1. Westcon Siemens Enterprise Communications Group
UC DAY
Vilvoorde 04/03/2010
Davide Ferraresi

2. Business & Communication Trends Hidden Costs? OpenScape Office Mx
Agenda
Who is SEN?
Business & Communication Trends
Hidden Costs?
OpenScape Office Mx
Summary
Q & A
January 2010

3. Cover slide for OpenScape Office MX Channel Presentation.
Who is SEN?
Cover slide for OpenScape Office MX Channel Presentation.

4. SEN Group Profile Siemens Enterprise Communications Group The Facts:
160 years of experience in telecom
Financially co-owners :
51% Gores Group (Los Angeles, CA)
49% Siemens AG (Munich, Germany)
No debt and Cash flow positive
Global Headquarters in Munich
Sales in 120 countries around the world
11,000 employees
€3.2 Billion Revenue
> 1 million direct and indirect customers in 120 countries
1846, Werner von Siemens
January 2010

5. Unified Communications
Siemens Enterprise Communications Group Our customers will benefit from a more complete enterprise communications offering
Unified Communications
Accelerated development of OpenScape UC Server Applications for SME and LE
Transition to indirect sales channels
Significant investment to fund the acquisition of additional technology platforms –strengthening our offering
Resources for further investments and R&D
Security
Applications
January 2010 5

6. “Consumerization” impacts ICT in the Enterprise
@home
@work
Since employees are the same
person when they go to work as
when they are at home, their
communication habits and
expectations are independent of
their location and / or context.
These expectations pose new
requirements to the enterprise
ICT infrastructure and solutions
supporting your employees’ secure
communications & collaboration
with each other
with your customers
with your business partners
January 2010

7. Digital natives hit the workplace
Both your employees and customers of tomorrow will have dramatically different communication needs/habits from what our generation is used to ! Are you prepared ?
January 2010

8. New Communication Tools
Communicating
Expressing feelings
Creative contributions
Knowledge exchange …
January 2010

9. Market Transformation
TDM
(Hicom)
VoIP
(HiPath) UC
(OpenScape)
CEBP
(OpenScape) IP
SIP
OpenScape Voice / UC
SMB
LME
Proprietary hardware & software
Telecommunications networks
Proprietary hardware & software
Converged IP networks
Open standards hardware & software
SIP networks
Integration into business processes
IT applications
SIP networks
Premises-based
Datacenter-based
Hosted
TCO
Cloud
January 2010

10. Planning for today's business challenges
Business trends
Communications trends
Tightened spending due to difficult economy
Green Enterprise mandates are emerging
Continued highly distributed organizations
Speed and collaboration are essential
Open standards, SIP, SOA
Cloud computing and SaaS emerging
“Anywhere” seamless mobility
Software-driven communications
UC approaching mainstream
Ubiquitous, affordable secure network infrastructures
January 2010

11. Study Background Study Performed by SIS International Research
Telephone survey methodology
513 respondents
8 countries
8 vertical markets
4 company sizes (1 – 400)
Timeframe: September – November 2008
Final results: February 2009
Confidence level: 95%
Note: Due to rounding, percentages may not always add up to 100%.
Let me give you some background to the vast coverage this study reached out to. This presentation shows some tables and charts with percentages and numbers…before you double check everything with a calculator, just know that due to rounding, the numbers may not always add up. Rounder numbers make it easier for us to read.
About SIS Research International:
SIS International Research is a global research firm specializing in market research and market intelligence.  Established in 1982, the SIS global coverage spans over 120 countries in Europe, North America, Latin America, Asia and the Middle East. 
Their core competency lies in the strategic analysis of global trends, market segmentation and emerging markets opportunities. Their sector coverage includes B2B, Consumer, Pharmaceuticals, Technology, Transportation, and the Service and Education sector.
BACKUP
Countries: Brazil, France, Germany, India, Italy, Russia, the United States, and the United Kingdom
Verticals: Communications, finance, healthcare, insurance, manufacturing, professional business services, real estate, and wholesale or retail trade
Company Size: 1-20, , , and
January 2010

