نگاهی به موارد طرح شده در سمینارهای IBC 2018 محمد حسن بحرینی امور آموزش اداره کل امور مالی و اداری معاونت توسعه و فناوری رسانه

مباحث مطرح در همایش سال جاری IBC have introduced 6 new tracks to the conference covering the most pressing challenges and promising opportunities in the industry. offering discussion, research and examples of new technology , including: blockchain , AI , VR & AR ,  personalisation Audiences New Platforms Smart Connectivity Advertising Cutting-edge innovation Immersive Experiences

Blockchain : Empowering content creators How BBC Studios views the new world of content Blockchain : Empowering content creators Experience the future of entertainment Content creation and funding embraces the multiplatform world How iconic TV brands can be re-cast for social and mobilefirst audiences Tackling the Impossible (company) New. Now. Next: The Definitive Roadmap

Reigniting entertainment for digital-first audiences Creating content for the connected generation Reigniting entertainment for digital-first audiences Transforming the future of advertising Putting news viewers in the middle of the story Trust and technology, telling the (real) news

Creating a culture of innovation. CEOs who lead from the front The next chapter in Netflix’s growth story Creating a culture of innovation. CEOs who lead from the front Who aggregates whom? The race to control the future of video distribution Beyond Netflix: How specialist streaming services can compete against global players Measuring the value of social networks: a marketing channel or a destination? Head - firmly in the cloud Embracing change in the news media business Future value of smart TV ecosystem – chances and risks for smart TV stakeholders

The race to keep up in the new Wonderland Audience growth across digital channels with core search, cloud and data driven platforms How voice transforms content Power of the podcast: How to reach new audiences through audio Growing your audience: More is not enough – time to add value How to maximise audience impact and reach How to captivate kids

5G- Trials at the PyeongChang 2018 South Korea Road to 5G 5G - “Are we nearly there yet” 5G-Xcast – A Unified Framework for Common Content Delivery in 5G Opportunities for new media forms in 5G

Shiny and new – exploring the latest innovations in TV and video advertising TV adtech – the state of play: super-charging TV in a multi-platform media market Innovation in Advertising The Big picture – where next for TV, as TV and digital media collide and converge Industry experts debunk 8 pieces of received wisdom in the TV and ad markets Beyond the data regulation hype Delivering the next billion: How broadcasters and advertisers can reach the next billion viewers and dollars

Codec wars AI in Production Taking viewing experiences over the top A Masterclass in VR Technology and Industry VR & AR Transforming production creativity with tech Opening a World of Innovation with the Visual Cloud EBU - Public Service Media and the coming age of AI and Cloud-based workflows Blockchain in the next media age Blockchain Masterclass: Restoring trust and transparency in digital media

The next wave of innovative production Evolving creative, transmedia productions withgroundbreaking techniques Inside the Oasis, an exclusive case study with Digital Domain How Eurosport is driving digital to attract new audiences The challenges and opportunities of designing OTT platforms for global audiences Winning in social: What broadcasters can learn from sport to engage and build udiences FOX Sports revolutionizes delivery of the 2018 FIFA World Cup Advances in sport production How MTG’s eSports brands are shaping a hyper growth industry How to engage a global audience Visual Excellence in Production

حامیان

رایانش ابری

Blockchain

VR & AR

5G و کاربردها

رفتار کاربران تلویزیون

مبهوت محتوا

تشکر از توجه شما دریافت محتوا از طریق: td.irib.ir