1. T/F
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100
100
100
100
100
200
200
200
200
200
300
300
300
300
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400
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500
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500

2. A successful sales person will usually be honest, have integrity, motivations and a good knowledge of the product that is for sale.

3. TRUE

4. Selling should be a part of every employee’s job description and training.

5. TRUE

6. Personal selling is a one-on-one way of giving information and promoting a product or service.

7. TRUE

8. Housekeeping staff members are involved in personal selling each day by being friendly, helpful and courteous when they come in contact with guests.

9. TRUE

10. You might find a logo on the front of a hat, side of a shoe or on the pocket of a shirt.

11. TRUE

12. Women are not found in management areas of business any more.

13. FALSE

14. The hospitality industry has little demand for good managers because of the decline in customers.

15. FALSE

16. Closing a sale involves asking the client to approve the product and sign a contract.

17. TRUE

18. Radio advertising is more expensive than television advertising.

19. FALSE

20. Fodor’s Travel Publications is the largest publisher of travel information in the English Language.

21. TRUE

22. Characteristics of a product or service

23. Features

24. Individual, one-on-one effort made by a representative of a company to persuade a customer to purchase goods or services

25. Personal Selling

26. Ways to help the customer meet needs

27. Benefits

28. Computerized link between hotels and other travel-and-tourism-related companies

29. GDS-Global Distribution System

30. Activities or events in which companies participate to promote the name of the business and to improve its image or reputation

31. Publicity

32. Paid presentation of a product or service with an identifiable sponsor

33. Advertising

34. The combination of advertising, public relations, personal selling and sales promotion

35. Promotional Mix

36. Hotels and other businesses in travel and tourism that team up with businesses that buy, sell, or arrange sales or products

37. Intermediaries

38. the best time to spend a weekend at an Ice Hotel

39. Between Jan. 1 and March 31

40. two countries that have Ice Hotels

41. Canada and Sweden

42. the furniture of an Ice Hotel made of this

43. Blocks of Ice

44. the advantage of a Global Distribution System for hotels

45. Links hotels to other travel related companies

46. This makes an advertisement successful

47. It must catch the attention of a reader, viewer, or listener

48. Where a consumer expects to find print advertising

49. Newspapers Sides of Buses Magazines

50. Fodor’s Travel Publications offers 14 travel guides and features these for its readers

51. Travel information tips