12. Understand the Hidden Impact of Inefficient Communications in Your Business
The top 5 communications issues according to 500+ SMEs around the world* 1
INEFFICIENT COORDINATION
Wrong number? Difficult to get all the right people in the conversation at once?
70% of surveyed SMEs experienced these issues
Up to 40% of employee work time was impacted!!! 2
WAITING FOR INFORMATION
Can’t reach key people? takes too long to get a reply? Can’t see faxes or voic s when they come in? 3
UNWANTED CALLS
Key clients can’t get through? Low-priority calls interfering? 4
CUSTOMER COMPLAINTS
Taking too long to resolve calls? Can’t connect customers with the experts? Struggling to keep track of an issue?
You may not have thought about it much before but there some frustrating problems directly caused by the way modern communications has evolved. For example, How many contact numbers do you have for people you know?
Chances are you have their: work number; work cell phone number; pager number; maybe their personal cell phone number; or maybe even their home office number or there personal home number.
And if you cannot get hold of them on one of these numbers then you can always; send them an , send them an Instant Message; send them an SMS; fax them; or leave them a voice mail, or two, or three.
We call this fundamental problem the “communications dilemma” - although there are now more ways to communicate with someone than there ever have been – it is now more difficult to get hold of someone than it ever has been…
Communications is the lifeblood of business. Whether it’s employees collaborating on projects, customers getting orders filled on-time, or managers addressing supplier issues swiftly you need to make sure your employees are available and productive without incurring ridiculously high costs. If communications is at the heart of every business, it should be treated strategically, invested in regularly, and thought about carefully.
Siemens sponsored a study in late 2008 that was performed by SIS International Research. We wanted to quantify the hidden costs of inefficient communications for SMBs like you.
Are you saying to yourself, “hidden costs”? What are you talking about? Well every single action you and your team take like playing phone tag, leaving multiple messages, transferring a customer to someone who isn’t there…there are COSTS to these inefficiencies. These hidden costs are various communications barriers and latency surrounding your everyday business processes, response rates, and collaboration.
According to the 500+ SMBs in 8 different countries and 8 different verticals that SIS interviewed, these were the top 5 costs. Inefficient coordination, waiting for information, unwanted calls, customer complaints, and barriers to collaboration.
Speaker Notes
Inefficient Coordination
68% of respondents stated that they experience difficulty coordinating communications between team members, which affects a team’s ability to respond quickly to time sensitive customer requests. Further, they spend an average of 3.7 hours per week attempting to coordinate communications between team members, hindering a team’s efficiency in moving towards goals and deadlines.
Waiting for Information
68% of all respondents experience work delays while waiting for information from others that they have attempted to reach live multiple times using multiple methods. The average delay is 3.5 hours per week per knowledge worker. This is a considerable amount of time to spend before making progress on a particular task, which could negatively affect critical business processes.
Unwanted Communications
Unwanted communications, including low-priority calls and voic , is the pain point most frequently experienced by the survey group. 77% of respondents cited spending two or more hours per week dealing with unwanted communications. These interruptions create distractions and disrupt workflow, leading to lower productivity and missed deadlines.
Customer Complaints
74% of all respondents stated that they spend, on average, 3.3 hours per week dealing with negative comments or complaints from customers, specifically because the customer was unable to reach them in a timely fashion. While an 8% loss in productivity is itself significant, the true cost of customer dissatisfaction is surely much greater.
Barriers to Collaboration
61% of respondents find difficulty in establishing collaboration sessions with colleagues. Further, they spend an average of 3.3 hours per week attempting to address issues of inaccessibility, or other communication-tool based lack of full collaboration with colleagues. 5
BARRIERS TO COLLABORATION
Can’t access the right comms tool? Taking longer to set up than to talk? Can’t reach everyone?
* Source: SIS International Research, SMB Communications Study, 2008
January 2010

13. Cover slide for OpenScape Office MX V1.5 Presentation
Expand your outlook
Cover slide for OpenScape Office MX V1.5 Presentation 13

