2. VALUE PROPOSITION POWERFUL SCALABLE RELIABLE
Knowlarity brings you the best in business telephony solutions, using its State-of-the-art cloud telephony platform - Knowlus,
which allows businesses to stay connected 24x7 with their customers
POWERFUL
SCALABLE
RELIABLE
Customized IVR
Cloud Dialing
Web-SMS Integration
Automated Speech Recognition
Easy enhancement of service load
Seamless scaling for special campaigns
Pay per actual usage
Hosted on Amazon Web Services (AWS)
Detect & escalate any unusual behavior (NAGIOS)
Automated failover mechanism

3. SMARTIVR – HOSTED IVR SOLUTION FOR ENTERPRISES
SmartIVR strengthens enterprises with the power of a comprehensive marketing, sales, and customer support solution
Customer mobile
verification
Emergency
communication
CRM Integration
Marketing ROI
tracking
Cloud based
Call center
Customer feedback
Data collection
Through IVR
Missed call back
Click-To-Call
SMS to Call

4. SMARTIVR – FEATURES www.smartivr.in
API Integration: Create call flow and routing, amend the call flow, with a set of powerful APIs which can be called before, during, or after a call
Multi-level IVR: Set-up custom menus and a variety of call routing options for the agents to handle customer queries
Automated Speech Recognition: Capture caller inputs from Speech in addition to key press
Call Queues: Manage and route large volumes of inbound calls with dynamic call routing and get access to real time call statistics
Text To Speech: Acknowledges callers with their names and reads out their messages over the phone without any human support.

5. SMARTIVR – FEATURES www.smartivr.in
Call Distribution: Set-up call distribution logic based on caller ID, timings and geography
Call Logs: Live status of each call received by agents. Features Such as start time, call
duration, call recordings & other parameters help in building rich analytics to study
customer behavior
Number of your Choice: Incoming numbers for 65+ countries, which gives an opportunity
to reach to the customers all across the globe
Conference: helps remote teams be in constant touch with each other
Call Recordings: records every call and makes them accessible

6. CASE STUDIES

7. DELIVER TIMELY UPDATES TO CUSTOMERS
PROBLEM AREA
Effective customer interaction is essential to any customer oriented business. As the number of customer-employee interactions increase there is a growing need to standardize individual customer experience. Growing businesses are often challenged when it comes to maintaining quality customer experience time after time.
SOLUTION
Thousands of customers visit  diagnostic labs to get an update on the status of their test reports. Knowlarity’s innovative technology helps these labs provide updated status of test-report and reasons for their delays (if any) besides pro-active outbound calling in case the results require immediate attention.
IMPACT
Knowlarity’s technology enables these labs deliver timely and accurate information to their customers as and when they become available. This is achieved with minimal human intervention.

8. GET REAL-TIME SALES REPORTS-FMCG COMPANY
PROBLEM AREA
Getting access to accurate and quick real-time sales information is critical for any sales-driven process.  Gathering sales data requires a lot of manual intervention with possibility for delays and errors. Larger the distribution network and field sales force; more complex the problem
SOLUTION
Knowlarity’s power-driven technology has proved helpful to many companies.  All field sales force and distributors are provided with a centralised toll-free number for reporting daily sales numbers. The system sends out a reminder message/call to those who haven’t entered their daily reports.
IMPACT
A customized auto-generated sales report reaches all respective Local and National Sales Managers. No additional processing or compilation is required

9. IMPROVE TALENT ACQUISITION USING PHONE IVR-LEADING BPO
PROBLEM AREA
Recruiting is an important task for any company today. Many recruiting firms  regularly help leading companies in India recruit quality talent. They are frequently flooded with CVs from aspiring candidates looking for a job position. Pre-screening CVs and listing of prospective candidates requires their undivided time and effort.  
SOLUTION
An automated IVR to pre-screen each and every applicant resume. Applicants are directed to a toll-free number provided by the company. On calling they are prompted to answer a set of screening questions which helps in gathering information about their employment history, education and personality traits. Knowlarity uses ‘Text to Speech’ and ‘Automated Speech Recognition’ technology to capture candidate background and skills.
IMPACT
The firm’s recruiters use Knowlarity’s IVR services to get complete and accurate information about the applicant as well as a flavour of candidate’s personality through personalized open-ended questions. Responses can be tabulated or recorded reducing the demand on the time of recruiters.

