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Research and Statistics AP PSYCHOLOGY RESEARCH METHODS.

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1 Research and Statistics AP PSYCHOLOGY RESEARCH METHODS

2 Often times, though we think we know, we don’t really know everything we think we know…… Hindsight bias- the tendency to believe, after learning an outcome, that one would have foreseen it. Judgmental Overconfidence- over tendency to believe we know more than we actually do

3 Setting up good SURVEYS Population- all the cases in a group being studied Random sample- a sample that fairly represents a population because each member has an equal chance of inclusion We must be careful to avoid bias when conducting research, especially in surveying. Bias can be found in the samples chosen or the questions being asked

4 Setting up good research Operational definition- a statement of the procedures used to define research variables Replication- repeating the essence of a research study to see whether or not a study’s basic findings extends to other participants and circumstances  Dr. Scientist

5 In Experimental Psychology…. How do researchers attempt to prevent bias or inadvertent manipulation of data? Random assignment- assigning participants to experimental & control groups by chance, thus minimizing preexisting differences between assignees. Experimental group Control group Double-blind procedure- an experimental procedure in which both the research participants and the research staff are ignorant about whether the participants have received the treatment or the placebo

6 Don’t forget those variables! Independent variable Dependent variable Confounding variable- a factor other than the independent variable that might produce an effect in an experiment  Wilhelm Wundt agrees!

7 Stats is all Thatz! Correlation- a measure of the extent to which two factors vary together and thus how well either factor predicts the other. Correlation Coefficient- a statistical index of the relationship between 2 things. (Measured from -1.0 to 1.0) Yep, Stats is where it’s At’s!

8 Fun with Scatter plots! Scatter plot with a positive correlationScatter plot with a negative correlation

9 Measures of Central Tendency Mode- the most frequently occurring score in a distribution 2, 3, 3, 3, 5, 6, 7, 8, 9 Mean- the average of a distribution, obtained by adding the scores and then dividing by the number of scores 2, 3, 3, 3, 5, 6, 7, 8, 9 Mode =3 Mean =5.1 Median- the middle score in a distribution 2, 3, 3, 3, 5, 6, 7, 8, 9 Median =5

10 Standard Deviation A computed measure of how much scores vary around the mean score

11 In a normal distribution……. Usually 68% of data falls within one standard deviation of the mean 95% of data generally fall within 2 standard deviations of the mean Few scores or pieces of data fall near the extremes Einstein’s IQ was 160, 4 standard deviations from the mean!


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