14. Open Communications Portfolio
Services
Lifecycle
Professional
Managed
Hosted
UC Integration
Security
Devices
and Clients
Voice
medium-to-very large SIP
Small IP UC system
Small IP system
Converged SME
Converged medium-to-large
Unified
Communications
UC Server
UC Application
Video
Messaging
Mobility
Contact
Centers
Objective: to provide an overview of the products and service offerings we bring to market, without going into detail on each area.
With the new SEN Group JV we bring new outbound contact center and secure networking infrastructure solutions to our customers
in addition to our range of voice and unified communications solutions.
Message: we have the broadest and most innovative portfolio to deliver customer value, with growing emphasis on software and services solutions.
In this demanding global climate, organizations constantly face new challenges and opportunities. The pressure to deliver higher and higher levels of service at lower operating costs is increasing, all aspects of operations need to be transparent and accountable, and environmental responsibility has become a corporate issue. Unifying your communications can help respond to these challenges. Unified Communications solutions from Siemens bring all your communications together into one single solution that can make a huge potential impact on your business.
Our solutions use open interfaces and standards that converge seamlessly with your current infrastructure to make the most of any prior investment. But because they embrace SIP technology, you also have the freedom to evolve your communications environment, simply and cost-effectively, to meet future needs. 
Campaign Management
Contact Center
Automated Outbound
Voice Portal
Networks
Business Continuity
Compliance
Threat Management
& Data Security
3rd Party Network Products
Network Security
Applications
Management
Software
Switches & Routers
WLAN
+ 3rd Party Partners
Identity & Privacy
Security
January 2010

15. What is OpenScape Office MX?
Unified Communications Application
OpenScape Office MX All-in-one HW/SW UC Platform
Integrated, Easy-to-Use Clients
Supports users
All-in-one functionality comes pre-installed:
UC Application
Multimedia Contact Center
Voice, fax, conferencing, voic
Mobility – WLAN and cellular
Security – VPN and firewall
Carrier connectivity via broadband, digital, and analog lines
End-users access OpenScape Office MX via a wide range of clients and devices
OpenScape Office desktop clients:
myPortal & myPortal for Outlook (users)
myAgent (contact center staff)
myAttendant (receptionist)
UC-enabled OpenStage Phones
SEN client & device family
Mobility Clients
Broadband = SIP and Internet
Digital = BRI / PRI
Analog = Analog
January 2010

16. HIDDEN COST #1: Inefficient Team Coordination Solution: Conference Calling
Eliminate 3rd party conferencing service
Reduce unnecessary travel expenses
Instantly start a conference call directly from MS Outlook!
For a successful conference call connection, you need 2 main things to happen. 1) Availability of contacts and 2) Active participation of those contacts
Take a moment to think about how you would organize a conference call today.
If you had to make an ad-hoc conference call (create a conference call on-the-fly), how easily would that be? Would you be able to know who was already on another call or in a meeting easily? How many times would you actually reach all the people you needed to on the first try? How much of your time is wasted playing the guessing game or chasing after a contact who is simply not available at the moment?
With the conferencing tool in OpenScape Office, you can create a meeting by simply dragging and dropping contacts into your conference screen. OpenScape Office calls the contacts for you. You are not wasting time fumbling through multiple systems and papers to find phone numbers or getting increasingly frustrated calling someone who is already in another meeting or out sick.
The value here is clear and simple. Increased productivity, increased customer and employee responsiveness to make decisions faster, and increased customer satisfaction. Not to mention you save big on operational costs because travel expenses are reduced. If your company uses an external conferencing service, that operational cost can now be eliminated too.
Visually manage call setup and save frequently used conferences
Drag & Drop internal and external contacts via the Favorites List
Drag & Drop Conferencing Decrease operational cost, increase productivity
January 2010

