Presentation on theme: "商务英语 Unit 12 Corporate Alliances and Acquisitions"— Presentation transcript:
1商务英语 Unit 12 Corporate Alliances and Acquisitions 教材：新视野商务英语（下）
2Unit 12 Corporate Alliances and Acquisitions ObjectivesLanguage FocusSkillsBusiness CommunicationKey Vocabularylead-inReadingHomework
3ObjectivesWhen the learners finish learning this unit, they should be able toproviding information on corporate alliances and acquisitionscollecting information on corporate alliances and acquisitions
4Language focusphrasal verbsModal verbs of obligation
5SkillWriting: minutesReading: When egos collideListening: Meetings
8Lead-in1.This exercise gives students an opportunity to check if they have understood fully the differences between mergers, joint ventures and acquisitions. Ask the pairs of students to read the text and underline the words which told them the answers.2.The purpose of this short pre-listening extract is to get students thinking and talking about why mergers fail. As an introduction, ask students if they know anything about the merger of Volvo and Renault.
9Words and expressionparallels: distinctionstextbook: perfectrivals: competitorsinevitable: unavoidableprerequisite: requirementpeers: people who hold similar positionsclashes: strong differences of opinionimperatives: urgent demands
10Language FocusModal verbs of obligation1.These modal verbs can be used to express different degrees of obligation2.We use must to talk about what we personally consider to be important.e.g. I must finish this report today.3.We use have to to talk about an obligation imposed by someone else.e.g. I have to attend a meeting.
114. We use mustn’t to indicate that it is important not to do something, for example because it is forbidden.e.g. You mustn’t adjust the screen We use don’t have to/needn’t to indicate that there is no obligation to do something--- you can do it if you want to, but it is not necessary.e.g. You don’t have to/needn’t come in early tomorrow.
12Reading1.The text describes the contribution managers’ egos can make to fail mergers. There are few vocabulary issues, but students may have problems with some.2.key:This alliance would have brought considerable financial advantages to both companies and would have made them the leader in their sector. It would have increased their R&D budgets.
13The deal did not go though because the CEOs of the companies failed to agree. Nicholas Bates explains that many senior business people find it difficult to get along with their peers because they have such strong and sometimes almost ‘psycho-pathological’ personalities.The author points out that the Ciba-Sandoz merger worked because senior personnel were either ready for retirement or willing to give up their posts for other ones.A successful merger is possible if CEOs are willing to make the necessary compromises to bring about the most advantages for their shareholders. This means that CEOs must put the company’s interests before their personal desires for power.
14Homework 1. listening to the tape after class. 2. reciting the new words and the text of key vocabulary.3.writing a composition.