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Turnkey Applications and Tales from REAP Users Using REAP Regional Analysis Subscriptions to Promote Your Center Clifford A Lipscomb, Ph.D. Associate Professor.

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Presentation on theme: "Turnkey Applications and Tales from REAP Users Using REAP Regional Analysis Subscriptions to Promote Your Center Clifford A Lipscomb, Ph.D. Associate Professor."— Presentation transcript:

1 Turnkey Applications and Tales from REAP Users Using REAP Regional Analysis Subscriptions to Promote Your Center Clifford A Lipscomb, Ph.D. Associate Professor of Economic and Director Center for Business and Economic Research Valdosta State University

2 The Problem Smaller AUBER centers are especially limited in their capacity to initiate and undertake applied research (relatively small staffs and small budgets). Larger AUBER centers could make better use of scarce limited resources if they could access and use web-based tools for performing regional economic analysis. AUBER Directors and Staff receive far more requests for analysis and presentations than their resources will allow. The use of traditional analytical models to process, analyze and present regional data takes time, resources and expertise.

3 The Problem (Continued) AUBER Directors receive many requests from constituencies to the effect of: “Where can I find it?” "How can I compare it?“ "How important is _____ to our economy?“ "How has the sector changed over the decade?“ "Where are the high (low) income areas of the region?"

4 A Possible Solution (esp for smaller research centers) Spend money on advertising (problem: 25% budget cuts from state appropriations in Georgia this year with more cuts pending) Soliciting speaking engagements for anyone who will listen It takes time! WILL SPEAK FOR FOOD! New website and brochures mailed to local government agencies (Chambers of Commerce, economic development authorities, and industrial authorities) and private businesses Produce some free analyses (quarterly Cost of Living Index articles and summaries of business indicators and forecast) Get local sponsors of some of your data products/analyses (e.g. real estate market summary) New data product – the Georgia Regional Economic Analysis Project!

5 GA-REAP Goals To provide our constituencies with a source of credible data and sound analysis that is user-friendly and readily accessible to the public at large. To minimize the Center’s data collection efforts (turnkey county, regional and state-level analysis capabilities for publication and electronic distribution). To raise the CBER’s visibility on the web. To broaden our constituents’ understanding of regional economic conditions and trends against the backdrop of an ever-changing national economy. To use sophisticated web-enabled technologies to expedite the delivery, portrayal, and interpretation of regional economic data and analysis.

6 What is GA-REAP? An interactive web-based regional economic analysis project that processes BEA state and county level data for all 159 counties in Georgia, providing the user with “ready to print” analytic modules. Modules include both graphical analysis and customized explanatory text. GA-REAP now can compare two regions directly (counties or MSAs) Internet address is New BETA site:

7 Results of being the state of Georgia host for GA-REAP: More phone calls More internet hits on the GA-REAP and VSU CBER websites (500 hits in the first 5 months) More visibility

8 For more information: CBER Director Clifford A. Lipscomb, Ph.D. Center for Business & Economic Research Harley Langdale Jr., College of Business Administration Valdosta State University Phone: (229)


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