1. Chapter 6 Memory

2. Information Processing Model The 3 Components of Memory ✪ Encoding ✪ Storage ✪ Retrieval

3. ✪ ICONIC ✪ ECHOIC Sensory Memory

4. Short-Term Memory PBSFOXCNNABCCBSMTVNBC ✪ Selective Attention ✪ Magic Number 7 ✪ Chunking

5. Short-Term Memory: Rehearsal ✪ Interference Do you ever go into a room to get something & then ask…

6. Short-Term Memory: Working Memory

7. Long-Term Memory ✪ Mnemonic Devices ✪ elaborative rehearsal

8. Long-Term Memory Modules

9. Long-Term Memory: Semantic Networks

10. Long-Term Memory: Neuroscience

11. Recalling LTM ✪ Tip of the tongue phenomenon ✪ Serial Position Effect Primacy Effect Recency Effect

12. Retrieval Cues Goofy Bashful Sleepy Meanie Smarty Doc Scaredy Happy Dopey Angry Grumpy Sneezy Wheezy Crazy RECALL: What are the names of the Seven Dwarfs? Recognition

13. Levels of Processing Model ✪ Amount ✪ Intensity How To Avoid This….

14. Look At the following faces… Explicit & Implicit Memory MEAN KindStubborn Two weeks Later…. Use one word to describe each Person’s Personality ? Trying to remember your login and password involves which kind of memory?

15. Flashbulb Memories ✪ Source Amnesia

16. Constructive Processes Allport & Postman (1958): Subway Car Picture

17. Memory in the Courtroom How good are your observational skills? Calvin Willis being Released from Prison

18. Repressed & False Memories Elizabeth Loftus

19. Autobiographical Memory

20. Why We Forget ✪ Encoding Error ✪ Decay ✪ Interference ✪ Cue-Dependent Forgetting

21. Memory Dysfunctions ✪ Alzheimer’s Disease ✪ Retrograde Amnesia ✪ Anterograde Amnesia ✪ Korsakoff’s Syndrome