What Should a Mission Do?

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Presentation transcript:

What Should a Mission Do? Answer “WHO are we?” Explain the purpose of the organization Describe how the organization is unique Offer direction and discernment for business decisions Imply what you are NOT going to be/do

Mission Statement Example Doctors Medical Center of Modesto Our mission is to be recognized one day as the foremost health care facility in Central California - the yardstick against which all other health care facilities are measured - for the provision of high-quality, cost-effective and state-of-the-art medical services in a compassionate, caring manner responsive to the needs of the community.

Another Example American Medical Association (AMA) We are the Voice of the American Medical Profession. We are the partnership of physicians and their professional associations dedicated to promoting the art and science of medicine and the betterment of public health. We serve the physicians and their patients by establishing and promoting ethical, educational and clinical standard for the medical profession and by advocating for the highest principle of all - the integrity of the physician/patient relationship.

One more mission... The U.S. Air Force Surgeon General World Class Health: Prevent what we can, Cure if we must!

Our Mission