1. eText for iPad App Updated February 21, 2011

2. The Pearson eText Distinction Highest quality, page fidelity to printed textbooks allows for easier classroom instruction and pedagogical integrity Deep integration with Pearson’s Learning Platforms provides a complete online learning experience “Course aware” eText allow communication from instructor to students with the book Full support of embedded multimedia elements offers engaging ancillary materials for students Network-based solution provides access to the student's personalized version of the same title on a Mac at home, a PC in the computer lab and an iPad in transit

3. US HiEd eText for iPad Positioning Companion product to MyLabs Uses student’s SMS (only!) identity Only eText titles that are available in MyLabs are available on the iPad All HiEd MyLab eText titles publishing starting in January 2011 are available on the iPad Accessible directly from the MyLab or the Bookshelf Interoperability with the same eText title on a Mac or Windows Different positioning for CG, PLS and International

4. Production: Creating iPad view for new eTexts In addition to adding the usual files to the ftp site make sure that you provide us with the following: –Hi-Res PDF of the book cover –png file of custom icon in addition to swf file Complete the HED/INT’L eText Conversion Request Form –iPad view required is automatically selected “yes” –iPad view will automatically allow the user to download chapters SMS will need to be set up to include the following for iPad: –SMS Site ID 15102 will need to be added –Create Module ID for iPad view Once you review and are ready to publish, complete the Promotion Request Form

5. Production: Creating iPad Titles for pre-existing eTexts Titles that were originally created more than 6 months ago may be archived. For those titles, they will need to be retrieved from archive which can take a period of time. If you have a number of titles that you know you will be going back and requesting iPad views of, feel free to contact me so we can check to see if those titles are still on our ftp. If they are no longer on the ftp we can coordinate requesting all of those titles at one time instead of individually.

6. Pearson eText Delivery Options Online Browser CD-ROM Hosted Package Authoring Tool iPad CG CG / Int’l

7. Logon via SMS UserID/password Bookshelf of registered titles (online and offline) Full page fidelity with printed text Ability for BU to provision chapters for offline access Single page (portrait/landscape) and dual page (landscape) Go To Page navigation Zoom via pinch/expand Next / Prev Page via swipe Personalized notes, highlights, bookmarks (when working online) Full Text Search within a title and Search History (disabled when offline) Table of Contents Glossary (disabled when offline) Notes Manager Web-based Help Hotspot links to rich media (disabled when offline) Stored user credentials Auto return to last book/ last page preference setting Display of online / online status in Bookshelf and Download Manager Auto-disabling of linked Flash assets when accessed via iPad Key eText on iPad v1.0 Capabilities

8. Let’s Take a look!

9. Sign in Screen

10. Sign in Screen – Rejected Username/PW Message Message lets the user know that either their username/password is incorrect or their titles may not be ready yet for the iPad

11. Bookshelf of Online Titles

12. Bookshelf of Offline Titles Available Offline

13. Download Manager One chapter can be downloaded at a time Downloaded chapters can be accessed without an internet connection Every time a user signs in to the app, SMS automatically check to see if their subscription to any eText on their app has expired If their subscription has expired, the full eText, including the downloaded chapters, will no longer be accessible The Business Unit can request that the download manager not be available to users

14. Download Manager

15. Table of Contents

16. Toolbar Baskets Last Page Notes Manager Bookmarks Multimedia Glossary Search Show/Hide Hotlinks Download Manager Settings Two page or single page view Bookshelf

17. Two Page Landscape View

18. Search Full Text

19. Great Zoom Image Quality

20. Student Highlighting

21. Student and Instructor Notes

22. Find Notes

23. Create Study Guide

24. Multimedia, Multilingual Glossary

25. Supports Full Motion Video

26. Embedded Web “Hotspots”

27. Audio Options Two options available for iPad: Modal –User selects audio icon or hotspot and a player appears on the page –The user is not able to navigate around the page while audio is playing Faceless –User selects a hotspot and audio begins to play automatically –No player is presented to the user –Meant for short phrases or snippets of information –Not recommended for long audio clips

28. Modal Audio

29. Faceless Audio

30. Help System

31. Thank You! Janet Marhefka Phone: 201-236-7037 janet.marhefka@pearson.com Visit our Wiki: http://cmsna.pearson.com/groups/etext/ http://cmsna.pearson.com/groups/etext/