The “Who” and “How” of the News

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Presentation transcript:

The “Who” and “How” of the News Lesson 8 and 9 Media Literacy

Should the Media Cover President Trump’s Tweets?

What We Know About News 3 Types of News Alerts Diverts Connects V.I.A Verification Independant Accountability

Who Decides? Facebook and Twitter Trends “The Scoop”- The Newest News First and Fast “Exclusives”- One and only interviews Sensationalism

Factor 1- The 10 Universal News Drivers In what order do you think editors and news consumers value news and information? What is most important to you? Importance Prominence Human Interest Conflict Change Proximity Timeliness Magnitude Relavence Unusualness

Factor 2- Editorial Judgement Editors choose what is Interesting and Important But how do they decide?

Factor 2- Editorial Judgement -Are these Interesting or Important enough to hit the front page? President of Iceland will ban pineapple as a pizza topping New Yorkers come together to clean up swastikas on the subway Talking doll may be a spy When retirement comes with a daily dose of cannabis Flight attendant saves girl after recognizing signs of human trafficking Oprah rethinks presidential run in wake of Trump Man’s get rich quick scheme was to bomb Target Store Saudi Arabia launches first Comic Con and allows gender mixing

Audience Wants vs. Needs Factor 3- Audience Audience Wants vs. Needs Consumer makes the decision Presentation and design to draw an audience What is interesting locally

Google Trends- Algorithmic News Judgement

The Medium holds the Message The news media or news industry are forms of mass media that focus on delivering news to the general public or a target public. These include print media (newspapers, newsmagazines), broadcast news (radio and television), and more recently the Internet (online newspapers, news blogs, etc.) How do you like your news? Why?

The Medium Shapes the Message Reading? Watching? Trending? No matter how you receive the information you get can be controlled by the medium. Newspaper readership is declining, much like magazine sales- Why?

Print vs. E-News Accuracy Cost Editing vs. Editorial So is Print DEAD?

Radio Radio once took us to war Radio takes us to work Now radio has gone online- Podcasts and Broadcasts

Social Media has transformed the News

Alerts Diverts Connects

The Power of Social Media & Crowdsourcing Let’s consumers respond positively to tragedy. Rapid Updates Hyper Links to the right evidence Audio and Visual and Interactive features Search massive archives of stories Instant Response and Conversation ability Crowdsourcing- The crowd contributes work/money/knowledge/ experience for social recognition/ self esteem/ development of individual skills.

Consumer Beware

Consumer Beware

Information Overload

Speed Vs. Accuracy

Blurring Lines

Lesson 8/9/10 Quick Quiz 1- Name 3 Universal News Drivers and their role in news selection. 2- Name another factor other than Universal News Drivers and how it helps develop news stories. 3- Why are Newspaper staff shrinking? 4- Name one strength and one weakness of TV/ Video News. 5- True or False- Google Ranks highly in your search results, only the most reliable information. Explain your answer. 6- Why should we be suspicious of websites that lack an about us page?