17. Integrated Presence Increase productivity and satisfaction
HIDDEN COST #2: Waiting for Information Solution: Integrated Presence
Set presence status via your Outlook calendar
Let’s talk about Presence Status for a moment. You may or may not be familiar with what Presence is. It basically allows you to easily see in ONE screen, who is available at that very moment. What are they doing? Are they on the phone? Are they in a meeting? Are they out sick? Are they on a break? It answers the question, can I get a hold of them now if I need to talk to them?
Why is presence status important? Well, think about it in the context of your business. Maybe you have an important client who is core to your business, but isn’t particularly happy with the way one of the deals is going right now. Your client wants an ad-hoc meeting now with 3 core team members. In this situation, how will you organize that meeting in the most efficient way possible? How do you know which team member is on another line or on a lunch break? It becomes a guessing game you just cannot afford at that moment.
Let’s take a more urgent scenario…maybe a million dollar sales order is not being processed correctly and you need to jump on the phone and talk with some key people NOW. How would you access those key people quickly and immediately without losing your cool or your hair?
With the presence status capability OpenScape Office provides, you can see the availability of your core team, critical employees, or your entire organization -- in one screen. Presence decreases guessing games and wasted time trying to contact that person who may or may not be around to help address the issue at hand.
Presence is a capability that gives you knowledge and ultimately allows you to keep your frustration level down and your productivity level up.
Voic changes automatically to reflect presence status, so external and internal users are presence-aware!
See who is already on another call
Presence can be set via GUI or TUI
Increase productivity
Decrease phone tag
Integrated Presence Increase productivity and satisfaction
January 2010

18. HIDDEN COST #3: Unwanted Communications Solution: Call Routing, AutoAttendant, Call Journal
Automatically forward important calls to you no matter where you are
With OpenScape Office, you can route important calls to you immediately with a simple rule. If your boss, your spouse, or a VIP customer calls, those can be routed to you wherever you are no matter what you are doing.
AutoAttendant
Provide options to callers if you are busy. (EX: Press 1 to record a message OR Press 2 to call my mobile.) Have you ever wished that you could give your callers options? Instead of just leaving a voic , they could actually press a button and be transferred to another person? If you are busy, you can set OpenScape Office to provide multiple options to your callers. For example, you can allow your customer to Press 1 to record a message – just as they are used to -- or Press 3 to call your assistant or be transferred to another individual that could assist the caller at that very moment. These settings and options can help to combat inefficient communications. Maybe someone else in the organization can address the caller’s inquiry. This means saved time for both you and the caller. It also means more satisfied customers.
Call Journal
You may have staff who use the phone for at least 60% of their day – inbound and outbound calls from multiple sources including customers, coworkers, vendors, and solicitors. Logging into voic to retrieve missed calls while on another line or during a meeting is a common task.
Jotting down the information from each voic message is a time-consuming, but necessary evil. Sometimes your staff gets so busy with other tasks that confusion and forgetfulness set-in. Remembering which customer he/she had already called and who called who might make returning calls feel chaotic.
What if I told you there was a way to manage your calls a little better? OpenScape Office gives you a way to manage your communications. With the personal call journal, you can quickly spot if you have missed an important call. Your journal displays your call history so you don’t go crazy trying to remember who you have called and who you haven’t. You can easily track and prioritize which customers, vendors, and other contacts with whom you need to get in touch. Just click to call the contact back.
Imagine the productivity gains from this one capability.
You won’t miss important revenue generating opportunities because you were on a call regarding a low priority project and you can answer urgent calls from your team or customers quickly and immediately. If you don’t respond to customers in a reasonable amount of time, it leads to the next cost, Customer Complaints.
Separate urgent calls from low priority calls in your Call Journal
Know who you called and who has called you
January 2010

19. HIDDEN COST #4: Customer Complaints Solution: myAttendant, Call Recording
myAttendant allows you to see the entire presence status of everyone in the organization
myAttendant
myAttendant is an attendant console where even a new staff person can manage calls with virtually no training. It is basically a single screen that shows you incoming calls, calls on hold, and the presence status of everyone in the organization. This is a powerful capability for the company operator, office administrator, or team leader.
No matter how large or small your business is, response time or speed of answer is important to keeping your customers and vendors happy. You want to be able to answer the call professionally and direct the caller to the right contact in the shortest amount of time possible.
The attendant console is easy to use because it works like how people are used to working. You see a call come in, you answer it, you look to see if that person is available, you transfer the call to the correct person. And you do this all in one simple screen. There are no specialized rules or proprietary equipment you have to spend time learning to “get the hang of it”. You can send an instant message to someone from this screen to let them know that they have a new caller waiting for them – it’s so simple.
In fact, you could hire a new staffer out of high school today, sit them down in front of this interface, and they could understand it – no problem.
This capability means lower training costs and increased customer satisfaction.
Call Recording
If you are working with a client and they begin rattling off all the things they want you to do or all the changes they want you to make, call recording makes sure you don’t miss a customer instruction or important detail. This has clear advantages. Increased accuracy to customer requests and happier customers.
Transfer calls to staff who are available and can talk to customers immediately
Never miss a customer instruction with call recording.
January 2010

