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| PRIMELINE.COM | »FRESH IDEAS WEBINAR 1 1. | PRIMELINE.COM | »FRESH IDEAS WEBINAR 2 THANKS FOR JOINING US TODAY! Host Jeff Lederer, President Moderator.

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Presentation on theme: "| PRIMELINE.COM | »FRESH IDEAS WEBINAR 1 1. | PRIMELINE.COM | »FRESH IDEAS WEBINAR 2 THANKS FOR JOINING US TODAY! Host Jeff Lederer, President Moderator."— Presentation transcript:

1 | PRIMELINE.COM | »FRESH IDEAS WEBINAR 1 1

2 | PRIMELINE.COM | »FRESH IDEAS WEBINAR 2 THANKS FOR JOINING US TODAY! Host Jeff Lederer, President Moderator David Fiderer, Director of Marketing

3 | PRIMELINE.COM | »FRESH IDEAS WEBINAR 3 Webinars take place during the last week of each month MONTHLY WEBINAR SERIES » Interactive Format – send questions and comments during webinar

4 | PRIMELINE.COM | »FRESH IDEAS WEBINAR 4 TODAY’S AGENDA » Tech Trends » Selling Ideas » Hot Markets » Case Histories THE LEADING EDGE OF TECH

5 | PRIMELINE.COM | »FRESH IDEAS WEBINAR 5 TECH BY THE NUMBERS Source: Forbes Magazine & Counselor Magazine's 2013 SOI » After 2 years, Apple sold 67 million iPads ®. It took more than 3 years to sell that many iPhones ® » Tablet Use By Businesses Is Growing By 50% Per Year » The number of tablets shipped to businesses is expected to rise from 13 million units in 2011 to 96 million in 2016 » Sales of tech, electronic and USB items combined represent about 10% of total industry sales ($1.94 billion)

6 | PRIMELINE.COM | »FRESH IDEAS WEBINAR 6 THE LEADING EDGE OF TECH Biggest Industry Sectors For Tablet Use Source: Forbes Magazine

7 | PRIMELINE.COM | »FRESH IDEAS WEBINAR 7 A Common Scenario is a Smartphone Plus a Tablet TECH TREND #1 Business People Are Using More Than One Mobile Device

8 | PRIMELINE.COM | »FRESH IDEAS WEBINAR 8 TECH TREND #1 Business People Are Using More Than One Mobile Device » Selling Ideas: Corporate IT Departments, Meeting Planners, Hospitality/Room Gifts NEW! MOBILE CHARGER WITH LED LIGHT PL-4449 AS LOW AS $39.95 (C) Capacity: 4000 mAh Capacity: 5200 mAh NEW! ULTRA-SLIM MOBILE CHARGER PL-4448 AS LOW AS $45.95 (C) Business people need powerful and versatile mobile chargers

9 | PRIMELINE.COM | »FRESH IDEAS WEBINAR 9 TECH TREND #1 Business People Are Using More Than One Mobile Device

10 | PRIMELINE.COM | »FRESH IDEAS WEBINAR 10 TECH TREND #1 Business People Are Using More Than One Mobile Device » Selling Ideas: Hotels & Resorts, Cruise Lines, Utilities NEW! AC MOBILE CHARGER PL-1203 AS LOW AS $8.25 (C) NEW! DUAL USB PORT AC MOBILE CHARGER PL-1202 AS LOW AS $15.49 (C) One port for IOS devices; another for Android devices

11 | PRIMELINE.COM | »FRESH IDEAS WEBINAR 11 TECH TREND #2 Tablets Are Becoming An Essential Tool For Business People Many opportunities for you to sell iPad ® & tablet cases » Selling Ideas: Any Company with a Mobile Sales Force (i.e. Pharmaceutical Companies) NEW! NEOPRENE TABLET SLEEVE LT-3084 AS LOW AS $5.98 (C) NEW! URBAN IPAD ® /TABLET SLEEVE LT-3085 AS LOW AS $5.95 (C) Available with

12 | PRIMELINE.COM | »FRESH IDEAS WEBINAR 12 TECH TREND #2 Tablets Are Becoming An Essential Tool For Business People BUILT ® NEOPRENE IPAD ® SLEEVE BT-5656 AS LOW AS $25.98 (C) NEW! BUILT ® CONVERTIBLE NEOPRENE CASE FOR IPAD ® MINI BT-5727 AS LOW AS $39.95 (C) Neoprene iPad ® Cases By

