NSDL All-Projects MeetingOctober 12 – 15, 2003 The Gender & Science Digital Library: Outreach Strategies Education Development Center, Inc. Presented by Sarita Nair, Project Director

NSDL All-Projects MeetingOctober 12 – 15, 2003 Collection Objectives

NSDL All-Projects MeetingOctober 12 – 15, 2003 Collection Objectives Equitable materials for all students with emphasis on female engagement Broad definition of gender Resources for all STEM disciplines Inter-disciplinary examination of the role of gender & diversities in the creation, teaching and learning of STEM

NSDL All-Projects MeetingOctober 12 – 15, 2003 Audience Researchers –STEM and gender equity research from the around the globe K-12 educators –Equitable models of classroom instruction –Innovative lesson plans to engage students, especially girls Higher education faculty –Same instructional issues as in K-12 environment –Strategies for recruitment or retention of women in engineering

NSDL All-Projects MeetingOctober 12 – 15, 2003 Audience Teacher preparation and women’s studies programs –Professional development, pre-service resources, research Informal environments –Science projects, camps and special programs –STEM career options, degrees, scholarship information –Mentoring opportunities STEM professionals –Professional development resources, networks, and professional societies

NSDL All-Projects MeetingOctober 12 – 15, 2003 Outreach Benefits Reaching your audience Organizational & project visibility Sustainability & alternate funding sources Collaborative partnerships New projects

NSDL All-Projects MeetingOctober 12 – 15, 2003 GSDL Outreach Activities Formal networks –Faculty, principals, district superintendents, media specialists, school librarians, STEM/equity researchers, STEM professionals Informal networks –On-campus professional societies, community technology centers, after-school programs, summer science camps Branding –Mission and vision for the collection –Logo, brochures and collaterals materials (CD) EDC wide promotion –Press release, articles, project websites/publications

NSDL All-Projects MeetingOctober 12 – 15, 2003 GSDL Outreach Activities Publications –Chronicle of Higher Education, KnowledgeQuest, ERIC monograph, CSM, D-Lib Magazine Direct mail campaigns e-Events, listserv announcements Partnership building –ITAA, SWE, WEPAN, NSTA, NAME Advisory board Other NSDL projects

NSDL All-Projects MeetingOctober 12 – 15, 2003 GSDL Outreach Activities Conference attendance –Digital library, technology, and equity conferences –IMLS, JCDL, SWE, WEPAN, NSTA Reciprocal website linking

NSDL All-Projects MeetingOctober 12 – 15, 2003 GSDL Outreach Activities Developing a business plan –Mission/vision of the digital library –Concise description of the product –Audience –Market niche –Long-term sustainability positioning –Competition

NSDL All-Projects MeetingOctober 12 – 15, 2003 GSDL Outreach Activities Components of GSDL business plan: –Licensing/membership structure for school districts, providing free access to students and staff in local schools –Similar fee structure for large national youth-serving organizations –Sliding fee structure for small organizations or individuals –Organizational support or sustaining memberships from professional organizations –Underwriting by STEM employers or companies –Value-added services such as e-courses, special events, or panel discussions for which a one-time fee/enrollment would be charged