20. HIDDEN COST #5: Barriers to Collaboration Solution: Mobility, Call Me!2
Road Warriors
Cell phone integration
One mailbox
Remote presence status control
Personal notification
Personal auto attendant
One of the biggest barriers to collaboration is inaccessibility because you don’t know where the person is and you don’t have the right tools to reach them because you or they are on the road. With OpenScape Office, it doesn’t matter. You can be mobile and still be accessible.
Mobility
You are a busy person that has to meet with a lot of different people. You are probably on your feet talking to different people in the office, are on the road to meet clients or vendors, and probably need to work remotely whether it is from home or a hotel in another country. OpenScape Office offers built-in mobility to cover all kinds of mobile working. Mobility provides you and your staff flexibility and convenience. More importantly, it offers your business savings in the areas of travel, office space, energy, and monthly mobile phone costs.
Call Me! Users simply tell OpenScape Office the phone number they can be reached on and OpenScape Office will initiate any calls the user wants to make by dialling out to them wherever they are and whatever network they are on. This lets you take advantage of your low cost office calling plans and means that users do not run up big home, mobile or hotel phone bills. 1
Office Roamers 3
Remote Working
WLAN: Voice & data
Desksharing
Dual-mode GSM phone support
One Number Service
Secure VPN
CallMe! Service
January 2010

21. Live Demo
Rolf Mueller

22. Openscape Office Mx Product Structure Ordering Positions

23. Hard disk as back-up option
Interfaces, Devices, and Functions OpenScape Office MX
1 PRI - Interface
4 BRI – Interfaces
4 analog Interfaces
4-Gigabit LAN - Ports
Gigabit DMZ - Port
Gigabit WAN - Port
USB Master/Slave
Optional
Optional
Optional
Optional
Analog
Fax
Alternative
Secure LAN /
Intranet
Firewall / IPSec VPN
Hard disk as back-up option
OpenStage
LAN Switch
Web Mgmt.
Analog
ISDN; external
ITSP / SIP Trunking
Handset S0
;internal
WLAN AP
AP Client
Door unit
January 2010

24. Hardware Architecture: Gateway Modules OpenScape Office MX1 2 3
GME
1 primary rate ISDN trunk port (E1) providing up to 30 voice connections to public networks (Not for USA)
GMS
4 basic rate ISDN ports for connecting to public network or to ISDN subscribers (e.g. ISDN modem or G4 fax)
GMT
1 primary rate trunk port (T1) providing up to 24 voice connections to public networks (USA only)
There are 6 peripheral boards or gateway modules that can be added to the HOOME platform if you desire certain capabilities.
GME (1x E1)
Gateway Module E1
Note: Not for USA
S2M / PRI Trunk (30 channels)
Classic 30 voice channel connect to TDM Carriers in Europe
GMT (1x T1)
Gateway Module T1
Note: USA only
PRI Trunk (24 channels)
Classic 24 channel connect to TDM Carriers in US
GMS (4x S0)
Gateway Module S0
S0 Trunk (BRI-Connect)
S0 Subscriber: Classic 2 channel connect to TDM Carriers in Europe or connectivity for S0-based digital devices (e.g. phones, pc-cards). One physical line offers two parallel voice channels.
January 2010

