Toni Christopher

 Conservationist organization  Created in 1961 in Europe  100 countries  1.2 million U.S. members, 5 million global

“to preserve the diversity and abundance of life on Earth and the health of ecological systems” – worldwildlife.org Four ways: – Protecting natural areas and populations of both plants and animals – Supporting sustainable ways to use renewable natural resources – Supporting efficient use of resources and energy – Supporting efforts to minimize pollution Conserve 19 primary natural places and change global market to protect nature’s future by 2020

 Protect non-charismatic megafauna species through the protection of charismatic megafauna  Umbrella effect: by protecting a well-known and popular species and its habitat, the lesser known species in that habitat are also protected.

 Amazon  Amur-Heilong  Arctic  Borneo and Sumatra  Chihuahuan Desert  Coastal East Africa  Congo Basin  Coral Triangle  Eastern Himalayas  Galapagos  Gulf of California  Madagascar  Mekong  Mesoamerican Reef  Namibia  Northern Great Plains  U.S. Southeast Rivers and Streams  Southern Chile  Yangtze

 Donations only; prefer $10/mo  6 issue newsletter FOCUS free signup with donation  Thank you gift choice  Wildlife alerts on endangered species, membership card, etc