FTD.de AGOF internet facts 2007-IV

High net profile Index 73 % are men % are years old %have an high education level* %work in qualified and managerial professions** %have an own net income of € %Business elite %Young & educated elite %Urban elite % Top decision makers679 Source: AGOF internet facts 2007-IV, based on number of unique users per week * A-levels and higher ** Self-employed people, Freelancers, medium and senior executives, civil servants (higher grades) 1 medium and large size self-employees, medium and senior executives years old, university degree 3 University degree, own net income EUR , cities with more than 500 thsd. Habitants  top decision makers = self-employed with at least 6 employees, independent occupations, managerial staff or higher civil servants with university/technical college degree and a personal net income of at l least Euro 3,500 per months Sociodemographic data on the users of FTD.de

Ahead of handelsblatt.com Source:AGOF internet facts 2007-IV, Unique users in ’000. – Period: average month Basis: Total population (64.82 million) Unique users per month Unique users in ’000

Source:AGOF internet facts 2007-IV, Unique users in ’000. – Period: average week Basis: Total population (64.82 million) FTD.de is one of the leading business websites Unique users per week Unique users in ’000

Source:AGOF internet facts 2007-IV, Unique users in ’000. – Period: average month Basis: Total population (64.82 million) FTD.de is the leading business website Unique users per month Unique users in ’000

At the forefront of business Business elite* Index Source:AGOF internet facts 2007-IV, Unique users in ’000. – Period: average week Basis: Total population (64.82 million) *medium and large size self-employees, medium and senior executives Structural values in %

Source:AGOF internet facts 2007-IV, Unique users in ’000. – Period: average week Basis: Total population (64.82 million) Unique users in ’000 per average week Companies and Research generate the highest coverage

Source:AGOF internet facts 2007-IV, Unique users in ’000. – Period: average month Basis: Total population (64.82 million) Unique users in ’000 per average month Companies, Research and Market tools generate the highest coverage

Source: AGOF internet facts 2007-IV, Period: average month Basis: Total population (64.82 million) FTD.de has 538,000 exclusive users compared to handelsblatt.com Exclusive users FTD.de compared to handelsblatt.com in % FTD.de: users Exklusive users FTD.de compared to handelsblatt.com absolute values FTD.de: users

FTD.de has 610,000 exclusive users compared to manager-magazin.de Source: AGOF internet facts 2007-IV, Period: average month Basis: Total population (64.82 million) FTD.de: users FTD.de: users Exclusive users FTD.de compared to manager-magazin.de in % Exklusive users FTD.de compared to manager-magazin.de absolute values

Business website users are predominantly male Gender – Unique users per week Source:AGOF internet facts 2007-IV, structural values shown in %, based on number of unique users per week Index vs. Total population AGOF internet facts 2007-III (potential: million) Index

FTD.de reaches the most attractive age groups Structural values in % Age groups – Unique users per week Source:AGOF internet facts 2007-IV, structural values shown in %, based on number of unique users per week Index vs. Total population AGOF internet facts 2007-III (potential: million) Index

Education takes them to the top Respondent’s education – Unique users per week Structural values in % Source:AGOF internet facts 2007-IV, structural values shown in %, based on number of unique users per week Index vs. Total population AGOF internet facts 2007-IV (potential: million) Index

Guaranteed performance data and conditions FTD.de advertising rates, valid from 1 Januar 2008 *Rates and guarantee per day

Discounts Sales are calculated on the basis of all customer gross sales booked with Quality Channel in the course of an advertising year. FTD.de advertising rates, valid from 1 Januar 2008