MOSI Conference Support $ Q2 08Miami/Jax Events (catering) $375 & $375 Funding – anything else to add?

Marketing Resources Award winning Marketing campaign Created Media Campaign 3,000 Posters – distributed 3,000; distributed to x guidance counselors Toolkits - Developed x and delivered x Online Resources (E Newsletter) – 2,400 members subscribe

Partners - Academies Florida Community College in Jacksonville Miami Dade Public Schools Seminole Community College - NEW! Tallahassee Community College - NEW

Activities to Date – Miami Dade Public schools November 19, 2007 – Miami Central Senior High School IT Women Event – 200 students November 30, 2007 – John A. Ferguson Senior High School Girls Get IT – In House Luncheon with Role Models Impact: 27 females who attended have signed up for Web Design, CCNA (3) and Digital Design December 18, Felix Varela Senior High School Girls Get IT - In House Luncheon with Roles Models February 20, Mast Academy Engineering Symposium April – Competition Event Summer 2008 – Robotics Symposium Youth Competition winners IMPACT?? % of females

Activities to Date – FCCJ 10/06 Girls Get IT Kick off 40 students 4/07 Seven mentoring sessions 145 students 6/07 CIS Summer Camp 16 students 7/07 CIS Summer Camp 19 students 10/07 Girls GET IT Kickoff 79 students What impact?? - scanned questionnaires from Terri Staten Example: 250 girls attended.. 30% are interested in IT % Girls now interested in IT…. Cisco.. Other??

What’s Next 2008 and Beyond?

Partners – Exposure Cisco Systems, Inc. National Science Foundation – NGCP Florida Department of Education Florida Community Colleges and Universities Private Businesses (Apple, IBM, Raytheon) State and Federal Govt. (Space Florida, NASA, AWI) Chambers of Commerce CROP – College Reach Out Program FL Virtual High School Florida IT Board Florida Newspapers & Periodicals (e.g. Florida Trend Magazine)

Current Metrics & Measures of Success Grants Submitted (CY07 submitted 4 – NSF, Space Florida, FSU, FLDOE) Grants Received – Leah.. Please fill in.. $$$ amount??? Newspaper Coverage – Miami Herald, Tallahassee Democrat – this one did.. Invitations to speak, write articles, present at state functions New Franchises in Key Media Markets – 2 this year, 1 pending (Miami-Dade, Tampa, Brevard pending) New Partners (business & community based organizations) New Events – 4 by End of FY08 How did this impact the Academy Program? If not, we will delete

Branding Produce a cool branded campaign to get girls’ attention, drive them to the Web site, get them hooked. Partner with school guidance counselors to promote the Web site and special GGIT initiatives through posters, brochures, other collateral. Won 3 ADDY Awards in March 08 for promo materials.