Vision, mission, business plan (cont.)
Corporate Vision may contain commitment to: serviceoutstandingshareholders -creating an _____________ value for ______________ and other stakeholders -developing a great new product or _____________ -developing a great company
Corporate Vision may contain commitment to: -creating an outstanding value for consumers and other stakeholders -developing a great new product or service -developing a great company
marketspurposepublicproducts At its most basic, the mission statement describes the overall __________ of the organization. When wording the mission statement, consider the organization’s ___________, services, ___________, values, and concern for ___________ image, and maybe priorities of activities for survival.
At its most basic, the mission statement describes the overall purpose of the organization. When wording the mission statement, consider the organization’s products, services, markets, values, and concern for public image, and maybe priorities of activities for survival.
Business Plan A written report stating a company’s p_ _ _s regarding s_ _ _s, product d_ _ _ _ _ _ _ _ _ _, financing.
Business Plan A written report stating a company’s plans regarding sales, product development, financing HW check: MK p 78 Reading & ordering
Business Plan HW check, MK p 78 Reading + Vocabulary, p 79 1 Executive summary 2 Market opportunity 3 Product or serviceStandard order, but 4 Customer profile4 - 9 may appear in 5 Competition different positions 6 Competitive advantage 7 Management team 8 Implementation plan 9 Financial analysis 10 Appendix or Appendices → Vocabulary 1 & 2
Role play: Investing in start-ups Who are you? What is your task? Which questions do you have to consider? How many sectors do you have to choose? Where is the list of sectors?
Role play: Investing in start-ups Discuss the following to pick 3 companies: 1 Which industry/industries do you think you should invest in? 2 Which industries have the most potential? 3 Which industries or technologies probably present the fewest risks? 4 Which domestic industries have expertise or competitive advantage? 5 Which industries / technologies are sustainable? Prepare a strategy & present it to other teams! HW: Research the industry/sector assigned to your team and get ready to briefly present the latest developments (on Thursday/Friday).