Presentation on theme: "Evolution is definitely happening! What the 2013 Job Board Trends Survey Tells Us About the Future…And What Job Seekers Think about Job Boards."— Presentation transcript:
Evolution is definitely happening! What the 2013 Job Board Trends Survey Tells Us About the Future…And What Job Seekers Think about Job Boards
Who is the Job Board Doctor? Jeff Dickey-Chasins Started in job board industry in 1997 Has consulted with 200+ sites Conducted industry surveys since 2010
The survey Global 319 participants UK: 94, Europe: 50, USA and everywhere else: 175 Conducted March-April 2013 Simultaneous survey of job seekers
What types of job boards were represented?
What kind of traffic?
Not as many resumes as you think…
Everyone uses aggregators…
But not everyone evaluates them
Why use an aggregator if you don’t evaluate it?
Big variations in apps per post – and lack of knowledge
29% of job boards either don’t know or don’t measure applications per job posting.
Agreement on the value of inbound traffic sources…
Quality over quantity?
So what are job boards planning to do?
What about mobile?
So what are you doing about it?
Is the future good – or bad?
So what do the job seekers say?
Which source is most useful? Job search engines (23%) Referrals (17%) General job boards (17%)
Do we understand why candidates use a particular job board?
Successful job boards balance multiple factors: Focus Depth Ease of use Volume
How are candidates using job boards?
How do you track candidates that apply directly on employer sites?
Candidates like the basics…
What about social media?
Integration with LinkedIn is a smart way to attract and retain candidates
What drives candidates nuts?
What is your site doing about the candidate ‘black hole’?
Some final thoughts… Job boards aren’t dead – they’re evolving Candidate quality is key – and job boards must do better Mobile access is a must LinkedIn isn’t going away – you need a strategy Solve your employers’ problems – and thrive
Job Board Doctor provides consulting services for job boards and career sites in the following areas: Short & long-range planningProduct development & launch Sales & marketingSEO Social media & content creationSite & user interface analysis Phone: Twitter:JobBoardDoctor Web:www.jobboarddoctor.comwww.jobboarddoctor.com