Entertainment and Talent based social Network. The Question : Is internet redefining entertainment?

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Presentation transcript:

Entertainment and Talent based social Network

The Question : Is internet redefining entertainment?

Paradigm shifts PASSIVE PERSONALIZED/ INTERACTIVE PARTICIPATION SOCIAL NETWORK GRATIFICATION One way passive consumption of entertainment content Personalized consumption of entertainment content User generated entertainment content consumption Enrolment of an audience and self marketing/ self advertising “SOCIAL RECOGNITION” 1

Recognition : powerful online SOCIAL CURRENCY, redefining creation and consumption of entertainment 2

The user – A MARKETING MANAGER OF his/her own content EMBEDING – Widgets INVITING/ SHARING MOBILE The user has numerous tools to spread the virus 3

Formation of Self Expression->Self advertising-> Recognition cycle 4

My Profile-> Self advertising Social Network= Audience Recognition Expression Self Expression->Self advertising-> Recognition cycle 4

Expression Self Advertising (My page) Creation of a Social Graph/ Network = Creation of an audience Recognition

Social Recognition