1. Building Online Community with NewsClouds Open Source Facebook Application Jeff Reifman @newscloud, @reifman jeff@newscloud.com Seattle, Washington

2. What is NewsClouds Facebook application platform? Facebook application for crowdsourcing and audience engagement Provides a space for your readers to interact with your organization and each other Interactive features that add value to your community inside and outside the news cycle Viral integration with Facebook and Twitter Helps monetize your Facebook traffic

3. Features Runs inside and outside of Facebook simultaneously Facebook authentication Reflects your brand TypeKit support Fully customizable front page Aggregates news and user generated links and blogs Your advertising engine Your stats engine Twitter @anywhere Discussion forums Directories Idea gathering Q & A Calendar Real time notifications Sharable widgets Supports foreign language Indexed site maps for SEO Continually expanding

5. Knight Foundation Support Project History 2008 – 2009 Research Grant – Studied the engagement of young people in news inside Facebook via two NewsCloud applications: Grists Hot Dish and The Daily (UofM) – http://newscloud.com/research http://newscloud.com/research 2009 – 2011 Launchpad Grant – Subsidizing the launch of twelve media companies on our NewsCloud Facebook application platform – Improving and strengthening the platform

6. How can my organization use this? 1.Download the open source code, use our online tutorials and FAQs – Requires knowledge of Ruby on Rails 2.Hire a web consulting firm 3.Talk to NewsCloud

7. Links and Contact Information NewsClouds Blog – http://blog.newscloud.com http://blog.newscloud.com – http://blog.newscloud.com/online-community-building-recipes-for-your- facebook-application.html Open Source Blog – http://opensource.newscloud.com http://opensource.newscloud.com – http://opensource.newscloud.com/feature-summary-of-newscloud-facebook- application.html Get the code – http://github.com/newscloud/n2 http://github.com/newscloud/n2 Social Media Research – http://newscloud.com/research Follow us on Twitter – Follow @newscloud, @reifman Email us – jeff@newscloud.com