1. Hyejin Hwang, Korea Invention Promotion Association hwanghj@kipa.org 82-2-3459-2771 April 2, 2009 Warsaw, Poland IP Awareness and Capacity IP Awareness and Capacity Building Programs of KIPA Building Programs of KIPA

2. Content Introduction of KIPA Goal 1 | Creating a New Generation of Invention Culture Goal 2 | Maximizing the value of IP Culture Goal 3 | Training Next Generation Human Resource on IP

3. April.2.2009 Introduction of KIPA Korea Invention Promotion Assocoation Originally founded in 1973 as Association Re-established by Government in 1994 under provision of Invention Promotion Act Non-profit organization To promote invention and innovative activities in Korea To protect and support inventors To optimize the human resources Establishment Purpose

4. April.2.2009 Korea Invention Promotion Assocoation Promoting nations intellectual property rights Commercializing for patent technology fulfilling Implementing projects in the interest of inventors with efficient system Maximizing the value of IP Training Next Generation Human Resource on IP Creating a New Generation of Invention Culture Building the foundation facilitating to conduct Strategic performances with the continuous innovative activities Mission Strategic Goals Introduction of KIPA

5. April.2.2009 Korea Invention Promotion Assocoation Goal 1 | Creating a New Generation of Invention Culture Foundation for Invention Promotion Invention Day Ceremony Participation in the International Invention Exhibitions Seoul International Invention Fair Promotion of University Invention Activities Korea Student Invention Exhibition

6. April.2.2009 Goal 1 | Creating a New Generation of Invention Culture Korea Invention Promotion Assocoation Invention Day Ceremony Date : Every year on May 19 The industrial medal, the industrial merit order, the presidential award and the prime minister award as a tribute to inventor's achievements and contributions Participation in the International Invention Exhibitions Promote Korean enterprises and inventors to exhibit their inventions and new technology at the international invention exhibition. Seoul International Invention Fair DATE : 3 rd ~7 th December, 2009 Venue : COEX The IP international symposium will be held during the event.

7. April.2.2009 Goal 1 | Creating a New Generation of Invention Culture Korea Invention Promotion Assocoation Korea Student Invention Exhibition Participants : youths and elementary/middle/high school students Distinguished participant shall have special opportunities such as joining Creativity development Camp, a training trip abroad Essay and Cartoon contest on invention Promotion of University Invention Activities Invention camp and the cultivation and support for university invention club Selections shall have the opportunity to be supported for production of prototypes, technology transfer and others.

8. April.2.2009 Korea Invention Promotion Assocoation Promoting Utilization of IP Products, Supporting Sales and Marketing E-marketplace for Patented Products Assistance for the Acquisition of Good Inventions Subsidizing Foreign Application Program Internet Patent Mart Goal 2 | Maximizing the value of IP Culture Operation of a Permanent Mart for Patent Technology

9. April.2.2009 Goal 2 | Maximizing the value of IP Culture Korea Invention Promotion Assocoation E-marketplace for Patented Products Operates internet shopping mall which sales especially patented products and promising inventions from commodities to industrial material. www.buyinvention.com, since October 2004 Assistance for the Acquisition of Good Inventions Promotes to sale of the products developed by SMEs through the public institutions to the organization expecting to purchase

10. April.2.2009 Goal 2 | Maximizing the value of IP Culture Korea Invention Promotion Assocoation Internet Patent Mart & Permanent Patent Technology Mart To promote the trade of patent technology for SMEs Internet patent mart : Provides a wide range on-line information regarding the transfer of patent technology (www.ipmart.or.kr)www.ipmart.or.kr Permanent Mart for Patent Technology : By regular displaying patented technology, it helps SMEs enter into on-line market and disseminate various information necessary to transfer and commercialize superb patent technologies Subsidizing Foreign Application Program Individual, SMEs, Universities and research centers are encouraged to apply for a patent of their own products in overseas countries.

11. April.2.2009 Goal 3 | Training Next Generation Human Resource on IP Korea Invention Promotion Assocoation Management of Learner-oriented IP Education Contents and Curriculum Off-line Education Online Education www.ipacademy.net International Cooperation Project

12. April.2.2009 Korea Invention Promotion Assocoation Characteristics Goal 3 | Training Next Generation Human Resource on IP The sole institute in Korea specializing in IPR education from1973 onwards Educational delivery knowhow from on-line and off-line courses Experts domestic or overseas network with examiners, professors, attorneys and etc. IPR research activities Various Human Resources Abundant Experience in IPR education

13. April.2.2009 Korea Invention Promotion Assocoation Off-line Education Providing high standard of education of basic knowledge of intellectual property, patent information, patent disputes, patent management etc. 32 Short-term courses (Basics, Advances, Experts) 1 Special courses (U.S IP Experts Course) Commissioned courses of company Goal 3 | Training Next Generation Human Resource on IP

14. April.2.2009 Korea Invention Promotion Assocoation On-line Education | www.ipacademy.net Goal 3 | Training Next Generation Human Resource on IP

15. April.2.2009 Korea Invention Promotion Assocoation On-line Education | www.ipacademy.net Goal 3 | Training Next Generation Human Resource on IP IPAcademy Learners growth (2002-2008) Participants

