TRAVEL RETAIL FINDER Updated: May.17.2013. Overview 2 Launch Market: NA, Argentina, Uruguay, Brazil, Mexico (LAT AM), UK, Germany, Norway, Sweden, Denmark.

Slides:

Advertisements

Similar presentations

And It Begins… So, you want to start using social media for your business? Sounds like a plan… We will focus on two platforms today, Facebook and Twitter.

Advertisements

Opportunities from around the world? John Modd Director, Mail Triangle Management Services.

The Big Idea for the “Emerging Young Artists” is to do SMART marketing using digital marketing avenues. The idea is to create awareness and increase.

What Can Social Media Do For You? Social Media Overview - Courtesy of CFSG1.com.

Topic 5 Collective management of copyright in the digital environment: Experiences and challenges Bangkok, 22 August 2013 Jim Alexander CEO, Copyright.

SalesEngine. The Nuts & Bolts of Our Shop Our Focus: Lead Generation Lead Capture Lead Conversion No Outsourcing (100% U.S. talent) 24/7 Support.

Geolocation Marketing Presented by: David Fox Jensen, CEO.

SEO & SMO Working Plan Copyright © Orion Computech | | - | Skype: - vishal.orion.

Marketing Communications Services Hayward, WI.

Global Wi-Fi Presented for: YOU. About Global WiFi Why is free Wi-Fi important? What is Social HotSpot™ marketing? How does it work ? What are the benefits.

ONLINE PLATFORM – WEBSITE & SOCIAL MEDIA. FISHERMAN’S FRIEND official web-site ( Choose your country here Available: Australia,

CLIENT CASE STUDY How we worked with a luxury watch company to create some serious pre-launch social media buzz.

REIMAGINE The Next Generation in Online Obituaries.

Solution for Tour Operators and Travel Agents Version 1.5 Presented by : TraveloWeb Team MvM Infotech Co. Ltd., Bangkok.

The Cost of “Free” in a Digital Age A Guide for SMEs Stephanie Webb Managing Director.

Social Media Advertising Ads 1. Boost Posts 2. Promote Your Website Advertising on Facebook.

Information To The Hand Journey Guide V1.2June 2014 RequestHub - Information to the Hand.

CALGARY REGIONAL PARTNERSHIP MEDIA OVERVIEW FOR CRP SUB REGIONAL TRANSIT PILOT MEETING MAY 9, 2014.

Website Content, Forms and Dynamic Web Pages. Electronic Portfolios Portfolio: – A collection of work that clearly illustrates effort, progress, knowledge,

Apps VS Mobile Websites Which is better?. Bizness Apps Survey Bizness Apps surveyed over 500 small business owners with both a mobile app and a mobile.

2015 Q-2 Review. Q2 Highlights Content in Context 2.

 Facebook  Youtube  Twitter  Google +  Pinterest.

No Mobile App For Your Retail Business In 2013 Is Like Listening To The Radio To Watch The News! Mobile Marketing Made Easy!

ELECTRONIC COMMERCE MIS E MARKETING LECTURER INCHARGE- ALM AYOOBKHAN

Athens June Innovative Strategies for Customer Outreach Global Summit of Women.

OVERVIEW OF AND WORKING WITH THE PR TEAM Beverley Jenkins.

“MAKING THE NET WORK FOR YOU” USING SOCIAL MEDIA TO BRAND YOURSELF ROSHANDA HOSCH.

SOCIAL MEDIA FOR BUSINESS reqSmart. Some Facts about Social Media - I Years to reach 50 million users. Radio – 38 years Television – 13 years Internet.

Going where consumers are!

Restaurants & Mobile Why Your Restaurant Needs A Mobile Experience.

Digital signage Presentation

Presented by: 1 The Psychology of Search Erica Schmidt, Global Search

Meg Swecker  Evaluate Social Media Sites  Develop CRM Strategies ◦ Inbound Marketing  Create an online presence ◦ Content creation.

SOCIAL COMMUNITIES Chapter 5 Copyright © 2013 Pearson Education, Inc. publishing as Prentice Hall 1-5.

Contact: Zubin Tavaria (650)

Social Media Guidelines Sony Indonesia. Content Type Brand messages – written specifically for our social channels, with a clear call to action. Fan engagement.

A Virtual Networking Career Fair. ChicagoJobs.com LIVE! What is it? ChicagoJobs.com LIVE! is an online, fully interactive, 3-D virtual networking career.

Mobile Apps For Small Businesses Your customers are mobile. Is your business?

1 Social Media and Volunteer Engagement Victoria Pacchiana, Online Communications Manager VolunteerMatch Webinar.

Restaurants & Mobile Why Your Restaurant Needs A Mobile Experience.

Principles of Marketing

Corporate Sponsor Corporate Partner Corporate Affiliate Chapter Sponsor.

+ The Cincinnati Herald Social Media Strategies Lauren Justice.

THIS PRESENTATION IS PROVIDED BY (Put your Info here) Your Company Name Here

Presented to: BP Fuels Triton Digital. Objectives Objective: Launch messaging of Driver Rewards and entice BP’s target audience to sign up Campaign Overview:

ACCESS Can anyone “own” information? Who has access to this information? What are the barriers to entry? What are the implications of media concentration?

