Exceeding Customer Expectations by launching Bata Mobile Application.

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Presentation transcript:

Exceeding Customer Expectations by launching Bata Mobile Application

Bata Goes Mobile.... Shop Anytime, Anywhere! Targeting 213 Mn Mobile Users in India by Mobile / Tablet Application Launch

User Friendly Experience Interactive User Interface More Convenient & Faster Easy to Browse Increase Social Adaptability Available for Android & IOS platform Mobile App Features

Mass Campaign

BANNERS & LANDING PAGE. on Bata India website

Home Page Dropdown Product Listing Product Detail Check Out pageOrder Summary Payment PageThank You Customer Shopping Experience on Mobile

Customer Database Collection at Mobile/ Tablet Application Easy Login Features via Social Media Buttons

Category & Sub-category Dropdowns showcasing shoe types, brands & trends 1 2 3

4 5 6 Product Listing & Product Detail Pages with filters & sort tools

8 9 Easy Checkout Process with smooth Login, Shipping, Payment Options 7

The Overwhelming Response

Exceeding Customer Expectations via Omni Channel Experience

Click & Collect NEW WAY to GO SHOPPING....

More Convenient Flexible Collection Times Free Shipping Easy Exchange & Returns Additional Walk-ins to Stores Increased Online conversion Click & Collect Benefits

PROCESS

Button at the Product Detail Page 1) Add Product to Your Cart

2) It’s Easy to Select a Store Near You

3) Order Confirmation Mail 4) Collect Your Order from Bata Store

The Overwhelming Response Drove Additional Walk-ins to Stores Hundreds of Happy Customers Customer Friendly Approach Customers Requests to widen the reach Convenience at its best

Thank You