One Library’s Successful Venture in Providing Comprehensive Streaming Media Services Charleston Conference 2015 Saturday, November 7 10:45am - 11:15am

Presenting Allyson Mower Scholarly Communications & Copyright Librarian J. Willard Marriott Library Mary Ann James Electronic Resources Manager J. Willard Marriott Library We would like to thank Catherine Soehner, Research and User Services Dave Heyborne, Research Analyst, Joni Clayton, Assistant Head of Scholarly Communication, IR and Maria Hunt, Head, Scholarly Resources and Collections (retired) for their contributions to the process.

Introduction This presentation describes the efforts made by the Marriott Library to provide a full range of media streaming services and collections including workflow, communication with faculty, budget and license negotiations, copyright and fair use, and content delivery.

Knowing What Professors Want: Workflow o The Suggest a Purchase system was adjusted to accommodate streaming requests including adding Fair Use questions and statuses for tracking o Faculty fill in the form, and it is ed to the team

The request is then placed in the appropriate status reflecting the outcome of the research and the link is ed to the faculty member for placement in their Canvas course and they are given the expiration date. The faculty member can return to the Suggest a Purchase page at any time and click on Check the Status of Your Media Request, login and see the progress of their request.

Budget FY 2013/14 budget of $25,000 for DVDs Relied on database budget to initiate subscriptions to streaming media collections Asked for additional funds solely for streaming media from the central campus administration Current streaming budget FY 2015/16 Received $100,000 in new funds Continue to use the $25,000 we originally had for DVDs

Media Streaming Licensing Some of the Challenges Different License Terms by Title Varying License Expiration Dates How and Who Can Access Films Only registered students may access film How many students are registered for the class?

Teaching Exemption, Lending, and Public Performance Rights Don’t Sign Your Rights Away Be Careful of Lending Restrictions Limited Public Performance Rights

Single Title Licensing vs. Database- Considerations Staff Time: Averaged 4 hours per film Spring and Summer Semesters: 1,920 requests. Library purchased 500 single title requiring over 2,000 hours of staff time.

Databases Easy Access for all of Campus. MARC records for films in catalog. Films on Demand filled many faculty requests, early subscription after several weeks of processing requests.

Keeping Track of Permissions, Licenses and Expiration Dates

Copyright reproduce a work prepare derivative works distribute copies of a work perform a work publicly display a work publicly

Copyright Market Research Registration Records in U.S. Copyright Office Catalog Campus eMedia (Utah Education Network) Video databases canistream.it Amazon Instant Video iTunes Google Play Open web

Fair Use not an infringement to use works for o criticism/comment/news reporting o teaching (including multiple copies for classroom use) o scholarship/research four things to consider o purpose and character of the use o nature of the work (fact v. fiction) o amount used o effect on potential market for or value of the work

Delivering the Content Content is delivered either through the vendor’s hosted site – i.e. Alexander Street Press or it is digitized in-house and placed on the Library’s authenticated streaming server.

First Year Outcomes First Academic Year – 1,612 requests submitted by faculty Delivered approx. 1,200 films (single-title purchase, licensed database, in-library streaming) Denied approx. 400 requests (streaming rights not available, did not meet Fair Use)

Conclusion Have some sense of demand License films for multiple years or in perpetuity Establish a clear workflow And ask for more money!

Questions? Thank you for coming !