What You Will Learn? - What is Interlinking and Why It’s Important? - What is SILO Structure? - Old school ways of Interlinking.

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Presentation transcript:

What You Will Learn? - What is Interlinking and Why It’s Important? - What is SILO Structure? - Old school ways of Interlinking. - SILOing to Control the Link Juice. - How To Rank for Multiple Keyword. How To Interlink Web Pages for Multiple Ranking

- Internal links are links that go from one page on a domain to a different page on the same domain.domain Understanding Internal Link Page A Dog Training Page B dog training collars

Why InterLinking is Important? - It allows you to indicate to search engines which pages of content are the highest priority, as well as which pages are thematically related to one another. - They help visitors to get around. - It is a way to pass credibility from one page to another. - Makes your pages more crawlable.

One Example of Interlinking dog training dog training books dog training school dog training dvd dog training collar

SILO Structure The term siloing originated as a way to identify the concept of grouping related information into distinct sections within a website. Much like the chapters in a book, a silo represents a group of themed or subject-specific content on your site. Broad Theme Sub topic 1Sub Topic 2Sub Topic 3

Typical SILOs

SILOing To Control The Link Juice How to get rid of acne Acne Treatments (Portal Page) Laser acne treatment Natural acne treatment Back acne treatment Acne Diets Low fat diet Acne clearing diet Healthy eating habits

SILOing To Control The Link Juice Home Page Laser acne treatment Natural acne treatment Back acne treatment Low fat diet Acne clearing diet Healthy eating habits Topic Page 2Topic Page 1 Topic Page 3

How To Rank a Page For Multiple Keywords Step1. Find Keywords with similar search intent. Use “Google Adwords” and take a look at the “similar searches” in Google search result page. Step 2. Take note of all similar keywords in a notepad. Step 3. Incorporate all these keywords into your title tag without over optimizing. Example: Best Acne Treatments | Best Acne Treatments Review. (Very Bad) Step 4. Optimize Your Content Using all those keywords.

How To Rank a Page For Multiple Keywords Example: Target Keyword: Acne Treatments Title: Best Acne Treatments Review | Find Remedies That Actually Work Meta: Looking for most cost effective acne scar remedies? Get to know about different natural and laser acne treatments,products etc for both adults and teenage.

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