Spring 2015 Proposal Equity Home LENDERS Presented by: Arthur Montgomery MARKETINGPROPOSAL Presented To: Buddy Collins

Target Consumer  The Target Customer Profile Adults 35+ Homeowner/ Land owner

Objective + Strategy Objective:  Create a campaign driving listeners to call Equity Home Lenders. Strategy: 3-Month Branding Campaign Utilize Alpha Media’s unique opportunities, integrating radio, digital and social networks to create a campaign through the Spring season. Combining these opportunities will give you a full-integrated plan under one company.

Campaign Radio Schedule 6a-7p Weekly Schedule for MayMonTuWedThuFriSat KOKA4xLIVE4x4x4x KDKS2xREAD2x2x2x Weekly Schedule for JuneMonTuWedThuFriSat KOKA4xLIVE4x4x4x KDKS2xREAD2x2x2x Weekly Schedule MonTuWedThuFriSat KOKA4xLIVE4x4x4x KDKS2xREAD2x2x2x 10X Facebook/Twitter Postings; 1-Tile Ad per month LIVE DJ ENDORSEMENT EVERY WED May$1800June $1800July $1800

Thank you! Presented by Alpha Media Arthur Montgomery Marketing Specialist