13 | PRIMELINE.COM | »FRESH IDEAS WEBINAR 13 Convertible Neoprene Case For iPad ® Mini (BT-5727) Challenge: As part of its rebranding campaign, an upscale international resort hotel was looking for a brand name item for use by its sales team and as a client gift. The catch was that they needed an item that could be imprinted with a full color image of their property. Solution: After learning that the hotel had recently furnished each member of its sales team with an iPad ® Mini, the distributor salesperson, in consultation with her Prime Line ® inside sales rep., recommended the BUILT ® Convertible Neoprene Case for iPad ® (BT-5727). The client loved the fact that BUILT ® is a global brand that is sold in more than 60 countries and would be familiar to many hotel guests. Once the client saw samples showing Prime Line’s patented Image Bonding ® 4-color process, the deal was sealed. Result: The cases were a big hit with the hotel’s clients and the distributor received several referrals and subsequent orders from this promotion. In addition, the hotel decide to offer the BUILT ® case with a different logo in their gift shops. After an initial order of 100 units, the distributor has received re-orders total 350 units. SUCCESS STORY

14 | PRIMELINE.COM | »FRESH IDEAS WEBINAR 14 LEATHER IPAD ® 2 CASE/STAND LG-9191 AS LOW AS $39.95 (C) NEW! SLIM-WAVE ® IPAD ® /TABLET SLEEVE/STAND LG-9134 AS LOW AS $17.95 (C) TECH TREND #2 Tablets Are Becoming An Essential Tool For Business People Case folds to create a stand – and a better viewing angle

15 | PRIMELINE.COM | »FRESH IDEAS WEBINAR 15 Leather Cases By NEW! IPAD ® /TABLET FOLIO WITH STRAP LG-9234 AS LOW AS $18.95 (C) NEW! ECLIPSE ® MESSENGER BAG LG-9193 AS LOW AS $69.95 (C) TECH TREND #2 Tablets Are Becoming An Essential Tool For Business People Elastic Pen Loop Inside Upsell: PL-4091

16 | PRIMELINE.COM | »FRESH IDEAS WEBINAR 16 » Bluetooth is a short-range audio technology that was developed to provide wireless audio and data transmission » Two Bluetooth-enabled devices (i.e. mobile phone and speaker) can be paired so that they establish a communication link when they come within range of each other (3-300 feet). » Cars with Bluetooth technology enable drivers to talk hands-free TECH TREND #3 Portable Devices With Bluetooth ® Technology

17 | PRIMELINE.COM | »FRESH IDEAS WEBINAR 17 » Selling Ideas: Holiday Gifts, Music & Entertainment Companies, Radio Stations, Teen Promotions, Travel Promotions NEW! BLUETOOTH ® STEREO HEADPHONES/FM RADIO PL-4268 AS LOW AS $43.95 (C) NEW! BLUETOOTH ® MINI-BOOM SPEAKER/FM RADIO PL-4407 AS LOW AS $39.95 (C) NEW! BLUETOOTH ® CYLINDER MINI SPEAKER PL-4404 AS LOW AS $28.95 (C) TECH TREND #3 Portable Devices With Bluetooth ® Technology Available Early October

18 | PRIMELINE.COM | »FRESH IDEAS WEBINAR 18 TECH TREND #4 Cable Management Devices Are In Demand » Selling Ideas: Organization Theme, Youth-Oriented Promotions, Makers of Audio Products NEW! GUMBITE ® PULLI CABLE ORGANIZER PL-4478 AS LOW AS $3.95 (C) NEW! GUMBITE ® SPINNI CABLE ORGANIZER PL-4479 AS LOW AS $2.98 (C) PL-4479

19 | PRIMELINE.COM | »FRESH IDEAS WEBINAR 19 » Selling Ideas: Wireless Carriers, Technology Companies NEW! GUMBITE ® STANDI DESK ORGANIZER PL-4477 AS LOW AS $10.95 (C) NEW! GUMBITE ® STOPPI DESKTOP CABLE MANAGER PL-4473 AS LOW AS $6.98 (C) TECH TREND #4 Cable Management Devices Are In Demand

20 | PRIMELINE.COM | »FRESH IDEAS WEBINAR 20 Please Submit Them Now Comments or Questions? Now available with

21 | PRIMELINE.COM | »FRESH IDEAS WEBINAR 21 HOT TECH MARKET #1 Utilities & Emergency Services

22 | PRIMELINE.COM | »FRESH IDEAS WEBINAR 22 NEW COLORS! EMERGENCY MOBILE CHARGER PL-4438 AS LOW AS $24.95 (C) Capacity: 2200 mAh – approx. 6 hours charge time NEW! COMMUTER USB CAR CHARGER WITH PAD PRINT PL-4463 AS LOW AS $7.99 (C) Mobile chargers help those affected stay connected with the outside world PL-4438 Also available with a 4-color process label, PL-4433 » Selling Ideas: Automotive Companies, Wireless Carriers, Safety Programs HOT TECH MARKET #1 Utilities & Emergency Services Features 2 USB Ports

