2. Name: Sayyid Ali Hussein Gaabane
Bachelor in Com App
Masters in ICTM
Member of Hope Generation
MU Lecture

3. Social Media
Baraha Bulshada

4. CONTENTS What is Social Media Common Social Media Features
Why Do People Use Social Media?
The History of Social Media
Social Media Today
The Internet and Social Media Active Users
Types of Social Media
What are the advantages and disadvantages of social media?
The Future of Social Media

5. Waa maxay Baraha Bulshada?
What is Social Media?
Waa maxay Baraha Bulshada?

6. The best way to get a clearer understanding of it is to break it down into simpler terms.
The "social" part: refers to interacting with other people by sharing information with them and receiving information from them.
The "media" part: refers to an instrument of communication, like the internet (while TV, radio and newspapers are examples of more traditional forms of media).

7. Okay, so from these two separate terms, we can pull a basic definition together:
Social media are web-based communication tools that enable people to interact with each other by both sharing and consuming information.

8. Common Social Media Features

9. If you're questioning whether a particular site could be classified as social or not, try looking for at least one of these features.

10. User accounts: If a site allows visitors to create their own accounts that they can log into, then that's a good sign there's going to be social interaction.
Profile pages: like a profile photo, bio, website, feed of recent posts, recommendations, recent activity and more.
Friends, followers, groups, hashtags and so on: Individuals use their accounts to connect with other users.
News feeds: When users connect with other users on social media, they're basically saying, "I want to get information from these people."

11. Why Do People Use Social Media?

12. The 10 Top Reasons Why We Use Social Networks
To stay in touch with what friends are doing (Social interaction )
Online dating
To stay up-to-date with news and current events
To fill up spare time or Pass-time 
To find funny or entertaining content
To share opinions
To share photos or videos with others
Because friends are already on them
To meet new people
To share details of our everyday life

13. The History of Social Media

14. 1997: The Birth of Social Media
The first social media site that everyone can agree actually was social media was a website called Six Degrees and lasted from 1997 to 2001.
2000: The Internet is Everywhere
By the year 2000, around 100 million people had access to the internet, and it became quite common for people to be engaged socially online

15. 2003: The First Social Media Surge
Although the younger generation of today might not know about it, back in the early 2000’s the website MySpace was the popular place to set up a profile and make friends.
2004/2005: Facebook and Twitter
In 2004, Mark Zuckerberg launched what would soon become the social media number one.
(Initially, for Harvard students)

16. Social Media Today

17. -Social media today consists of thousands of social media platforms, all serving the same but slightly different purpose.
-Facebook, Google (YouTube, Google+), Twitter, LinkedIn and Yahoo (Tumblr)
are the biggest players in social media – collectively, their platforms are used by billions of people around the world, and these organisations have a combined market value of hundreds of billions of dollars.
-social media  has Impact on: Politics, Business and on top of that Social imapct

18. Internet and Social Media Active Users

19. Around 50% (3.77 billion) of the world population has an internet connection today In 1995, it was less than 1%.
The first billion was reached in The second billion in The third billionin 2014.

20. 2.80 billion global social media users in 2017, equaling 37% penetration;

21. 4.92 billion global mobile users in 2017, equaling 66% penetration;
2.56 billion global mobile social media users in 2017, equaling 34% penetration

22. Social media use has grown 21% year-on-year, with almost half a billion (482 million)
2.56 billion global mobile social media users in 2017, equaling 34% penetration

23. 3,870,475,771
Videos viewed today
43,556,472
Photos uploaded today
1,835,192,012
active users
307,625,562
active users

24. What are the advantages and disadvantages of social media?

25. Advantages: Easy and practical way to quickly communicate
Reach people fast
Finding People With Common Interests
Invaluable Promotional Tool
Staying Connected
Information Spreads Incredibly Fast

26. Disadvantages: Less face-to-face communication Decreased privacy
Hackers
Time Waster: Takes time away from other things
The Addiction Is Real
Causing Major Relationship Problems
Identity Theft (Your media content /Ownership of social media content)

27. Copyright problem No content editors Anonymity Privacy Confidentiality
THERE ARE ETHICAL AND LEGAL ISSUES ASSOCIATED WITH SOCIAL MEDIA USE WHICH INCLUDES:-
Copyright problem
No content editors
Anonymity
Privacy
Confidentiality

28. Thank You