16. April.2.2009 Korea Invention Promotion Assocoation On-line Education | www.ipacademy.net Goal 3 | Training Next Generation Human Resource on IP School Enterprise University Public Officer target Target Learners A variety e-learning contents to nurture Inventive and Creative ideas for students School teachers can learn how to teach invention program IP-Company for firms and R&D institute 13,039 participants in each year 97 courses including college of Design and Education IP courses reflected demands from each universities 1,089 participants in 2008 A variety e- learning contents to be able to learn IP

17. April.2.2009 Korea Invention Promotion Assocoation International Cooperation Project Goal 3 | Training Next Generation Human Resource on IP Global E-learning Contents on IP Under the international cooperation with APEC and WIPO DL-KL-101 Course (WIPO WWA-KIPO-KIPA) IP Xpedite (APEC-KIPO-KIPA) IP Panorama (WIPO SMEs-KIPO-KIPA)

18. April.2.2009 Korea Invention Promotion Assocoation International Cooperation Project Goal 3 | Training Next Generation Human Resource on IP * Background Providing Korean university students with a joint e-learning course through exclusive website for each university. Granting a specialized certificate in the names of WIPO-KIPO-KIPA. Providing great opportunity to participate in WIPO Summer School. Developed by KIPA Korean course Focused on IP cases off-line lecture Developed by WWA English course Focused on IP theories DL-101KL-101 + DL-KL-101 Course DL-KL-101 Course (WIPO WWA-KIPO-KIPA) * Contents

19. April.2.2009 Korea Invention Promotion Assocoation International Cooperation Project Goal 3 | Training Next Generation Human Resource on IP In 2008 : 1,189 students Total amount : 2,974 students have attended (2005~2007) WIPO Summer School (2006 - 2008) Planned for encouraging IP education to universities DL-KL-101 Course (WIPO WWA-KIPO-KIPA) * Current Status

20. April.2.2009 Korea Invention Promotion Assocoation International Cooperation Project Goal 3 | Training Next Generation Human Resource on IP IP Xpedite (APEC-KIPO-KIPA) * Outline External Purpose Importance of IPR in trade and investment Increasing needs to share information and experience on IPR utilization Internal Purpose Prevent duplicated investment on R&D Necessity of utilizing IP information

21. April.2.2009 Korea Invention Promotion Assocoation International Cooperation Project Goal 3 | Training Next Generation Human Resource on IP IP Xpedite (APEC-KIPO-KIPA) > Module 1 : Value of IP Information > Module 2 : Characteristics of the IP Systems of Major Countries > Module 3 : IPR Database Source > Module 4 : Understanding and Searching for Patent Information > Module 5 : Understanding and Searching for Trademark Information > Module 6 : Patent Indicators > Module 7 : Patent Map > Module 8 : Preparation of Patent Maps > Module 9 : Advanced Searching for Patent Documents Using an IPC and an F-term > Module 10 : International Application through the PCT System and its Strategies > Module 11 : International Trademark Application through Madrid System and its Strategies > Module 12 : Interpreting and Drafting Patent Documents in the US > Module 13 : Interpreting and Drafting Patent Documents in Japan and Korea > Module 14 : Interpreting and Drafting Patent Documents in EPO and Australia

22. April.2.2009 Korea Invention Promotion Assocoation International Cooperation Project Goal 3 | Training Next Generation Human Resource on IP Providing SMEs, universities, citizens of the world with practical and business orientated IP-related knowledge through the advanced e-learning technology of Korea IP Panorama (WIPO SMEs-KIPO-KIPA) * Main Goal Various stories and characters appear Containing specialized learning contents in accordance with story flow Showing how the actors solve (or fail to solve) the problem related to IP * Characteristics

23. April.2.2009 Korea Invention Promotion Assocoation International Cooperation Project Goal 3 | Training Next Generation Human Resource on IP Course Opearation – http://global.ipacademy.net

24. April.2.2009 Korea Invention Promotion Assocoation International Cooperation Project Goal 3 | Training Next Generation Human Resource on IP - Title: IP for Business - # of students : 37 persons (undergraduate + graduate students) - Type: Online(Modules 2-10 of IP Panoram) + Offline Lecture in English - Evaluation: online mid term exam + final term paper (presentation) - Title: Patent Strategies of biotechnology - # of students : 102 persons (undergraduate:52 +graduate 50) - Type: Online(Modules 2-5 of IP Panoram) + Offline Lecture in Korean - Evaluation: online mid term exam + final term paper (drafting claims) International Division of a graduate school in Korea University Biotechnology department of a graduate school in Yonsei University Course Opearation – at University & Graduate School

25. April.2.2009 Korea Invention Promotion Assocoation International Cooperation Project Goal 3 | Training Next Generation Human Resource on IP Probationary Patent Attorney WIPO IP for Business School - Title: IP for IP lawyers - # of participants : 65 persons of 200 (2007) - # of participants : all 201 persons (2008) - Evaluation: online Exam - Title: Pre-class for IP for Business School in Geneva # of participants : 12 persons - Type: Online (Modules 2-10 of IP Panorama) Course Opearation – at Patent Attorney and firms

26. Thank you Hyejin Hwang, KIPAhwanghj@kipa.org82-2-3459-2771 Q & A