23 | PRIMELINE.COM | »FRESH IDEAS WEBINAR 23 Most U.S. Farmers and Ranchers are Using Mobile Devices to Increase Efficiency and Generate Higher Profits HOT TECH MARKET #2 Agricultural Companies Serving Farming & Ranching

24 | PRIMELINE.COM | »FRESH IDEAS WEBINAR 24 NEW! WATERPROOF IPAD ® /TABLET CASE PL-1229 AS LOW AS $3.98 (C) Their mobile devices need protection from the elements PL-4365 Available Late November » Selling Ideas: Utilities, Wireless Companies, Associations, Equipment Manufacturers NEW! WATERPROOF BAG PL-4365 AS LOW AS $1.98 (C) HOT TECH MARKET #2 Agricultural Companies Serving Farming & Ranching

25 | PRIMELINE.COM | »FRESH IDEAS WEBINAR 25 HOT TECH MARKET #3 Meetings / Meeting Planners NEW! TRAVEL CHARGERS KIT PL-8001 AS LOW AS $19.25 (C) NEW! CHARGERS GIFT SET PL-8009 AS LOW AS $37.95 (C)

26 | PRIMELINE.COM | »FRESH IDEAS WEBINAR 26 HOT TECH MARKET #3 Meetings / Meeting Planners NEW! SLIM-WAVE ® EAR CADDY LG-9214 AS LOW AS $4.95 (C) NEW! SLIM-WAVE ® KEY FOB WITH CLEANING PAD LG-9216 AS LOW AS $7.95 (C) Also cleans smartphones, tablets and eyeglasses

27 | PRIMELINE.COM | »FRESH IDEAS WEBINAR 27 HOT TECH MARKET #3 Meetings / Meeting Planners NEW! WIRELESS BLUETOOTH ® KEYBOARD & CASE FOR IPAD ® /TABLET PL-4440 AS LOW AS $49.95 (C) NEW! FAIRVIEW PORTFOLIO WITH TABLET CASE LG-9184 AS LOW AS $37.95 (C) » Selling Ideas: Utilities, VIP Gifts, Company Stores Upsell: PL-3928

28 | PRIMELINE.COM | »FRESH IDEAS WEBINAR 28 HOT TECH MARKET #3 Meetings / Meeting Planners Upsell: Pair With A Charger Or Case NEW! STYLUS/BALLPOINT PEN FOR TOUCHSCREEN MOBILE DEVICES PL-4255 AS LOW AS $3.99 (C) NEW! TRIPLE PLAY STYLUS/PEN/HIGHLIGHTER PL-4093 AS LOW AS $1.19 (C) NEW! ULTRA-SLIM MOBILE CHARGER & STYLUS PEN SET PL-8008 AS LOW AS $58.95 (C) » Selling Ideas: Education, Women-Oriented Promotions

29 | PRIMELINE.COM | »FRESH IDEAS WEBINAR 29 Ergo Stylus/Ballpoint Pen for Touchscreen Mobile Devices (PL-3928) Challenge: A wireless company wanted to promote their new bundled service package to new and existing clients. The new package featured heavily discounted mobile service accompanied by internet, cable television and traditional phone service. They wanted a cost-effective product that could be mailed inexpensively that would communicate the benefits of the new package specifically to mobile device users. Solution: After consulting with Prime's inside sales team, the distributor suggested Prime Line's Ergo Stylus/Ballpoint Pen (PL-3928) for Touchscreen Mobile Devices. The company loved the sleek ergonomic design as well as the multi-function message the product presented. Imprinted with the company logo, the name of the new service, phone number and website, the pen was packaged with literature and sent to 50,000 new and current subscribers in a specific geographic region. Result: After the initial mailing, new subscriptions increased by 38%; of the existing subscribers the company saw 64% upgrade to the new service package. The promotion was deemed so successful it was repeated in other areas resulting in orders that have exceeded 200,000 stylus pens to date. SUCCESS STORY

30 | PRIMELINE.COM | »FRESH IDEAS WEBINAR 30 PRE-LAUNCH OF 2014 PRODUCT LINE » We’ve already started pre-launching our 2014 line » Heavy emphasis on tech items » Inventory for key tech items has arrived » Inventory for 75 new items will arrive by November

31 | PRIMELINE.COM | »FRESH IDEAS WEBINAR 31 2013 GIFT COLLECTION CATALOG Send catalog requests to: samples@primeline.com samples@primeline.com For 4 or more copies, please provide a UPS or FEDEX shipper number » 72 Pages with 26 New Items » Print & Digital Versions » Customizable Cover for Digital Version » Print Version Available

32 | PRIMELINE.COM | »FRESH IDEAS WEBINAR 32 THANKS FOR ATTENDING We Hope to See You Again Next Month For a copy of this presentation, please e-mail webinar@primeline.comwebinar@primeline.com


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