1. UNIT -III
MOTIVATION

2. UNIT -III Meaning of motivation Kinds of motivation
Inward and outward motivation
Importance of maintaining motivation

6. Motivation
Derived from the word ’motive’ which means needs, desires, wants or drives within the individuals.
Process of stimulating people to actions to accomplish the goals.
In the work goal context the psychological factors stimulating the people’s behaviour can be -
desire for money
success
recognition
job-satisfaction
team work, etc

7. Motivational cycle
Need, Drive
Relief
Instrumental
Goal

9. Basic Concepts
Motivation is the consequence of an interaction between the individual and the situation. People who are “motivated” exert a greater effort to perform than those who are ‘not motivated’.
Motivation is the willingness to do something. It is conditioned by this action’s ability to satisfy some need for the individual

10. Definition
Motivation is a process which begins with a physiological or psychological need or deficiency which triggers behaviour or a drive that is aimed at a goal or an incentive.

11. Process of motivation
The process of motivation consists of three stages:-
A felt need or drive
A stimulus in which needs have to be aroused
When needs are satisfied, the satisfaction or accomplishment of goals.

12. Types of Motivation Incentive
Involves rewards, both monetary and nonmonetary
Many people are driven by the knowledge that they will be rewarded in some manner for achieving a certain target or goal.
EX: Bonuses and promotions

13. Fear
Fear motivation involves consequences. This type of motivation is often one that is utilized when incentive motivation fails.
In a business style of motivation often referred to as the, “carrot and stick,” incentive is the carrot and fear is the stick.
Punishment or negative consequences are a form of fear motivation. This type of motivation is commonly used to motivate students in the education system and also frequently in a professional setting to motivate employees.
If we break the rules or fail to achieve the set goal, we are penalized in some way.

14. Achievement drive for competency.
Driven to achieve goals and tackle new challenges.
Desire to improve skills and prove our competency both to others and to ourselves.
This feeling of accomplishment and achievement is intrinsic in nature.
However, in certain circumstances be motivation for achievement may involve external recognition.
desire or need to receive positive feedback from both our peers and our superiors could include anything from an award to a simple pat on the back for a job well done.

15. Growth Need for self-improvement is truly an internal motivation.
A burning desire to increase our knowledge of ourselves and of the outside world can be a very strong form of motivation. We seek to learn and grow as individuals.
Motivation for growth can also be seen in our yearning for change.
Many of us are wired by our personality or upbringing to constantly seek a change in either our external or internal environment or knowledge.
We view stagnation to be both negative and undesirable.

16. Power desire for autonomy or other desire to control others around us.
Choices and control over our own lives.
Aspire to control others around us.
Craving for power induces people to harmful, immoral, or illegal behavior.

17. Extrinsic motivation
Individual's motivational stimuli are coming from outside.
desire to perform a task are controlled by an outside source.
external in nature.
money.
Employee of the month award
Benefit package
Bonuses

18. Intrinsic Motivation
individual's motivational stimuli are coming from within.
The individual has the desire to perform a specific task, because its results are in accordance with his belief system or fulfills a desire and therefore importance is attached to it.
Our deep-rooted desires have the highest motivational power.
EXAMPLES:
Acceptance: decisions, are accepted by our co-workers.
Curiosity: the desire to know.
Honor: respect the rules and to be ethical.
Independence: Feeling unique.
Order: need to be organized.
Power: desire to be able to have influence.
Social contact: need to have some social interactions.
Social Status: desire to feel important.

19. Importance Improves level of efficiency of employees
Leads to achievement of organizational goals
Builds friendly relationship
Leads to stability of work force

20. Motivation is important to an individual as:
help him achieve his personal goals.
If an individual is motivated, he will have job satisfaction.
Motivation will help in self-development of individual.
An individual would always gain by working with a dynamic team.

21. motivation is important to a business as
The more motivated the employees are, the more empowered the team is.
The more is the team work and individual employee contribution, more profitable and successful is the business.
During period of amendments, there will be more adaptability and creativity.
Motivation will lead to an optimistic and challenging attitude at work place.

22. Sources
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