10. IMPROVE SPENDING ON MARKETING CAMPAIGNS
PROBLEM AREA
Marketing of products and services through various modes is the only way to connect with end customers. But companies generally spend unnecessary amount of money on wrong channel of marketing and are not able to enjoy returns as expected. System for tracking ROI generated from different campaigns is missing
SOLUTION
Many leading MNC’s across India have embraced Knowlarity’s cloud telephony for providing them a solution, which tracks ROI generated from different campaigns. Knowlarity given them different programmable numbers, which they used in different campaigns. All the calls made on those numbers, ultimately terminates on company’s phone and details of all those calls were captured by Knowlarity Server on real time basis.
IMPACT
Knowlarity’s power-driven technology allows MNC’s improve their spending on various marketing campaigns and provides a better way to understand which medium is working better for them to increase the reach to end customers

11. And record your voice resume
Company is one of the leading job/recruitment portals in the country, a group company of the largest media conglomerate in India. The Dial BPO Jobs campaign is now running pan India and has been a resounding success .
Dial
And record your voice resume
Campaign Description
Unique Proposition
BPO candidates see advertisement on Print/TV. Candidates dial a toll free number and key in their profile over the IVR and also record a voice clip. Database of voice resumes is shared with recruiters and matching job alerts is sent via sms to candidates.
Alternate channel for job search for BPO candidates.
Based on the premise that the USP of a BPO candidate is his/her voice and communication skills.
Took the whole concept of job portal offline and easily available to everyone with a mobile phone

12. You can listen to the IVR on
Company is one of the world’s largest fast moving consumer goods company and is the fastest growing in its segment in India, being category leaders in home care products
Dial (now defunct) to register yourself and get free samples
You can listen to the IVR on
Campaign Description
Unique Proposition
Brand Awareness through IVR
Product Information was broadcasted to interested consumers
Was able to generate huge consumer interest and engage target group through free samples
This campaign(now closed), was piloted in Bhopal, reached out to about 400,000 housewives and enabled them to get free samples of P&G products. P&G is now planning to roll out this campaign on a nation wide basis

13. Click to Call Tab Campaign Description Unique Proposition
Company is a subset of times group and is food search engine, a guide for restaurants, club, bars and nightlife.
Click to Call Tab
Visitor
Press Click2Call
Sale
Campaign Description
Unique Proposition
This campaign aims at providing
Click to Call service on web to convert visitors to lead. It is a powerful web tool that lets you speak to your customers as they browse your web site. When prospective customer visits your website and likes to talk to you then they can press Click 2 Call u
Never loses the warm leads from website traffic.
Shows a large company professional image to the customers.
Live connects to call center/sale person if customer shows interest.
Real-time tracking and improvement

14. See how your baby is developing. Register yourself at
Company is a $61 Billion (Fortune 500) global American pharmaceutical and consumer packaged goods manufacturer, founded in 1886
Get Pregnancy Tips
See how your baby is developing. Register yourself at
Campaign Description
Unique Proposition
Engages potential consumers(pregnant mothers and parents of toddlers), which form the core TG of J&J’s baby product line
A strong brand association was built between J&J and mothers during the pregnancy and early childhood period
This campaign aims at providing information on conception, pregnancy and birth and early childhood for parents and would be parents. Parents register themselves on the babycentre helpline and get regular sms tips based on their profile.(Would be or Already parents)

15. Residential/Commercial Record Call Conversation
Unitech is a leading real estate developer in India. Offers the most diversified product mix comprising residential, commercial/IT parks, retail, hotels, amusement parks and SEZs.
Number
RM/Sales Team
AUTOMATIC CRM FEED
Interest Type
Residential/Commercial
Inbound IVR
INBOUND IVR
To access LEAD information
To keep a track of LEADS
Location
Customer Call on 1800xxxxxxxx
Record Call Conversation
Campaign Description
Unique Proposition
This campaign aims at providing automatic CRM Feed for all the incoming leads. The IVR was designed in such a way that Unitech is able to capture and store customer number, type of property interested in i.e. residential or commercial, location and also if connected with sale, all calls were recorded for further use.
Never loses the warm leads from from SMS/Web/Newspaper campaign.
Shows a large company professional image to the customers.
Live connects to call center/sale person.
Real-time tracking and improvement