E-commerce Marketing Communication

Promoboxx: Your Digital Marketing Platform Free access to customizable, brand-approved digital marketing content and easy- to-use tools to better connect.

E-commerce Marketing & Advertising

How to drive more and better quality traffic to your website.

Digital Strategies for Health Communication: Non-Invasive Prenatal Testing Companies Jessica Hooks July 19 th 2015.

Part 2: Putting a Social Spin on your Business with.

Using the World’s #1 social networking site to promote your event HOW TO USE FACEBOOK AS AN EVENT MARKETING TOOL.

Global B2B Contacts LLC CEO Mailing List  CEO Mailing List If you try to create your own chief executive officers (CEO) list,

Digital Marketing Strategy by BCP Design. Digital Marketing Strategies In a digital age, where most users have computers and mobile devices, accessing.

Digital. Digital Digital landscape trends MOBILE SOCIAL VIDEO DATA STACKS Mobile is the fastest growing space for both travel searches and travel sales.

Yatra is one of the leading online travel companies in India and committed to our mission of “creating happy travelers.” Since their inception in 2006,

Innovative Commerce InComm Digital Solutions Best Practices.

PROGRAMMATIC AUDIENCE TARGETING

Social Medial Strategies of Flipkart:

InComm Digital Gateway

Flipkart is an e-commerce marketplace founded in 2007 by Sachin Bansal and Binny Bansal. Registered in Singapore and it operates in India, where it is.

Omni-Channel is the New Retail Reality

2017/10/01 The Asahi Shimbun Development and Co-ordination Office.

Exclusive Performance

Hire Online Reputation Management Company If you are looking for online reputation management companies in Mexico. We provide the best business reputation.

Overview The promotion of products or brands via Digital media Digital Media  Search Engine Marketing Search Engine Marketing  Social Media Marketing.

PROGRAMMATIC AUDIENCE TARGETING

Caryn Brown BNI – Centers of Influence 8 August 2013

Digital Marketing Offerings

Presentation transcript:

TRAVEL RETAIL FINDER Updated: May

Overview 2 Launch Market: NA, Argentina, Uruguay, Brazil, Mexico (LAT AM), UK, Germany, Norway, Sweden, Denmark (Nordic), HK, Vietnam, Indonesia, Philippines, Taiwan, Singapore, Thailand Situation: Clinique Travel Retail is developing a Global Facebook application with the intention of leveraging digital to further engage consumers Objective: Build awareness around Travel Retail locations, events and exclusives Strategy: Build one common build for all markets, viewable in consumers language of choice Available on PC, Tablet and Mobile Launch on Clinique Facebook Fan Pages for each global market Ability to leverage build on additional digital properties such as Global & Affiliate’s.coms Easy for TR Admin to add/remove locations, events and exclusives (later phase) Develop TR specific CRM program for frequent travelers KPIs: Visits to build Visits by country Visits by device: PC vs Tablet/Mobile Markets of interest Language of choice Click-through to affiliate sites

Corporate Strategy & Brand Pillars 3 CORPORATE STRATEGYBRAND PILLARS Our Growth EnginesInnovationSimple & EffectiveAccessibility Travel Retail Digital & Mobile The Chinese Traveling Consumer Optimized for PC, Tablet & Mobile First-to-market amongst ELC Brands Easy to update via Salesforce CMS Language of choice Able to access anywhere

360 Marketing 4 Travel Retail Build Paid Media Display Search Digital Activation on Print Owned Media Facebook Wall Post Facebook Tab (PC/Tablet Only) Twitter (later phase) CRM SMS.com Global Affiliate

Concept: Page I 5 LanguageGo Ad Space for Travel Retail Specific Events, News, ETC Continue “page scroll” on next page LANGUAGE SELECTOR IMAGE Jetting Away? Find Clinique at our Duty Free Shops around the world. Clinique in Hong Kong HTML? Not for design, For sapplet content requirements only.

Concept: Page II 6 Exclusives Kits on the go De-Puff & De-Circle Jet-lagged? Give eyes a wake- up call anytime, anywhere with this duo of instant refreshers. One for home, one for travel. Ophthalmologist tested, of course. Allergy Tested. 100% Fragrance Free. Best Sellers Three of Clinique’s most popular skin care experts in one value-packed set. Allergy Tested. 100% Fragrance Free. Even Better Together Meet your luminous future when you tame dark spots and circles. Formulated for Asian skins. Allergy Tested. 100% Fragrance Free. Continuation from previous page IMAGE Not for design, For sapplet content requirements only. Exclusives Sizes IMAGE Moisture Surge Repairwea r Laser Focus Pore Even Better Clinical Turnaround On_activation of any of the franchises, the request is that the sapplet expands “in a dynamic manner” to reveal the different sizes. Up to 4 sizes. The franchises would be updated very infrequently. If possible, these two sapplets should look as though they’re one

Concept: Page III 7 What’s Your Go-To Clinique Item When You Travel? All About EyesTurnaround Even Better Clinical Want to Learn More About Clinique Promotions and Events? Sign-up to receive Travel related news and special offers. Go Continuation from previous page IMAGE FORM BUILDER Not for design, For sapplet content requirements only.