25. Hardware Architecture: Gateway Modules OpenScape Office MX4 5 6
GMAL 8 analog subscriber ports for connecting analog devices (e.g. fax, door phone entry, phones, etc.)
GMSA 4 basic rate ISDN ports for connecting to public network or to ISDN subscribers (e.g. ISDN modem or G4 fax)
4 analog subscriber ports for connecting analog devices (e.g. fax, door phone entry, phones, etc.)
GMAA 4 analog trunk ports for connecting to public network. 2 analog subscriber ports for connecting analog devices (e.g. fax, door phone entry, phones, etc.)
GMAL 8 analog subscribers
Analog subscriber (tip / ring) supporting CLIP. Connectivity for analog devices (e.g. fax, door chimes, phones, etc.)
High ringing voltage
On-premise stations*
MWI (message waiting indication)
8 analog ports – connectivity for analog devices (e.g. fax, door chimes, phones, etc.)
*PBX and phone must be in the same building
GMAA 4 analog trunks, 2 analog subscribers
Analog subscriber (tip / ring) supporting CLIP
Connectivity for analog devices (e.g. fax, door chimes, phones, etc.)
Analog trunk support for CLIP
GMSA 4x S0 ,4x a/b, Gateway Module S0 & Analog
S0 Trunk (BRI-Connect)
S0 Subscriber
a/b Subscriber (tip/ring)
Supporting clip
Classic 2 channel connect to TDM Carriers in Europe or connectivity for S0-based digital devices (e.g. phones, pc-cards, etc.).
One physical line offers two parallel voice channels.
4 analog ports – connectivity for analog devices (e.g. fax machines, phones, etc.)
January 2010

26. OpenScape Office MX V2 Ordering Structure Building OpenScape Office MX V2 solutions has never been easier!
U S E R L I C E N S I N G
C O N T A C T C E N T E R
myPortal for Outlook
myAttendant
myReports*
Contact Center
Contact Center Fax**
myAgent
Comfort User / Comfort Plus User
Base License Package Contact Center (includes 1 free CSTA license)
B A S E L I C E N S I N G
Base License Package 10 plus
CSTA Application Interface
Base License Package 20 / 20 Plus
Media Stream Channel License
myAgent also requires a Comfort User or Comfort Plus User license
P L A T F O R M H A R D W A R E
GMAL
GMSA
GMAA
GME
(Non-US Only)
GMS
GMT
(US Only)
OpenScape Office MX Base Box
* myReports orders include follow-up support directly from SEN
** Contact Center Fax will be released at a later date
January 2010 26

27. 2 different user license options 2 add-ons 1 base CC package
OpenScape Office MX V2 Ordering Structure Building OpenScape Office MX V2 solutions has never been easier!
U S E R L I C E N S I N G
2 different user license options
2 add-ons
1 base CC package
1 agent license
3 add-ons
C O N T A C T C E N T E R
myPortal for Outlook
myAttendant
myReports*
Contact Center
Contact Center Fax**
myAgent
Comfort User / Comfort Plus User
Base License Package Contact Center (includes 1 free CSTA license)
Each license is quickly and easily ordered online
3 different base license packages
2 add-ons
Base License Package 10 plus
CSTA Application Interface
so simple to order!!!
Base License Package 20 / 20 Plus
Media Stream Channel License
B A S E L I C E N S I N G
* myAgent also requires a Comfort User or Comfort Plus User license
1 base hardware platform
5 option cards
GMAL
GMSA
GMAA
GME (Non-US Only)
GMS
GMT (US Only)
OpenScape Office MX Base Box
Only 6 hardware positions need to be stocked
P L A T F O R M H A R D W A R E
January 2010 27

