Creating a great yearbook. Great yearbooks Share stories in and outside of school Showcase the lives of today’s teens Cover the complete school year Reflect.

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Presentation transcript:

Creating a great yearbook

Great yearbooks Share stories in and outside of school Showcase the lives of today’s teens Cover the complete school year Reflect the personality of the school

Celebrate culture | Northview High School, GA

Celebrate culture | Capital High School, NM

3 x Everyone should be included in the yearbook at least 3 times — once in a portrait and at least two additional times as a unique individual.

Tracking coverage New YearTech Online Coverage Report tracks the students featured in your yearbook and the pages where they appear Guides photo selections and helps your staff meet the at least 3 times in the yearbook goal

Coverage Report | YearTech Online

Chronological A logical approach to organization Content presented within seasons Not the yearbook’s theme Traditional content still included Makes deadline planning easier Completes multiples and signatures

Chronological | Sample ladder

Chronological myths Myth: It involves a lot more work Reality: Makes it easier to meet deadlines Myth: Staff reorganization required Reality: Staff positions remain the same Myth: Confuses the reader Reality: More logical for the reader Myth: Makes it difficult to develop theme Reality: Any theme can be developed

Photos are the key Spreads now feature 20+ photos Photo strips Folio faces Senior “personality” photos Cover shots Buddy pics > often in ads Baby/childhood photos > often in ads

90 photos | Whitney High School, CA

Picture strips | Etiwanda High School, CA

Picture strips | S&S Consolidated High School, TX

Picture strips | Milliard West High School, NE

Folio faces | Wayzata High School, MN

Folio faces | Kennedy High School, MN

Senior photos | Newton County HIgh School, GA

Senior photos | Garden City ISD, TX

Senior photos | Bishop Gorman High School, NV

Cover shots | Penns Grove High School, NJ

Cover shots | Brookings High School, SD

Cover shots | Dana Hills High School, CA

Buddy pics | Noblesville High School, IN

Recognition Ads | High Tech High School, NJ

Everyone takes pics Ask students, parents, advisers, teachers and chaperones to take photos Image Share allows your school community to upload photos to your staff using YearbookAvenue.com Promote the images.jostens.com site

YearTech Online | Image Share

My yearbook space Distribute 4 x 6 inch cards Illustrate cards with words, art, photos Scan the cards and place as jpegs Monitor for appropriate content

My yearbook space | Stratford High School, SC

Content templates New Jostens YearTech and YearTech Online Page Surfer templates make it easy to expand coverage Topics include volunteering, music, skateboarding, jobs, environmental awareness, gamers, communicating and more

Page Surfers | Content-driven templates

Extended Edition Spring coverage is some of the most important in the yearbook including prom, awards and graduation Extends yearbook coverage with a spring section Extended Edition section is mailed to the customer at home in the summer