Overview Texas Media Directory Serving Texas public relations professionals for 16 years Largest Database of Texas Media Outlets Available Approximately.

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Presentation transcript:

Overview Texas Media Directory Serving Texas public relations professionals for 16 years Largest Database of Texas Media Outlets Available Approximately 2,500 media listings Approximately 25,000 individual contact names Indexed by media type, market area, city, county Category specific information (circulation, PSA format, deadlines, etc.) Research is the Key to Quality Quarterly telephone research in major markets Semi-annually telephone research for the rest of the state Real time updates available to web subscribers between print editions Directory Publishing, Ltd Windsor Rd. Suite A123 Austin, TX (Toll Free) (Austin) (Fax)

Products Hard Cover Texas Book Hard cover Spiral bound to lay flat Semi-annual editions (Jan/Jul) Online Subscription Service Complete and save filtered searches Send releases via mass Print mailing labels Export search data Statewide or individual major markets Individual Major Market Books Austin, Dallas/Ft. Worth, Houston, San Antonio Entire metropolitan area included Quarterly editions (Jan, Apr, Jul, Oct)

Online Product Primary Features Easy-to-follow, step-by-step process Quick find function Define and save frequent searches Send releases via mass Print mailing labels Export data

Quick Find Find Individual Media Outlets Choice of Methods Media Category City Company Name (partial word OK) Contact Name (partial name OK) View detailed information See radio station listing example (right) Save personal notes Save your contact notes on company page KPEZ-FM 3601 S. Congress Avenue Bldg. F Austin, TX Phone: (512) Fax: (512) Web: Media Type: Radio Stations – Album Oriented Rock Market Area: Austin City Served: Austin County: Travis Deadline: 2 weeks PSA Requirements: fax Frequency: Watts: 100,000 Prefers New Releases by: fax Format: Classic Rock Target: Men Owner/Operator: Clear Channel Communications R.V.P., Dusty Black News Director, Chuck Meyer P.S.A. Director, Angie Hancock Program Director,L.A. Lloyd Promotions Director, Angie Hancock Sales Director: Weldon Crelia Radio Station Listing Example

Quick Find Page

Define Search Define and Save Searches Geographic Criteria Entire state Specific metropolitan area(s) One or more cities or counties Contact Types Choose one or more contact types Special Filters Partial name searches Circulation Media Type Dailies (English/Spanish) General Interest Special Interest (multiple sub-types) Minority Interest Radio (multiple sub-types) TV (English/Spanish) News Bureaus Cable Advertising Offices Name and save searches for future use

Define Search Page

Press Releases Choose from your saved searches Choose contacts to include Select all Choose individuals System will not send multiples to same address Individual s No long lists of recipients No blind copies One sender and one recipient Uses our server No ISP imposed limitations Add attachments up to 1MB Send a test to yourself Check formatting before the real thing Receive a confirmation Confirmation includes number of recipients Print mailing labels when no Mailing labels generated for contacts without addresses

Print Labels Print Mailing Labels Choose from your saved searches Choose contacts to include Select all Choose individuals Customize label layout Preset to standard 3x10 Quickly customize to your labels Choose from standard mailing or quick contact label Labels appear in MS Word file Save, print, and/or label file Jill Edwards Editor Littletown News P.O. Box 2588 Littletown TX Jill Edwards Editor Littletown News (254) (254) Mailing Label Contact Label

Export Contacts Export Contacts to a File Choose from Your Saved Searches Choose contacts to include All Selected individuals Export to MS Excel, Text or HTML Uses of data after export Mail merges Mass faxes Import to other software Name Title Media Company Name Mailing Address City, State Zip Phone Fax Data exported to file