28. OpenStage Desktop Phones Gigaset DECT and optiPoint WLAN Phones
Devices and Clients
OpenStage Desktop Phones
Gigaset DECT and optiPoint WLAN Phones
Award-winning design featuring lush LCD displays, ergonomic controls, and high definition voice
UC-enabled SIP featuring an open XML interface and SDK for easy solution and app integration
Bluetooth, WLAN, Gigabit Ethernet, and USB for maximum connectivity options and personal mobility
On-site mobile voice communications
Gigaset professional DECT phones are a reliable, cost-effective means to extend SEN’s best-in-class CORNET voice features anywhere on site
Leverage your network infrastructure: secure, standards-based optiPoint WL2 phones deliver high-quality voice across converged WLANs
Mobile Clients
Soft Clients
The industry’s most complete mobile UC suite enables communications anywhere from any device
HiPath MobileConnect and Mobility clients provide a seamless & consistent user experience across the corporate WLAN and public mobile networks
OpenScape Mobile UC Client delivers UC and presence status everywhere
Experience unified communications from the PC with OpenScape UC Application Personal Edition
Provides crystal-clear SIP voice and video communications
Objective: highlight our broad range of multi-media and voice clients and devices.
Devices and clients are a key component of any successful unified communications strategy. Companies need to be able to provide their users with the means to easily communicate in whatever manner they wish from any device and any location, with a consistent experience and feature set. Siemens Enterprise Communications offers a rich suite of clients and devices that enables users to access the latest communications technologies from the desktop, cordless, or mobile phone, and even from their own PC.
Siemens Enterprise Communications’ terminal devices offer the very highest levels of convenience, functionality and flexibility. For desktop emphasizing new OpenStage family, VoWLAN handsets optiPoint WL2 professional, still a leader in DECT wireless with Gigaset, mobile UC client for Windows Mobile, Symbian and RIM, as well as the OpenScape Video end point clients both hardware and UC soft-client / softphone versions.
OpenStage phones combine high tech and stylish design, the OpenStage family of phones establishes a new benchmark for communication devices. Incorporating a completely new user interface for an intuitive and rich communications experience the entire family of devices uses an open communications hardware platform to ensure optimum compatibility. Open Stage phones utilize the Session Initiation Protocol (SIP) to integrate wired, wireless and IP communications. Moreover, they support standards-based technology for the integration of everyday business applications. With OpenStage you enjoy: 
Unprecedented Ease of Use 
Innovative user interface with simple navigation using touch-sensitive controls (TouchGuide™, TouchSlider™, function keys)
Adjustable high-resolution full-color displays
Highly customizable: Personal phone book (with pictures), screen saver, skins/themes, downloadable MP-3 ring tones, etc
Sustained Increase in Productivity 
Multiple interfaces offer many options for an efficient workflow:
OpenStage supports vCard transfer using Bluetooth technology between any mobile device and OpenStage so your employees can keep their on-phone personal phone book up to date and use OpenStage rather than their mobile phone in the office. This can lead to substantial cost savings for your mobile phone expenses. 
Easy access to frequently used applications and features, such as name keys, conferencing, hold, etc. 
Powerful XML application platform to integrate and/or develop your own business applications
Complete Flexibility 
Coming Soon: Greater freedom with wireless(WiFi) integration for hassle-free Desk Sharing and quick office moves
Easy synchronization of your Microsoft Outlook™ contacts with OpenStage, support for standard Bluetooth headsets and other accessories
Crystal Clear Sound and Exceptional Design
Best in class acoustics for crisp, accurate sound with handset, headset and in hands-free operation (due to handset design, speakers used, and wide-band codecs)
Speakers especially designed for conference use
Exceptional, ergonomical design using premium materials and components
January 2010

29. Summary

30. Summary Openscape Office Mx:
A UC appliance which provides easy to use, built-in
voice and conferencing services, voic , messaging, mobility, and
presence for organizations with 10 up to 150 users New OpenScape Office MX
All SW is preloaded, no extra servers
Features / Functionality
Multi-channel Contact Center – improves SMB Customer Service Capabilities
Enhanced Outlook / MS Integration – easy to use UC for the SMB
New OpenSmart Architecture – easier to install, service and manage
Enables SMBs to reduce costs, improve service and get more done!
January 2010

31. Let’s Go! Here’s All You Need To Do To Get Started…1
Say Yes!
Speak to your Westcon Partner Manager
Sign up to bring this exciting solution into your portfolio 2
Get Trained
We will arrange for your sales and technical staff to be trained
Demonstration systems are available at special rates
Be part of a 3 star partner program 3
Start to sell
Enroll to the Westcon Onboarding program
Get the full support from SEN / Westcon 4
Make Money
Good margins available: CashBack Promotion offers you the air to breathe
High opportunity for wider project scope
Increase professional service opportunity; low service costs
January 2010

32. Q & A 32

33. Thank you! 33

34. Go Forward! Partner Program
Partner Communication News and Newsletters
Great benefit packages
SEBA - Partner Portal
Access to all tools you need
Marketing Campaigns Get access to dedicated partner campaigns
Business focused
Leads/Promotions
Promotions and leads to drive your business
Low cost of association
Advertising / awareness Brochures, Collateral and Competitive Info
Simple for customers
Training and Certification Become an expert
Partner Fund* Funding for certain activities
Partner focused
Incentives Show the best growth rate
* applies only to dedicated partner levels
January 2010