1. ELEMENTS OF DESIGN
Line
Shape
Form
Space
Texture
Value
Color

2. LINE Line is a continuous mark on a surface.
The quality of line means a description of the line.
LINES EXPRESS EMOTION
HORIZONTAL LINES
VERTICAL LINES
DIAGONAL LINES
CURVED LINES
The two functions of line
to create shapes
to give direction

3. SHAPE The closing of line creates a shape.
A shape is two-dimensional with a recognizable boundary.
Shape can be organic or geometric.
Organic is any shape or form with an irregular outline.
Examples of geometric shapes are squares, circles, ovals, triangles, and rectangles.

4. FORM A three dimensional shape that encloses space.
Form can be organic or geometric.
FORM dictates whether or not the OCCUPIED and UNOCCUPIED space works successfully.
FORMS may be either ‘organic’ or
‘Geometric’ just like SHAPES

5. SPACE The positive space is created by objects in the composition.
The negative space is the area around the objects
Space ( the illusion of depth) in an art work can be created by
Overlapping
Size
Placement
Detail
Value - Color
Perspective

6. TEXTURE
Texture is how the surface of objects feel or are perceived to feel by touch or sight.
Two types
Tactile = actual
Visual or simulated = drawn

7. VALUE Refers to the darks and lights used in a composition.
Typically, a VALUE SCALE is a way to both study and compare values in your artwork and practice.

8. COLOR
Our eyes see color by interpreting the reflected light radiation as it bounces off the surface of objects.
Color terms:
Hue is another name for color
Value is the lightness and darkness of a color
Primary colors are red, yellow and blue.
Secondary colors are green, orange, and violet.
These colors are made by mixing two primary colors together.
Tertiary colors are combinations of primary and secondary colors. An example would be yellow green.

9. COLOR SCHEME
Complementary colors are colors that are directly across from each other on the color wheel. Browns are made by mixing two complements together.
An example, red and green creates a chocolate colored brown.
Split complementary
Colors on either side of the color’s complement
Analogous colors are beside each other on the color wheel
Color Triad -Colors equal distance apart on the color wheel
Neutral colors are white, gray, black, and brown.

10. COLOR SCHEME
Colors on the color wheel that appear to be closely related to the color red are said to be warm colors.
Colors on the color wheel that appear to be closely related to the color blue are said to be cool colors.

11. COLOR SCHEME
A color’s saturation is its intensity. A saturated color is at its most intense. Adding any other color to a saturated color makes it less intense.
Adding white to a saturated color creates a tint of that color.
Adding black to a saturated color creates a shade of that color.

12. COLOR SCHEME
Either adding gray to a saturated color, OR adding some of that color’s complement can create a tone of that saturated color.
A color scheme that includes a saturated color, and all of its tints, tones and shades is called a monochromatic color scheme.

13. Principles of Design VARIETY CONTRAST BALANCE UNITY MOVEMENT
PROPORTION
EMPHASIS
RHYTHM

14. VARIETY
Multiple types of dissimilar elements appearing in a composition (think ‘VARIETY PACK)
Adds interest to a piece

15. CONTRAST A great difference between two things.
Adds drama or interest to a composition.

16. BALANCE
Describes how parts of an artwork are arranged to create an equal weight or interest.
Three types are
Symmetrical
Asymmetrical
Radial

17. UNITY
All parts of the artwork work together to create the feeling of wholeness.
Created by overlapping or repeating elements or making one particular part of a composition dominant through size or position.

18. MOVEMENT
Movement occurs when elements are placed together to produce a sense of action.
The combination of elements to sweep the viewers eyes over the composition.

19. PROPORTION
Is the relation of one object to another in size, amount, or number.

20. EMPHASIS
Emphasis is used to place dominance on an element, subject, or other part of a work of art in order to catch the viewers eye.

21. Repeating elements create a visual or actual movement in an artwork.
Some types of Rhythm
Regular / Repeating
Random / Abundance of variety
Alternating / Repetition with some Variety
Smooth and flowing / Water-like
RHYTHM