Communication DNA ® Enhancing Communication

2 Copyright  Financial DNA Resources Communication Transforms Relationships

3 Copyright  Financial DNA Resources About the Communication DNA Process An objective framework for understanding our own communication style and learning how to adapt to the style of others for building sound relationships and improving life, financial and business decisions.

4 Copyright  Financial DNA Resources The Communication DNA Profile The Communication DNA ® Profile provides detailed insights into: 1. How different people wish to be communicated with by others; and 2. Their preferences for how they want products and services provided to them.

5 Copyright  Financial DNA Resources Who Should Complete a Communication DNA Profile? All Individuals Clients and Prospects Advisors, Coaches, Consultants Couple compatibility Family Members Business Partners Leaders and Teams

6 Copyright  Financial DNA Resources The Benefits of Understanding Communication Styles Communicate with others on their terms Navigate differences more easily Minimize misunderstandings which get in the way of decisions Improved relationships based on greater trust Connect more quickly with people Ability to better meet a person’s needs Tailor information flows to different personalities Build powerful marketing data for your business Increased revenues

7 Copyright  Financial DNA Resources Goal SetterLife Style Builder Information Gatherer Stabilizer Status, Affluence & Fun Analysis & Tangible Opportunities Stability and Safety 4 Primary Communication Styles

8 Copyright  Financial DNA Resources 4 Primary Communication Styles Style CommunicateLife Need Financial Approach Risk Approach Service Delivery Meeting Conduct Information Requirement Relationship Management Learning Style Goal Setter Options, Bottom line, Directly, Returns Influence Goal Driven Present Risk/Reward Quick Pace FormalBig Picture Provide Contacts Left Brain/ Visionary Lifestyle Builder Verbally, Openly, Broad Facts, Enthusiasm Lifestyle Spending Plans Set Boundaries InteractiveFunGraphicsSocial Events Right Brain/ Intuitive Stabilizer Calmly, Softly, Feelings, Emotions Security Maintain Stability Focus On Certainties Regular Communication RelaxedInstructionsEducation Right Brain/ Sensory Information Gatherer Facts, Close Ended, Specifics, Transparency Knowledge Follow Budgets Minimize Risks ReliableStructuredResearchNewsletters Left Brain/ Tangible

9 Copyright  Financial DNA Resources The Goal Setter

10 Copyright  Financial DNA Resources The Lifestyle Builder

11 Copyright  Financial DNA Resources The Stabilizer

12 Copyright  Financial DNA Resources The Information Gatherer

13 Copyright  Financial DNA Resources Next Steps Complete a Financial DNA or Business DNA profile to gain deeper insights into your behavioral style to improve the integration of your behavior, life, relationships, finances and career. Use these profiles and participate in the following Programs: Wealth Mentoring Couple Compatibility Family Meetings Entrepreneur Success Programs Executive Life Balance Youth Development Business Consulting Advisor, Coach and Consultant Training

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