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Social Networking Websites Establishing a Professional Online Identity.

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Presentation on theme: "Social Networking Websites Establishing a Professional Online Identity."— Presentation transcript:

1 Social Networking Websites Establishing a Professional Online Identity

2 Social Media Explosion  According to a Nielson report conducted April 22, 2009, social networking sites are now more popular than email.  Facebook for our social life  LinkedIn for our professional life  Twitter for “micro” blogging

3 LinkedIn (stat and chart from http://mashable.com/2011/04/05/linkedin-want-ads/)  LinkedIn is fast replacing newspaper ads as a source of information about new jobs, according to a survey looking at millennials who are about to graduate from college. LinkedIn

4  Established and profoundly professional  Very business-oriented  Heavy networking  Great if you’re Googled  User-friendly  http://www.linkedin.com/ http://www.linkedin.com/  http://www.youtube.com/watch?v=IzT3JVUGUzM http://www.youtube.com/watch?v=IzT3JVUGUzM

5 Facebook  Can be Googled  Can be “two-faced”  Professional – matches your résumé name  Social – privacy settings on!  Don’t link to people you don’t know  Don’t spam people just for the sake of having tons of friends  Do use keywords in your professional social networking site  Google searches will find you  Use your profile links in your e-mail signature  Assume everything you post will appear on CNN News  https://www.facebook.com/OhioBar https://www.facebook.com/OhioBar

6 Twitter  Supplement to LinkedIn or Facebook  Dubbed “micro blogging”  140 characters per post  Limited info on your Twitter page about you  Need to be strategic about posts  http://twitter.com/osba http://twitter.com/osba  http://www.youtube.com/watch?v=rIpD7hfffQo&feature=r elmfu http://www.youtube.com/watch?v=rIpD7hfffQo&feature=r elmfu  http://www.youtube.com/watch?v=4AN4_N5N52U http://www.youtube.com/watch?v=4AN4_N5N52U

7 Online portfolios  WordPress  http://laurenkgray.com/myportfolio/ http://laurenkgray.com/myportfolio/  Apojigo  http://www.apojigo.com/danielbeckley http://www.apojigo.com/danielbeckley


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