1. Digital Footprints @ LSE Supporting Students to Use Social Media Judith Baines, Careers Adviser Matt Lingard, Learning Technologist London School of Economics

2. Today’s topics  Our current offerings Digital Footprint Workshop Keeping-up-to-date hands-on LinkedIn Webinar  Future Plans

3. Digital Footprint Workshop  Lunchtime presentation 50-mins 40-80 students Co-presented  Title: Digital Footprints: Using the Internet to enhance your career prospects  First ran in January 2009

4. Why?

5. What are going to cover? Keeping up to date with employer and sector news Your Digital Footprint –Beware! –Develop your online presence On-line networking

6. Why this is important? Researching careers –Peer feedback on recruitment process –Chat to employers re. recruitment process –Improve commercial awareness Creative job hunting Employers look for you Promoting yourself

7. KPMG UK Graduate Recruitment Company Page KPMG YouTube Channel Talk to KPMG Staff KPMG UK & more Keeping Up With Employer & Sector News

8. Keeping Up To Date Feeds & News Readers Google Alerts (Email) Blog Search Tools

9. First Find Your Footprint Google Yourself! Then automate it…

10. Protect Your Reputation Keep it Private Do you want employers, lecturers, colleagues to see it? Check Social Networking Privacy Settings

11. Taking Advantage Build a positive online presence Expand your network

12. Taking Advantage  Social networking Profiles Networking  Commenting & Asking Questions  Blogging

13. Joining up Your Profile Link your sites together Add selected web links to: –CV –Business card –Email signature Outlook > Options > Mail > Signatures…

14. Netiquette Be polite; think about your approach Make connections Build the relationship over time Be sincere Decide on boundaries

15. Hands-on Workshop  PG Students  Dept. Workshop  Learning Technology Staff  Computer Lab  1) Feeds & News Readers  2) Delicious Bookmarking

16. LinkedIn Webinar  Online  Web Conference (Wimba Classroom)  12 Participants 6 on campus, 6 off campus  Option to ask questions via audio or text

18. LinkedIn Webinar - Topics  What is Linkedin? Why use it?  Your Profile - Get Noticed  Get Connected  Researching & Getting More Connected!

19. Linkedin Webinar – 4 th November We will start at 1:05pm. Before the Linkedin presentation begins there will be an introduction to using Wimba. Please be patient! With fewer visual clues, responses online can be slower than in a face-to-face session! The webinar will be presented by Judith Baines & Matt Lingard While you are waiting… You might want to watch “Linkedin: What’s all the fuss about?” Go to: http://tinyurl.com/lselinkedin and look for:http://tinyurl.com/lselinkedin The webinar will be recorded & will be made available in Moodle in the LSE Careers information &presentations course.

20. Questions? You can type in the text chat or raise your hand if you want to speak

21. Your Profile - Get Noticed Create a complete profile –Keep it up-to-date Get Recommendations Use Updates Link it together

22. Updates Update your status at least once a week

23. Personalise your connections What to do if they don’t respond Requests from other people

24. Researching Employers Company Pages –Jobs that exist there –“Follow” for news –Window into the company’s culture

25. What we learnt!  Webinar Feedback “A really useful talk and a great way to communicate with the careers service”  Webinar Format  LinkedIn Best practice Recommendations Personalising initial contact Keywords

26. (Possible) Future Plans  Continue with main presentation & LinkedIn webinar  More hands-on More topics.. Different format  LinkedIn Surgery

27. Links & Contact http://www.diigo.com/list/mattlingard/asml Judith: j.a.baines@lse.ac.uk Matt: m.j.lingard@lse.ac.ukj.a.baines@lse.ac.ukm.j.lingard@lse.ac.uk