16. Campaign Description Unique Proposition
Times Business Solutions launched MagicBricks.com, as a platform to bring together property seekers and sellers in the real estate industry. MagicBricks.com achieved the status of being the No.1 property portal in India.
Visitor
Press Click2Call
Sale
Campaign Description
Unique Proposition
This campaign aims at providing
Click to Call service on web to convert visitors to lead. It is a powerful web tool that lets you speak to your customers as they browse your web site. When prospective customer visits your website and likes to talk to you then they can press Click 2 Call u
Never loses the warm leads from website traffic.
Shows a large company professional image to the customers.
Live connects to call center/sale person if customer shows interest.
Real-time tracking and improvement

17. Campaign Description Unique Proposition
GET IT provides an excellent local searching platform for businesses and users to meet at a common junction. An ideal platform for the product & service providers in more than 30 cities in India. Getit™ is the leading information service provider in India.
Campaign Description
Unique Proposition
This campaign aims at providing a Virtual Numbers to create visibility for Getit. It can Measure the Leads that Advertisers are getting from Getit. Each advertiser would get his own personal virtual number.
All calls coming on the Virtual Numbers are entered in the Lead Management  
System. Even if the call is not answered by the Sales Rep of Advertiser, an entry  
is made in the lead management system.

18. Service Description Unique Proposition Naveen Patnaik
Client is a regional party of the India state of Orissa led by Naveen Patnaik, son of former state chief minister Biju Patnaik. It was founded in 1997.
Value Delivered
4% vote swing in favor was registered and validated by Party
Low cost reach to large number of voters
Very High Throughput.
Customizable messaging
Real Time data & message analysis
High concurrency was supported with zero down time.
Voice Broadcast service to reach 50 lakh voters across length and breadth of Orissa over a span of 60 hours.
Naveen Patnaik
Chief Minister of Orissa
Gather the Political Mindset, chart meaningful reports & act proactively.
Service Description
Unique Proposition
Localized and fine tuned content at the district level was delivered to voters resulting in better voter connect.
Real time analysis of message acceptance based on call duration enabled a well directed campaign development.
Daily fresh vote pitch delivered by Naveen Pattnaik while he was on election campaign. Our platform enabled message recording through an incoming call and was delivered to voters in real time across Orissa.

19. ENTERPRISE CLIENTS

20. SMARTIVR– EXISTING INTEGRATED WITH ENTERPRISE SAAS

21. KNOWLARITY FAMILY About Investors Awards www.knowlarity.com
Knowlarity is the pioneer of cloud telephony in India and creates state of the art products for SMEs and Enterprises. The company makes business telephony reliable and intelligent by providing a suite of hosted products that help businesses to improve their productivity. The company was incorporated in Aug 2009 and has grown from a garage startup to a 200+ employee company.
Investors
Knowlarity is backed by Sequoia Capital, one of the most prestigious Venture Capital firms in the world. Sequoia
has invested over $6M in Knowlarity. They have previously made investments in companies like Google,
Apple, YouTube, LinkedIn and Justdial.
Awards

22. MANAGEMENT TEAM www.knowlarity.com AMBARISH GUPTA, C.E.O
Ambarish worked as a Strategy Consultant with McKinsey & Company in the United States before returning to India to start Knowlarity Communications. Prior to that, he worked as a Systems Engineer in the US, Germany, and Australia.
Ambarish received his MBA from Carnegie Mellon University in 2007 and Bachelors in Computer Science from IIT Kanpur in 2000.
BIPUL PARUA, C.T.O.
Bipul has deep experience in technology with hands on experience as architect, engineer, and technical manager. He worked for 8 years in multiple startups in Silicon Valley - Cloudshield Technologies, Andiamo Systems, Server Engines-on cutting edge technologies in storage, networks and large scale systems.
Bipul received his Bachelors in Computer Science from IIT Kanpur in 1999.

23. THANKS
Mob